Please use this identifier to cite or link to this item: https://ah.nccu.edu.tw/handle/140.119/103833


Title: Factors Affecting Viewers' Perceptions of Sensationalism in Television News: A Survey Study in Taiwan
Authors: 王泰俐;Cohen, Akiba A.
Wang, Tai-Li;Cohen, Akiba A.
Keywords: sensationalism;tabloid news;television news;audience research
Date: 2009.06
Issue Date: 2016-11-11 14:23:47 (UTC+8)
Abstract: Using national survey data, this study examines factors that affect Taiwanese television viewers' perceptions of sensationalism in TV news. Findings indicate that TV formal features, channel selection, motivations for watching TV news, and viewers' demographics are significant factors that influence viewers' perceptions of sensationalism. Compared to other news topics, ”gossip” was identified as the most sensational news topic. Concerning TV news formal features, the more audio, visual, and editing production features in the programs, the more sensational the news was perceived to be. In addition, cable news viewers perceive news content as more sensational than viewers of terrestrial television. Finally, information-oriented, older and more highly educated viewers tend to perceive television news as more sensational. This paper further discusses the more universal implications of these findings.
Relation: Issues & Studies,45(2),125-157
Data Type: article
Appears in Collections:[Issues & Studies] 期刊論文

Files in This Item:

File Description SizeFormat
45(2)-125-157.pdf992KbAdobe PDF242View/Open


All items in 學術集成 are protected by copyright, with all rights reserved.


社群 sharing