Please use this identifier to cite or link to this item:
https://ah.lib.nccu.edu.tw/handle/140.119/105099| DC Field | Value | Language |
|---|---|---|
| dc.creator | 溫偉群 | zh_TW |
| dc.date | 2005-07 | |
| dc.date.accessioned | 2016-12-19T08:08:15Z | - |
| dc.date.available | 2016-12-19T08:08:15Z | - |
| dc.date.issued | 2016-12-19T08:08:15Z | - |
| dc.identifier.uri | http://nccur.lib.nccu.edu.tw/handle/140.119/105099 | - |
| dc.description.abstract | 「柯林頓醜開與形象修護策略」（以下簡稱「柯林頓與形象修護」）一書是由伊利諾州立大學傳播學教授Blaney與其恩師密蘇里大學傳播學教授Benoit合著。儘管是四年前出版的論著，本書目前仍然是傳播界中對於「形象修護/復理論」（image repair/restoration theory）提供最完整理論解與分析程序的專書。如將本書對照閱讀Benoit在1995年所著的ACCOUNRS, EXCUSESES, and APOLOGIES，讀者將對傳播與公關學界廣泛引用的形象修護理論有更清楚的了解。 | |
| dc.format.extent | 188557 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.relation | 廣告學研究, 24,105-107 | |
| dc.subject | 柯林頓;形象修護 | |
| dc.title | 柯林頓酬聞與形象修護策略 | zh_TW |
| dc.type | article | |
| item.fulltext | With Fulltext | - |
| item.openairetype | article | - |
| item.openairecristype | http://purl.org/coar/resource_type/c_18cf | - |
| item.cerifentitytype | Publications | - |
| item.grantfulltext | open | - |
| Appears in Collections: | 期刊論文 | |
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