Please use this identifier to cite or link to this item:
https://ah.lib.nccu.edu.tw/handle/140.119/111965
DC Field | Value | Language |
---|---|---|
dc.contributor | 應數系 | zh_Tw |
dc.creator | 吳柏林 | zh_TW |
dc.creator | Wu, Berlin | en_US |
dc.creator | Nguyen, Hung T. | en_US |
dc.date | 2014-08 | en_US |
dc.date.accessioned | 2017-08-15T09:02:17Z | - |
dc.date.available | 2017-08-15T09:02:17Z | - |
dc.date.issued | 2017-08-15T09:02:17Z | - |
dc.identifier.uri | http://nccur.lib.nccu.edu.tw/handle/140.119/111965 | - |
dc.description.abstract | Purpose - The purpose of this paper is to use soft computing technique and fuzzy statistical tool to evaluate people’s performance on the marketing research and time management. Design/methodology/approach - Through standardized measurement system, the authors come up with real-value data to satisfy not the current needs but data itself. This is when fuzzy classification stands out and highlights the area of in-between and undefined. Findings - The proposed metric system helps the authors to assess the distance among trapezoidal fuzzy data. The index of efficiency between observed time and ideal time is also presented. Originality/value - With the ranking of fuzzy sample, the authors can examine the decision process by non-parametric testing hypothesis. © 2014, Emerald Group Publishing Limited. | en_US |
dc.format.extent | 224243 bytes | - |
dc.format.mimetype | application/pdf | - |
dc.relation | Management Decision, 52(7), 1330-1342 | en_US |
dc.subject | Efficiency evaluation ; Fuzzy sets ; Index of efficiency ; Time management | en_US |
dc.title | New statistical analysis on the marketing research and efficiency evaluation with fuzzy data | en_US |
dc.type | article | |
dc.identifier.doi | 10.1108/MD-11-2012-0784 | |
dc.doi.uri | http://dx.doi.org/10.1108/MD-11-2012-0784 | |
item.openairetype | article | - |
item.fulltext | With Fulltext | - |
item.openairecristype | http://purl.org/coar/resource_type/c_18cf | - |
item.grantfulltext | restricted | - |
item.cerifentitytype | Publications | - |
Appears in Collections: | 期刊論文 |
Files in This Item:
File | Description | Size | Format | |
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MD-11-2012-0784.pdf | 218.99 kB | Adobe PDF2 | View/Open |
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