Please use this identifier to cite or link to this item: https://ah.nccu.edu.tw/handle/140.119/120547


Title: The mediating effect of perceived trust on privacy concern and intention to use app-based location-based mobile advertising: Evidence from Taiwan
Authors: 林翠絹
Lin, T, T. C.
Chiang, Y.
Contributors: 傳播學院
Date: 2018-05
Issue Date: 2018-10-11 15:34:06 (UTC+8)
Relation: International Communication Association 2018, International Communication Association
Data Type: conference
Appears in Collections:[廣播電視學系] 會議論文

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