後設字母書的實驗創作—— 《小企鵝字母書》創作論述

Abstract

一般而言，社會大眾對於字母書的印象與定義都較為固定且無變化，包括它是教育類的工具書、是給兒童看的學習讀物、內容都是一個單字配一幅插畫等等，通常也不會再對它有其他的想法或是期待，而本創作論述就是希望能夠突破字母書一直以來帶給社會的固定印象，藉由爬梳字母書過去的歷史脈絡、整理其特點與分類來找出最合適的切入點，並從中創造出獨一無二、令人驚豔的創新轉變，不僅僅只是針對「字母書」這個形式本身的變革，同時也十分注重讀者的閱讀體驗，提供了嶄新的閱讀樂趣。\n為了達到上述之創作目的，筆者研讀並採用了「後設圖像理論」作為本創作之基底與手法。「後設」概念作為一種打破框架、製造衝擊之手法，很常被應用在現今的藝術、娛樂作品之中，它本身「抽身出來，由上往下看」之特質非常適合用來打破人們習以為常之事，類似轉換視角的概念，讓觀者去觀看以往從未發覺到的角度，進一步有機會達到娛樂性或是反思等創作目的，這樣的效果正是筆者所希望且追求的。\n本創作論述由創作作品「後設字母書」為起始點，除了撰寫形式「字母書」與內容「後設理論」之研究分析外，在創作的過程與心路歷程上也著墨了許多，期望自己在這次的創作之中得到的心得與學習感想，能夠對其他同樣也在創作的同學有一些幫助與共鳴。

The vast majority of the public`s impressions and definitions of alphabet books have been fixed and unchanged for a long time, including “it is a tool for education,” or “it is a reading for children that only has one single word with a single illustration.” People have no ideas or expectations about it. This creation hopes to break the stereotypes of alphabet books by examining the history of alphabet books and sorting out its characteristics and classifications. The author tried to find out the most appropriate perspective of it to create a unique and amazing innovation transformation. Not only for the change of the form of alphabet books, but this creation also cares about readers’ reading experience --- the importance of entertaining.\n In order to achieve the above-mentioned purposes, the author studied and adopted the “metapicture theory” as the basis and method of this creation. As a method of breaking the framework and creating an impact, the concept of “meta” is often used in today`s art and entertainment works. Its own characteristics of “getting out and looking from the top down” are very suitable for breaking people`s accustomedness. The matter, similar to the concept of the conversion perspective, allows viewers to view from the angles that have never been discovered before, and to have the opportunity to achieve creative purposes, such as entertaining and self-examination. This effect and result are what the author hopes for and pursues.\n This thesis started from the creation of “meta-alphabet book.” It then reveals the researches and analysis of this creation’s form “alphabet books,” and the content “metapicture theory.” Moreover, it illustrates the author’s inspirations and reflections in the process of creation. The author hopes these can help and resonate with other students who are also creating artwork.