Please use this identifier to cite or link to this item: https://ah.lib.nccu.edu.tw/handle/140.119/130412
題名: Identity Marketing: The Moderating Effect of Self Construal and Product Category on Consumer Agency
作者: 林穎青
Lin, Ying-Ching
Su, An-Ni
Wang, Sheng-Hui
貢獻者: 傳播學院
日期: 六月-2017
上傳時間: 24-六月-2020
關聯: 2017 AMS World Marketing Congress, Academy of Marketing Science
資料類型: conference
Appears in Collections:會議論文

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