Please use this identifier to cite or link to this item: https://ah.nccu.edu.tw/handle/140.119/130414


Title: Re-investigating Language Choice for Multinational Corporations and Local Firms with a Focus on Monolinguals
Authors: 林穎青
Lin, Ying-Ching
Wang, Kai-Yu
Hsieh, Jun-Yi
Contributors: 傳播學院
Date: 2016-02
Issue Date: 2020-06-24 11:48:21 (UTC+8)
Relation: AMA 2016 WINTER MARKETING ACADEMIC CONFERENCE, American Marketing Association
Data Type: conference
Appears in Collections:[傳播學院] 會議論文

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