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Please use this identifier to cite or link to this item: https://ah.lib.nccu.edu.tw/handle/140.119/130414
DC FieldValueLanguage
dc.contributor傳播學院
dc.creator林穎青
dc.creatorLin, Ying-Ching
dc.creatorWang, Kai-Yu
dc.creatorHsieh, Jun-Yi
dc.date2016-02
dc.date.accessioned2020-06-24T03:48:21Z-
dc.date.available2020-06-24T03:48:21Z-
dc.date.issued2020-06-24T03:48:21Z-
dc.identifier.urihttp://nccur.lib.nccu.edu.tw/handle/140.119/130414-
dc.format.extent6629259 bytes-
dc.format.mimetypeapplication/pdf-
dc.relationAMA 2016 WINTER MARKETING ACADEMIC CONFERENCE, American Marketing Association
dc.titleRe-investigating Language Choice for Multinational Corporations and Local Firms with a Focus on Monolinguals
dc.typeconference
item.grantfulltextopen-
item.openairetypeconference-
item.fulltextWith Fulltext-
item.openairecristypehttp://purl.org/coar/resource_type/c_18cf-
item.cerifentitytypePublications-
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