Please use this identifier to cite or link to this item:
https://ah.lib.nccu.edu.tw/handle/140.119/130665| 題名: | 以人際互動視角探討Instagram使用者追蹤微名人之動機與實踐 An Investigation of Micro-celebrity Followers’ Practices from the Perspective of Interpersonal Communication |
作者: | 黃君珺 Huang, Chun-Chun |
貢獻者: | 王淑美 黃君珺 Huang, Chun-Chun |
關鍵詞: | 微名人 追蹤者 社會臨場感 擬社會互動 個體差異 人際關係 micro-celebrities followers social presence parasocial interaction individual differences interpersonal relationships |
日期: | 2020 | 上傳時間: | 1-Jul-2020 | 摘要: | 這個社群媒體已然成熟的世代，有一群未經正規訓練的業餘創作者，逐漸成為被關注的對象，他們透過Instagram與追蹤者進行互動，並且建立情感深化的人際關係，常被稱作微名人、微型網紅。\n本篇研究藉由人際互動的視角，透過社會臨場感與擬社會互動的論述，結合閱聽人個體差異的概念，探討Instagram追蹤者關注微名人背後的動機，以及其追蹤行為的實踐如何受到傳播科技的中介而有所變化。\n本篇研究運用深度訪談法和線上觀察法進行資料搜集，發現（1）Instagram的文本語言、隱私可供性以及演算法所構成的媒介物性，成為追蹤者關注微名人的推力之一；（2）追蹤者在不失社會身份約束的前提之下，會根據心理配置的需求創造相應的閱聽情境，在社會身份轉換之間偏好以短時間、多次數的方式進行追蹤；（3）「真實感」是追蹤者體驗社會臨場感的關鍵感知，愈是日常化的生活分享，愈激發他們持續關注，甚至害怕錯過的追蹤狀態；（4）追蹤者以平行而非崇拜的目光進行關注，深化了情感的投射與連結，在理性／感性的接合之間，主動地與微名人建立起保有微妙距離的親近關係。 Social media plays an indispensable role in our daily lives, and a group of amateur creators commonly known as microcelebrities or microinfluencers are attracting followers through interactions on Instagram and by building trust within interpersonal relationships formed on the site.\nThis thesis uses the theoretical framework of social presence and parasocial interaction and incorporates the concept of individual differences among audiences to investigate, from the perspective of interpersonal communication, the effects of new communication technology on Instagram users’ intents and behaviors of following microcelebrities.\nThis research is based on a qualitative study; it involved using in-depth interviews and online observational methods for data collection, and the following conclusions were reached: (1) The materiality of Instagram—consisting of text language, high privacy levels, and powerful algorithms—provides an incentive for users to follow microcelebrities. (2) Under the premise of preserving social identity, users generally access Instagram for status updates by microcelebrities frequently and for short time periods. (3) Sense of reality is a crucial motivation for Instagram followers to experience social presence and to focus attention on microcelebrities’ sharing of their life stories. (4) Instagram users follow microcelebrities with an “eye-level” gaze and actively construct an intimate but distant relationship with their negotiations of sense and sensibility. |
參考文獻: | 一、中文部分\nKOL Rador（2019年8月19日）。〈微網紅是什麼？別只看粉絲數量，深化消費者才是品牌致勝關鍵！〉。取自https://blog.kolradar.com/2019/08/19/micro_influencers/\n吐納商業評論（2018年11月8日）。〈「微型網紅」與他們的產地：北美市場內容行銷研究報告#3〉。取自https://tuna.to/micro-influencers-3-165978cc7c56\n吐納商業評論（2018年11月9日）。〈「微型網紅」與他們的產地：北美市場內容行銷研究報告#2〉。取自https://tuna.to/micro-influencers-2-ba09581e5b78\n朱全斌（2001）。〈從主體、認向看質化的閱聽人研究〉，《資訊傳播與圖書館學》，7(4): 69-79。\n行銷人（2018年4月15日）。〈FB社群龍頭地位不保？ 臺灣網路社群趨勢全分析〉。取自https://www.marketersgo.com/marketing/201804/2017-social-media-analysis-report/\n何佩珊（2017年8月23日）。〈還好還有Instagram，研究顯示Facebook持續流失年輕族群〉，《數位時代》。取自https://www.bnext.com.tw/article/45875/snapchat-beat-facebook-and-instagram-in-young-people-in-the-us\n余貞誼（2018）。〈鑲嵌性的時間經驗：社群媒介於日常的時間實作分析〉，《台灣社會學》，35，1-57。\n吳宇泓（2015）。《社群網站採用因素與自我揭露研究：從臉書Instagram》。世新大學廣播電視電影學研究所碩士論文。\n吳姝蒨（1999）。《電腦中介傳播人際情感親密關係之研究--探訪電子布告欄(BBS)中的「虛擬人際關係」》。國立政治大學新聞研究所碩士論文。\n吳柏羲（2018年3月28日）。〈2017下半年網紅類型偏好與影響分析〉。財團法人資訊工業策進會。取自https://mic.iii.org.tw/aisp/ReportS.aspx?id=CDOC20180323002\n呂靜宜（2018年10月21日）。〈窺探與驚奇－實境節目秀〉，《喀報》。取自https://castnet.nctu.edu.tw/index.php/castnet/article/293?issueID=702\n李家瑩、戴婉如（2018）。〈社群商務網站上之自我揭露行為：以 Fashion Guide時尚美妝傳媒為例〉，《中山管理評論》，26(3): 479-510。\n周素鳳譯（2001）。《親密關係的轉變：現代社會的性、愛、慾》。台北：巨流出版社。（原著：Giddens, A. (1992). The Transformation of Intimacy: Sexuality, Love & Eroticism in Modern Societies. Cambridge: Polity Press）\n亞洲達人通AsiaKOL（2018年12月6日）。〈微網紅-未來的行銷主力〉。取自http://www.asiakol.com/article/105\n亞洲達人通AsiaKOL（2018年6月14日）。〈悲催！Youtuber「巧克力」30天內狂產58支影片，最後還是輸給了「他們」〉。取自http://www.asiakol.com/article/64?fbclid=IwAR380uLpAiiXDWt0wamTH_Q8XtVBWcSqn7rBzK4RBmQXJG4vOQDubZR2bZA\n林宜嫈（2011）。《從無名到知名：知名部落客的勞動發展過程與勞動認同》。國立臺灣師範大學大眾傳播研究所碩士論文。\n林金定、嚴嘉楓、陳美花（2005）。〈質性研究方法:訪談模式與實施步驟分析〉，《身心障礙研究》，3(2): 122-136。\n林惠娸、陳雅汝譯（2003）。《偷窺狂的國家》，台北：商周。（原書Calvert, C. [2000]. Voyeur nation: Media, privacy, and peering in modern culture. New\nYork: Westview.）\n林國楷（2004）。〈網際網路對人際傳播影響之探討〉，《網路社會學通訊期刊》，42。\n林瑋嬪（2016）。〈網路‧人類學：網路、社群與想像 〉，《考古人類學刊》。85: 1-16\n俞菁、邱海棠、曾馨瑩（2012）。〈社群媒體中的自我揭露-以Facebook為例〉，「中華傳播學會2012年年會」論文。\n城菁汝（2016）。《數位時代的博物館民眾參與：使用者自製內容的個案研究》。國立臺灣藝術大學藝術管理與文化政策研究所碩士論文。\n施伯燁（2014）。〈社群媒體—使用者研究之 概念、方法與方法論初探〉，《傳播研究與實踐》，4(2): 207-227。\n洪荷善（2018）。《陰性書寫的新視角：Facebook網路紅人的性感自拍》。國立臺灣師範大學大眾傳播研究所碩士論文。\n科技橘報（2016年11月3日）。〈【無心插柳就爆紅】網紅經濟大揭密：別再討論顏值高低，有內容才會紅透半邊天〉，《科技橘報》。取自https://buzzorange.com/techorange/2016/11/03/internet-celebrity-economy/?fbclid=IwAR362gyCwgEtSzZwaWnkq7GlE4P_PiNayCqquNIF1oIzzvknuSQPnMI4zTM\n袁國寶、謝利明（2016）。《網紅經濟：移動互聯網時代的千億紅利市場》。台北市：商周出版。\n財團法人台灣網路資訊中心（2019）。《2018台灣網路報告》。取自https://report.twnic.tw/2018/\n動腦新聞（2016年2月18日）。〈社群平台的轉移？青少年偏愛用Instagram〉，《動腦新聞》。取自https://www.brain.com.tw/news/articlecontent?ID=22899\n國家發展委員會（2019）。《107年個人家戶數位機會調查報告》。台北市：行政院。取自https://shorturl.at/lyNQ7\n張玉琳、李秋滿（2014）。〈以媒介豐富與社會臨場感理論探討LINE貼圖價值、流行涉入、網路外部性對虛擬社群意識與黏著度之影響〉，《電子商務研究》，12(4): 419-449。\n張奕華（2014）。〈資訊科技融入班級經營之策略：兼談TEAM Model智慧教室之創新應用〉，《教育研究月刊》，239: 32-52。\n張紹康（2013）。《社群媒體自我揭露與網路自我之研究-以臉書為例》。中國文化大學新聞研究所碩士論文。\n許凱彰（2018年7月12日）。〈IG新功能上線！「開放式問題」瘋狂洗版限時動態 6大步驟告訴你〉，《東森新聞雲》。取自https://www.ettoday.net/news/20180712/1210862.htm#ixzz5cibFPRBj\n郭良文、林素甘（2001）。〈質化與量化研究方法之比較分析〉，《資訊傳播與圖書館學》，7(4): 1-13。\n郭致君（2001）。《台北地區國中生偶像崇拜行為及其相關因素之探討》。國立政治大學教育研究所碩士論文\n陳向明（2002）。《社會科學質的研究》。台北市：五南出版社。\n陳百齡（2009）。〈素人個案寫作：尋覓傳播教育的新途徑〉，蘇蘅（編），《新聞、公關與危機處理—傳播個案分析》。頁13-32。高雄：復文圖書。\n陳宜豐（2015年11月1日）。〈不敵輿論聲浪！Facebook 對實名制政策作出退讓〉，《自由時報電子報》。取自https://3c.ltn.com.tw/news/21252\n陳怡安（2012）。《受不同形式部落格廣告影響產生購買行為之社群網站使用者特性》。國立交通大學經營管理研究所碩士論文。\n陳奕璇（2016年10月9日）。〈網紅紅什麼 粉絲追什麼〉，《喀喀報》。取自https://castnet.nctu.edu.tw/castnet/article/9898?issueID=627\n創市際®市場研究顧問股份有限公司（2016年2月5日）。〈社群網站Instagram-使用行為調查〉。取自https://www.ixresearch.com/news/news_02_05_16\n創市際®市場研究顧問股份有限公司（2018年10月25日）。〈誰在看你的限時動態？年輕網友愛看愛分享〉。取自https://www.ixresearch.com/news/news_10_25_18\n曾琳（2010）。《臉書遊戲社交性研究：玩家團體「角色」與人際「關係類型」觀點》。國立交通大學傳播研究所碩士論文。\n黃凱毓（2013）。〈Facebook中的擬社會互動現象分析－Facebook訊息呈現特性對線上交流之影響〉，「中華傳播學會2013年年會」論文。\n黃肇祥（2018年6月5日）。〈Instagram演算法大公開！建立互動才是關鍵〉，《ETtoday新聞雲》。取自https://www.ettoday.net/news/20180605/1183411.htm#ixzz67f2w9ZG5\n楊晨欣（2014年12月11日）。〈Instagram用戶數突破3億，正式超越Twitter〉，《數位時代》。取自https://www.bnext.com.tw/article/34695/BN-ARTICLE-34695\n楊意菁 （1998）。〈新科技、新滿足？網際網路媒體使用與滿足研究〉，「中華傳播學會1998年年會」論文。\n萬文隆（2004）。〈深度訪談在質性研究中的應用〉，《生活科技教育月刊》，37(4): 17-23。\n劉雨涵（2018）。〈你follow她了嗎? Instagram 網紅的人類學觀察〉，《民族學研究所資料彙編》。26: 1-34。\n劉冠麟（2015）。〈是廣告還是朋友？以擬社會互動探討 Facebook 粉絲專頁之效果〉，「中華傳播學會2015年年會」論文。\n劉慧雯（2017）。〈建構「倫理閱聽人」：試論社群媒體使用者的理論意涵〉，《新聞學研究》，131: 87-125。\n蔡珮（1995）。《電子佈告欄使用行為與社會臨場感研究─以台大計中BBS站為例》。國立交通大學傳播科技研究所碩士論文。\n賴筱茜、陳延昇（2015）。〈不只是聽廣播：廣播與社群媒介匯流的擬社會互動經驗〉，《廣播與電視》，38: 1-33。\n盧嵐蘭（2007）。《閱聽人與日常生活》。台北市：五南出版社。\n鍾蔚文、陳百齡、陳順孝（2006）。〈數位時代的技藝：提出一個分析架構〉， 《中華傳播學刊》，10: 233-263。\n戴敏琪（2019年10月9日）。〈按讚不怕被發現了！ IG宣布取消「追蹤中」頁面〉，《新頭殼newtalk》。取自https://newtalk.tw/news/view/2019-10-09/309423\n簡妙如（1996）。《過度的閱聽人：「迷」之初探》。國立中正大學電訊傳播研究所碩士論文。\n簡妙如等譯（2002）。《大眾傳播媒體新論》。台北：韋伯文化（原書：Taylor, L., & Willis, A., [1999]. Media Studies: Texts, Institution and Audiences. Oxford, UK: Blackwell\n藍立晴（2018年3月5日）。〈下一個 Facebook？超過 1/3 美國成年人使用 Instagram〉，《匯流新聞網》。取自https://cnews.com.tw/002180305a03/\n羅紓筠、林佳儀（2004）。〈我KUSO，故我在：從臺灣網路KUSO現象探討閱聽人主體性〉，「亞洲數位傳播內容與科技研究生研討會」論文。臺灣，國立政治大學。\n\n二、英文部分\nAbel, P., Cheryl, B., Sarah, B. (2016). Social media and the fear of missing out: scale development and assessment. Journal of business & economics research, 14(1), 33-43.\nAbidin, C. (2015). Communicative Intimacies: Influencers and Perceived Interconnectedness. Ada, 8, 1-16.\nAbidin, C. (2016). Aren’t these just young, rich women doing vain things online? : Influencer selfies as subversive frivolity. Social Media + Society, 2(2), 1-17.\nAnderson, H. (2011). Never heaerd of FOMO? You’re so missing out. The Guardian. Retrieved from https://www.theguardian.com/commentisfree/2011/apr/17/hephzibah-anderson-fomo-new-acronym\nAng, I. (1985). Watching Dallas: Soap Opera and the Melodramatic Imagination. London: Methuen.\nArgyle, M., & Dean, J. (1965). Eye-contact, distance and affiliation. Sociometry, 28(3), 289-304.\nBabbie, E., & Mouton, J. (2001) The Practice of Social Research. South Africa Oxford University Press, Cape Town.\nBak, J., Kim, S., & Oh, A. (2012). ‘Self-Disclosure and Relationship Strength inTwitter Conversations’, Proceedings of the 50th Annual Meeting of the Association for Computational Linguistics, Korea: Jeju.\nBarley, S. R. (1988). On Technology, Time, and Social Order: Technologically Induced Change in the Temporal Organization of Radiological Work. Making Time: Ethnographies of High-technology Organizations. 123-169\nBaym, N. K. (2007). The New Shape of Online Community: The Example of Swedish Independent Music Fandom. First Monday, 12(8). Retrieved from http://firstmonday.org/issues/issue12_8/baym/\nBeer D. (2009). Power through the algorithm? Participatory web cultures and the technological unconsciousness. New Media & Society, 11, 985–1002.\nBlau, P. M. (1964). Exchange and power in social life. New York: Wiley.\nBrammer, L. M., Abrego, P. J., & Shostrom, E. L. (1993). Therapeutic counseling and psychotherapy (6th ed.). Englewood Cliffs, NJ, US: Prentice-Hall, Inc.\nCassel, J. (1974) Psychological Processes and Stress: Theoretical Formulations. International Journal of Health Service, 4, 471-482.\nCui, N., Wang, T., & Xu, S. (2010). The influence of social presence on consumers` perceptions of the interactivity of web sites. Journal of Interactive Advertising, 11(1), 36-49.\nEdunov, S., Diuk, C., Filiz, I. O., Bhagat, S., & Burke, M. (2016.02.04). Three and a half degrees of separation. Retrieved from: https://research.facebook.com/blog/three-and-a-half-degrees-of-separation/?pnref=story\nElmira, D., & Chloe, R. (2017) Exploring the credibility of online celebrities` Instagram profiles in influencing the purchase decisions of young female users. Computers in Human Behavior, 68, 1-7.\nFiske, S. T. (1993). Controlling other people: The impact of power on stereotyping. American Psychologist, 48, 621-628.\nGoffman, E. (1959). The Presentation of Self in Everyday Life. New York: The Overlook Press.\nGunawardena, C. N. & Zittle, F. J. (1997). Social presence as a predictor of satisfaction within a computer-mediated conferencing environment. The American Journal of Distance Education, 11(3), 8-26.\nHall, S. (1980): Encoding/decoding. In Centre for Contemporary Cultural Studies (Eds.): Culture, Media, Language: Working Papers in Cultural Studies, 1972-79. London: Hutchinson, 128-138.\nHe, X. (2006). Survey report on idol worship among children and young people. Chinese Education & Society, 39(1), 84-103.\nHomans, C. (1958). Social Behavior as Exchange. American Journal Of Sociology, 63(6), 96.\nHorton, D., & Wohl, R. R. (1956). Mass communication and para-social interaction. Psychiatry: Journal for the Study of Interpersonal Processes, 19, 215-229.\nFastenau, J. (2018). Under the Influence: The Power of Social Media Influencers. Retrieved from https://medium.com/crobox/under-the-influence-the-power-of-social-media-influencers-5192571083c3\nJohansen, R., Vallee, J. & Spangler, K. (1988). Teleconferencing: Electronic Group Meetings. In R. S. Cathcart and L. A. Samover (Eds.), Small Group Communications: A reader, 5.\nJones, J. M. (2003). Show your real face: A fan study of the UK Big Brother transmissions (2000, 2001, 2002). Investigating the boundaries between notions of consumers and producers of factual television. New Media and Society, 5(3), 400-421.\nKaplan, A. M., & Haenlein, M. (2010). Users of the world, unite! The challenges and opportunities of social media. Business Horizons, 53(1), 59-68.\nKehrwald, B. (2008). Understanding social presence in text‐based online learning environments. Distance Education, 29(1):89-106.\nLasswell, H. D. (1927). The Theory of Political Propaganda. The American Political Science Review, 21(3), 627-631.\nLevinger, G. & Snoek, J. D. (1972). Attraction in relationships: A new look at interpersonal attraction. New York: General Learning Press.\nLowenthal, P. R. (2009). The Evolution and Influence of Social Presence Theory on Online Learning. In T. T. Kidd (Ed.), Online Education and adult learning: New Frontiers for teaching practices, 124-139, IGI Global, Hershey, PA.\nLyons, B. J., & Scott, B. A. (2012). Integrating social exchange and affective explanations for the receipt of help and harm: A social network approach. Organizational Behavior and Human Decision Processes, 117(1), 66-79.\nMaier C., Laumer S., Weinert C., Weitzel, T. (2015). The effects of technostress and switching stress on discontinued use of social networking services: a study of Facebook use. Information Systems Journal, 25(3), 275-308.\nMarabelli, M. & Galliers, R., D. (2016). A reflection on information systems strategizing: the role of power and everyday practices. Information Systems Journal, 27(3), 27-43.\nMarwick, A. & Boyd, D. (2011). To See and Be Seen: Celebrity Practice on Twitter. The International Journal of Research into New Media Technologies, 17, 139-158.\nMarwick, A. (2015). You May Know Me from YouTube: (Micro)-Celebrity in Social Media. In Marshall, P.D. and Redmond, S. (Eds), A Companion to Celebrity, Hoboken, NJ: JohnWiley & Sons Inc.\nMarwick, A. (2015). Instafame: Luxury Selfies in the Attention Economy. Public Culture, 27, 137-160.\nMatthew P., & Brandon R. (2016). Social media and loneliness: Why an Instagram picture may be worth more than a thousand Twitter words. Computers in Human Behavior, 62, 155-167.\nMcDonald, D. & Hu, M. (2005). Loneliness, perceived reality and parasocial interaction. Paper presented at the meeting of the International Communication Association.\nMcQuail, D. (2000). McQuail`s mass communication theory. London: Sage Publications.\nMerriam, S. B. A. (2002). Qualitative research in practice: Examples for discussion and analysis (1st ed.). San Francisco, CA: Jossey-Bass.\nMarketing Land (2013, March 18). Microsoft Study: Multi-Screen Behavior And What It Means for Marketers. Retrieved from https://marketingland.com/microsoft-study-multi-screen-behavior-and-what-it-means-for-marketer-36456\nMcDool, E., Powell, P., Roberts, J., Taylor, K. (2016). Social Media Use and Children’s Wellbeing. IZA Discussion Papers. 10412, 308-325.\nMiller, D. (2012). Social Networking Sites. In, Miller, D. & Horst, H. (Eds), Digital Anthropology, 149-161. London: Bloomsbury. \nMorley, D. (1992). Television, Audiences, and Cultural Studies. New York: Routledge.\nMorris, M. (1996). The Internet as mass medium. Journal of Communication, 46(1), 39-50.\nMullan, K. (2010). Families that read: A time‐diary analysis of young people`s and parents` reading, Journal of Research in Reading, 33(4), 414-430.\nMyers, D. (1987). “Anonymity is part of the magic”: Individual manipulation of computer-mediated communication contexts. Qualitative Sociology, 10(3), 251-266.\nNabi, R. L., Stitt, C. R., Holford, J., & Finnerty, K. L. (2006). Emotional and cognitive predictors of the enjoyment of reality-based and fictional television programming: and elaboration of the uses and gratification perspective. Media Psychology, 8, 421-447.\nNass, C. & Steuer, J. (1993) ‘Voices, boxes, and sources of messages: computers and social actors’, Human Communication Research, 19(4), 504–527.\nNewhagen, J., & Rafaeli, S. (1996). Why communication researchers should study the Internet: A dialogue. Journal of Communication, 46(1), 4-13.\nNielsenWire. (2009, June 2). Time spent on Facebook up 700%, but MySpace Still Tops for Video, Retrieved April 20, 2019, from https://www.nielsen.com/us/en/insights/news/2009/time-spent-on-facebook-up-700-but-myspace-still-tops-for-video.html\nOuchi, W. G. (1979). A conceptual framework for the design of organizational control mechanisms. Management Science, 25(9), 833-848.\nPapa, M. J., Singhal, A., Law, S., Pant, S., Sood, S., Rogers, E. M., & Shefner-Pariser, E. (2011). The filter bubble: What the Internet is hiding from you. Penguin UK.\nPark, H. & Cameron, G. T. (2014). Keeping It Real: Exploring the Roles of Conversational Human Voice and Source Credibility in Crisis Communication via Blogs. Journalism & Mass Communication Quarterly, 91(3), 487-507.\nParks, M. R., & Floyd, K. (1996). Making friends in cyberspace. Journal of Communication, 46(1), 80-97.\nPatton, M. Q. (1990). Qualitative evaluation and research methods. (2nd ed.). Newbury Park, CA, US: Sage Publications, Inc.\nRahman, Z., Suberamanian, K., Zanuddin, H. and Moghavvemi, S. (2016). SNS metrics analysis a study on fanpage interactive. Intl. J. Appl. Bus. Econ. Res., 14, 1405-1415.\nRahmawan, D. (2014). Selebtwits: Micro-celebrity practitioners in Indonesian Twittersphere. SSRN Electronic Journal, 2(1), 1–11. Retrieved from http://jurnal.unpad.ac.id/jkk/article/view/6046\nRogers, C. L. (2000). Entertainment-education and social change: An analysis of parasocial interaction, social learning, collective efficacy, and paradoxical communication. Journal of Communication, 50(4), 31-55.\nRojek, C. (2001). Celebrity. London: Reaktion Books.\nRosenm L. (2013). Always On, All the Time: Are We Suffering from FoMO? Psychology Today. Retrieved from https://www.psychologytoday.com/us/blog/rewired-the-psychology-technology/201305/always-all-the-time-are-we-suffering-fomo\nRosengren, K. E. (1974). Uses and gratifications: A paradigm outlined. In J. G. Blumler & E. Katz (Eds), the uses of mass communications: Current perspectives on gratifications research, 269-286.\nRubin, A. M. (1994). Media uses and effects: A uses-and-gratifications perspective. In J. Bryant & D. Zillmann (Eds), LEA`s communication series. Media effects: Advances in theory and research, 417-436. Hillsdale, NJ, US: Lawrence Erlbaum Associates, Inc.\nRubin, R. B. & McHugh, M. P. (1987). Development of parasocial interaction relationships. Journal of Broadcasting and Electronic Media, 31(3), 279-292.\nSchickel, R. (2000). Intimate Strangers. The Culture of Celebrity in America. Chicago: Ivan R. Dee.\nSchutz, W. C. (1958). FIRO: A three-dimensional theory of interpersonal behavior. Oxford, England: Rinehart.\nScissors, L., Burke, M. & Wengrovitz, S. (2016). What’s in a Like? Attitudes and behaviors around receiving Likes on Facebook. 9th ACM Conference on Computer-Supported Cooperative Work & Social Computing. 1501-1510.\nSenft, T. (2008). CamGirls: celebrity and community in the age of social networks. New York: Peter Lang Publishing.\nSenft, T. (2013). Microcelebrity and the branded self. In Hartley, A. M., Burgess, J. & Bruns, A. (Eds), A Companion to New Media Dynamics. Blackwell Companions to Cultural Studies. Malden, MA: Blackwell, 346-354.\nShane-Simpson, C., Manago, A., Gaggi, N., & Gillespie-Lynch, K. (2018). Why do college students prefer Facebook, Twitter, or Instagram? Site affordances, tensions between privacy and self-expression, and implications for social capital. Computers in Human Behavior, 86, 276-288.\nShaw, L. H., & Gant, L. M. (2002). In defense of the internet: the relationship\nbetween Internet communication and depression, loneliness, self-esteem, and perceived social support. Cyberpsychol Behav, 5(2):157-71.\nShayndi, R & Spencer, E., A. (2012, Apr 10). Insta-Rich: $1 Billion for Instagram, The Wall Street Journal. Retrieved from https://www.wsj.com/articles/SB10001424052702303815404577333840377381670\nSherman, L. E., Payton, A. A., Hernandez, L. M., Greenfield, P. M., & Dapretto, M. (2016). The power of the Like in adolescence: Effects of peer influence on neural and behavioral responses to social media. Psychological Science, 27(7), 1027-1035.\nSherman, S. J., Castelli, L., & Hamilton, D. L. (2002). The spontaneous use of a group typology as an organizing principle in memory. Journal of Personality and Social Psychology, 82(3), 328-342.\nShort, J., Williams, E., & Christie, B. (1976). The social psychology of telecommunications. London: John Wiley & Sons.\nSilverstone, R. (1993). Time, Information and Communication Technologies and the Household. Time & Society, 2(3), 283–311.\nSocialBakers (2020, Feb 12). Social Media Trends Report Q4 2019. Retrieved from https://www.socialbakers.com/website/storage/2020/02/Socialbakers-Social-Media-Trends-Report.pdf\nSproull, L., & Kiesler, S. (1986) Reducing Social Context Cues Electronic Mail in Organizational Communication. Management Science, 32, 1492-1512.\nTaylor, D. G., Lewin, J. E., & Strutton, D. (2011). Friends, fans, and followers: Do ads work on social networks? How gender and age shape receptivity. Journal of Advertising Research, 51(1), 258-275.\nThrift, N. (2005). Knowing Capitalism. London: Sage.\nTurkle, S. (2011). Alone together: Why we expect more from technology and less from each other. New York: Basic Books.\nUniversity of Oxford. (2019, May 6). Social media has limited effects on teenage life satisfaction: Study of teenage social media use and life satisfaction. ScienceDaily. Retrieved from www.sciencedaily.com/releases/2019/05/190506151834.html\nVattimo, G. (1988). The End of Modernity: Nihilism and Hermeneutics in Post-modern Culture (Jon R. Snyder, Trans.). Cambridge, UK: Polity Press.\nVickery, G., Wunsch-Vincent, S., & Organization for Economic Co-operation and Development. (2007). Participative Web and user-created content: Web 2.0, wikis and social networking. Paris: Organization for Economic Co-operation and Development.\nWallace, P. (1999). The psychology of the Internet. Cambridge, UK: Cambridge University Press.\nWellman, B., Quan-Haase, A., Witte, J., & Hampton, K. (2001). Does the Internet increase, decrease, or supplement social capital? Social networks, participation, and community commitment. American Behavioral Scientist, 45(3), 436-455.\nWells, A., Clark, D. M., Salkovskis, P., Ludgate, J., Hackmann, A., & Gelder, M. (1995). Social phobia: The role of in-situation safety behaviors in maintaining anxiety and negative beliefs. Behavior Therapy, 26, 153-161.\nWiener, M., & Mehrabian, A. (1968). Language within language: Immediacy, a channel in verbal communication. New York: Appleton-Century-Crofts.\nWilliams, D. L., Crittenden, V. L., Keo, T., & McCarty, P. (2012). The use of social media: an exploratory study of uses among digital natives. Journal of Public Affairs, n/a-n/a.\nZaichkowsky, J. L. (1994). The Personal Involvement Inventory: Reduction, revision, and application to advertising. Journal of Advertising, 23(4), 59-70. | 描述: | 碩士 國立政治大學 傳播學院傳播碩士學位學程 105464033 |
資料來源: | http://thesis.lib.nccu.edu.tw/record/#G0105464033 | 資料類型: | thesis |
| Appears in Collections: | 學位論文 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 403301.pdf | 3.7 MB | Adobe PDF2 | View/Open |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.