HAI-Max智慧膳食照護平台創業計畫

Abstract

「HAI-Max智慧膳食照護平台」整合營養、飲食、健康、照護以及零售等各產業的新商業模式。2020年新冠肺炎迅速蔓延全球，改變產業體質，落實O2O的商業模式，「HAI-Max智慧膳食照護平台」符合新生活樣貌需求。觀察這段時間民眾生活變化，人們越來越關注營養防疫，因居家而更關心家人健康狀態，在家工作產生居家烹飪，因此平台以演算法設計個人化營養均衡分析，並連結健康存摺整合病史，以數據分析營養素及消費行為，從「營養」重新定義飲食市場，未來還可連結食材零售商、餐廳、外送平台等。

“HAI-Max Smart Diet Care” creates a new business model to integrate nutrition, meals, health, care and retails industries. Covid-19 changes the all industries and O2O model becomes a norm quickly. “HAI-Max Smart Diet Care” model matches the trend. Having surveyed the change of lifestyles, all the researches find that people are more aware of nutrition during the pandemic era, and care for family more due to the long-term gathering at home, and cooking at home becomes regular. “HAI-Max Smart Diet Care” delivers personal diet equivalence advice, and brides to “health bankbook” to retrieve medical histories so that the advice could be more detailed. In addition, “HAI-Max Smart Diet Care” could also connect food retailers, restaurants, delivery services and analyzes their customers’ purchasing histories to offer a marketing strategy based on the diet perspective. “HAI-Max Smart Diet Care” redefines the catering and food retails market with its specialty of personal diet analysis.