How Individuals Develop Brand Evaluations in Different Contexts--The Relative Impacts of Affect	Self-relevant Thoughts and Product Attribute Thoughts

Please use this identifier to cite or link to this item: https://ah.lib.nccu.edu.tw/handle/140.119/17184

題名:	How Individuals Develop Brand Evaluations in Different Contexts--The Relative Impacts of Affect Self-relevant Thoughts and Product Attribute Thoughts
作者:	張卿卿
貢獻者:	Association of Consumer Research
日期:	Jan-2004
上傳時間:	18-Dec-2008
關聯:	The 2004 Association for Consumer Research Conference
資料類型:	conference
Appears in Collections:	會議論文

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