Please use this identifier to cite or link to this item:
https://ah.lib.nccu.edu.tw/handle/140.119/17189| 題名: | Gender Differences in Processing Comparative Advertising in a Competitive Context--Evidence for Differential Strategies | 作者: | 張卿卿 | 日期: | 2004 | 上傳時間: | 18-十二月-2008 | 關聯: | Association of Consumer Research 2004 Asia-Pacific Conference | 資料類型: | conference |
| Appears in Collections: | 會議論文 |
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