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Please use this identifier to cite or link to this item: https://ah.lib.nccu.edu.tw/handle/140.119/32214
DC FieldValueLanguage
dc.contributor.advisor王國樑zh_TW
dc.contributor.advisorWANG,KUO-LIANGen_US
dc.contributor.author黃雅娟zh_TW
dc.contributor.authorHUANG,YA-CHUANen_US
dc.creator黃雅娟zh_TW
dc.creatorHUANG,YA-CHUANen_US
dc.date2003en_US
dc.date.accessioned2009-09-14T05:25:32Z-
dc.date.available2009-09-14T05:25:32Z-
dc.date.issued2009-09-14T05:25:32Z-
dc.identifierG0091258012en_US
dc.identifier.urihttps://nccur.lib.nccu.edu.tw/handle/140.119/32214-
dc.description碩士zh_TW
dc.description國立政治大學zh_TW
dc.description經濟研究所zh_TW
dc.description91258012zh_TW
dc.description92zh_TW
dc.description.abstract　　近年來，隨著經濟發展、國民所得提升，再加上政府政策的協助推廣，刺激了國內觀光旅遊市場之需求，造成業者競相投入此一產業。然而，在市場競爭日益激烈的環境下，國際觀光旅館的需求卻未明顯地成長，呈現出供過於求的狀態。面對這種情形，為求國際觀光旅館之永續經營與成長，惟有追求生產力的不斷提升。因此，國際觀光旅館生產力變動的情形值得做進一步地探討。本文以1997-2002年台灣國際觀光旅館之整合資料，首先利用Malmquist生產力指數衡量歷年生產力變動之情形；然後，以Bootstrap信賴區間法加以檢定，藉以瞭解Malmquist生產力指數是否有顯著成長或衰退的現象發生。由Malmquist生產力指數評估結果發現：就整個研究期間而言，生產力及效率皆略為提升；但生產技術則呈現微幅下降。此外，若進一步將國際觀光旅館區分為不同經營型態時，其結果顯示：整體期間連鎖經營型態之國際觀光旅館，不論是在生產力、技術或效率變動，皆優於非連鎖經營型態之國際觀光旅館。由Bootstrap信賴區間法之檢定結果發現：在利用Bootstrap信賴區間法檢定Malmquist生產力指數後，其結果可能截然不同。因此，單憑一個Malmquist生產力指數就輕易斷言生產力提升、不變或衰退，可能會發生誤判的情形。zh_TW
dc.description.tableofcontents目錄……………………………………………………………………………………I\r\n圖表目錄……………………………………………………………………………...II\r\n第一章　緒論…………………………………………………………………………1\r\n第一節　研究背景與動機…………………………………………………………1\r\n第二節　研究方法與內容…………………………………………………………3\r\n第三節　研究對象與資料來源……………………………………………...…….3\r\n第四節　章節架構…………………………………………………………..……..4\r\n第二章　文獻探討………………………………………………………………..…..5\r\n第一節　旅館業相關文獻探討……………………………………………………5\r\n第二節　Malmquist生產力指數之理論與實證文獻………………………….….7\r\n第三節　Bootstrap信賴區間法之理論與實證文獻……………………………....9\r\n第三章　實證模型…………………………………………………………………..10\r\n第一節　Malmquist生產力指數……………………………...………………….10\r\n第二節　Bootstrap信賴區間法…………………………………………………..14\r\n第四章　實證結果與詮釋…………………………………………………………..19\r\n第一節　資料說明…………………………………………..……………………19\r\n第二節　Malmquist生產力指數之衡量結果……………………………………22\r\n第三節　Bootstrap信賴區間法之檢定結果………………………..……………27\r\n第五章　結論與建議……………………………………………….……………….29\r\n參考文獻…………………………………………………….……………………….31zh_TW
dc.language.isoen_US-
dc.source.urihttp://thesis.lib.nccu.edu.tw/record/#G0091258012en_US
dc.subject國際觀光旅館zh_TW
dc.subjectMalmquist生產力指數zh_TW
dc.subjectInternational Tourist Hotelen_US
dc.subjectMalmquist Productivity Indexen_US
dc.title台灣國際觀光旅館生產力研究zh_TW
dc.typethesisen
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