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https://ah.lib.nccu.edu.tw/handle/140.119/38792| 題名: | 台灣國際觀光旅館管理效率之探討-三階段資料包絡分析法之應用 無 |
作者: | 楊承翰 | 貢獻者: | 王國樑 楊承翰 |
關鍵詞: | 效率 三階段資料包絡分析法 隨機邊界分析法 |
日期: | 2008 | 上傳時間: | 9-Apr-2010 | 摘要: | 本文根據2001年至2007年的普查資料，採用三階段資料包絡分析法，針對台灣47家國際觀光旅館進行效率評估。DEA評估結果顯示，國際觀光旅館各項效率值皆存在顯著差異，且在產出不變下，平均可以減少48.89%的投入使用量，而無效率主要來自不適當的生產規模，多數國際觀光旅館規模無效率原因為產能未充分發揮；SFA迴歸評估結果顯示，業務集中度及旅客類型集中度愈高、市場集中度愈低、加入國際連鎖集團、於國內增設分館、位於風景區、旅館客房數愈少、其他費用比率愈高及無SARS事件影響，皆對管理效率有正向影響；2002年至2003年國際觀光旅館純技術效率呈現顯著負成長，2003年至2004年純技術效率則呈現顯著正成長。\n\n\n\n\n\n\n\n\n\n關鍵詞：效率、三階段資料包絡分析法、隨機邊界分析法 | 參考文獻: | 中華民國九十年台灣地區國際觀光旅館營運分析報告（2001），交通部觀光局印行，台北。 中華民國九十一年台灣地區國際觀光旅館營運分析報告（2002），交通部觀光局印行，台北。 中華民國九十二年台灣地區國際觀光旅館營運分析報告（2003），交通部觀光局印行，台北。 中華民國93年台灣地區國際觀光旅館營運分析報告（2004），交通部觀光局印行，台北。 中華民國94年台灣地區國際觀光旅館營運分析報告（2005），交通部觀光局印行，台北。 中華民國95年台灣地區國際觀光旅館營運分析報告（2006），交通部觀光局印行，台北。 中華民國96年台灣地區國際觀光旅館營運分析報告（2007），交通部觀光局印行，台北。 中文部份 王斐青與尚瑞國（2004），「利潤中心制度與台灣地區國際觀光旅館經營效率：DEA 方法之應用」，《企業管理學報》，第六十一期，頁99-120。 何太森（2003），「台灣國際觀光旅館技術效率之探討」，國立政治大學經 濟研究所碩士論文。 陳勁甫與黃秋閔（2001），「台北地區國際觀光旅館經營效率之研究」，《旅遊管理研究》，第一卷第一期，頁27-45。 英文部分 Afriat, S. N. 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描述: | 碩士 國立政治大學 經濟研究所 95258022 97 |
資料來源: | http://thesis.lib.nccu.edu.tw/record/#G0952580221 | 資料類型: | thesis |
| Appears in Collections: | 學位論文 |
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