Please use this identifier to cite or link to this item: https://ah.lib.nccu.edu.tw/handle/140.119/40167
題名: Enhancing the effectivness of anti-smoking messages via self-congruent appeals
作者: 張卿卿
貢獻者: 國立政治大學廣告學系
關鍵詞: anti-smoking messages;self-congruent appeals
日期: Jul-2007
上傳時間: 31-May-2010
關聯: 中華傳播年會「健康傳播」專題座談
資料類型: conference
Appears in Collections:會議論文

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