Please use this identifier to cite or link to this item:
https://ah.lib.nccu.edu.tw/handle/140.119/62763
DC Field | Value | Language |
---|---|---|
dc.contributor | 國立政治大學 | en_US |
dc.contributor | 新聞研究所 | en_US |
dc.creator | 王靜怡 | zh_TW |
dc.date | 2005 | en_US |
dc.date.accessioned | 2013-12-19T06:32:26Z | - |
dc.date.available | 2013-12-19T06:32:26Z | - |
dc.date.issued | 2013-12-19T06:32:26Z | - |
dc.identifier.uri | http://nccur.lib.nccu.edu.tw/handle/140.119/62763 | - |
dc.description.abstract | 本研究以二領域模式(two-domain model)分析,對《聯合報》與《自由時報》所引述、民進黨競選團隊在2004年總統大選談及對手候選人形象所用的隱喻進行系統分析。研究發現,民進黨使用位置性隱喻、時間性隱喻、婚配隱喻、偷拐搶騙隱喻與複製隱喻五大系統設定連宋形象。此外,對以上文本進行內容分析,發現兩報所採納的引述均以時間性隱喻最多,位置性隱喻則在《自由時報》引述中出現較多。由此推論,民進黨可能採取時間性與位置性隱喻為選戰策略主軸。 | en_US |
dc.description.abstract | This research aims to find out the metaphorical systems used by the DPP campaign team as a strategy against its counterpart in Taiwan`s presidential election in 2004. Analyzing the DPP quotations from two major newspapers in Taiwan by using two-domain model, the researcher found the DPP used five metaphorical systems to define the KMT and PFP`s candidates, Lien Chan and James Soong. The systems include positional metaphor, temporal metaphor, marriage metaphor, deceptive metaphor and reduplicate metaphor. In addition, after a content analysis of the quotations, the researcher also found both papers` quotations contain more temporal metaphor, while positional metaphor appears more in the Liberty Times` text. It can be reasonably inferred that the DPP might have used temporal metaphor and positional metaphor as its main metaphorical strategy. | en_US |
dc.format.extent | 608654 bytes | - |
dc.format.mimetype | application/pdf | - |
dc.language.iso | en_US | - |
dc.relation | 中華傳播學會年會研討會 | en_US |
dc.subject | 位置性隱喻;形象設定;時間性隱喻;策略 | en_US |
dc.subject | image defining;positional metaphor;strategy;temporal metaphor | en_US |
dc.title | 2004年總統大選民進黨團隊設定連宋形象所使用的隱喻策略分析 | en_US |
dc.type | conference | en |
item.languageiso639-1 | en_US | - |
item.cerifentitytype | Publications | - |
item.openairecristype | http://purl.org/coar/resource_type/c_18cf | - |
item.openairetype | conference | - |
item.fulltext | With Fulltext | - |
item.grantfulltext | restricted | - |
Appears in Collections: | 會議論文 |
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