Please use this identifier to cite or link to this item: https://ah.lib.nccu.edu.tw/handle/140.119/68558
題名: 兩岸經貿更緊密後僑外在台業務多樣化的影響因素
The Determinants of Business Diversification of Overseas Chinese and Foreign Nationals in Taiwan When Cross-strait Ties Becomes Closer
作者: 楊佩茹
貢獻者: 翁永和
楊佩茹
關鍵詞: 對外投資
多樣化
僑外投資事業
兩岸經貿往來
日期: 2013
上傳時間: 12-Aug-2014
摘要: 面對中國大陸經濟的崛起,跨國企業積極在全球佈局中搶先於中國市場卡位,因此兩岸經貿趨向開放之際,僑外投資廠商在台的營運策略勢必有所調整,而多樣化策略則為企業轉型中最常採用的經營模式之一;另一方面,在企業經營管理的領域中,多樣化策略往往是主要研究的議題,對於多樣化與企業價值、經營績效之間的研究亦十分豐富且詳盡,但鮮有文獻針對廠商從事海外投資所採取的多樣化策略作進一步探討。因此本研究透過經濟部投資審議委員會於2008年所實施的「華僑及外國人投資事業營運狀況調查表(非服務業)」問卷資料,運用Probit Model分析2007年在台營運的僑外投資廠商,在廠商規模、行業類別、設立時間、研發創新活動、技術來源、資本支出、盈餘運用、獲利狀況與國際化生活環境等條件不同的情況下,因應兩岸經貿政策的轉變,其在台業務種類多樣化的影響。另考量兩岸直航因素對於僑外投資廠商於兩岸投資佈局及產業分工有顯著影響,故本研究嘗試將過去文獻未探討之「兩岸直航」變數,納入政府政策之衡量指標,併同探討其與外商在台業務種類多樣化之關係。實證結果發現,在兩岸經貿關係更加緊密後,致力於投入研發創新活動或希望政府積極協助推動兩岸直航的僑外投資事業,會傾向擴大在台營運多樣化;至於資訊電子工業與業務多樣化之相關性,過去眾多學者看法不一,而本研究之實證結果發現,資訊電子工業在面對兩岸經貿關係更趨緊密之大環境下,或將盈餘分配給股東的僑外廠商,則會採取縮減業務多樣化的保守策略作為因應。
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描述: 碩士
國立政治大學
行政管理碩士學程
101921213
102
資料來源: http://thesis.lib.nccu.edu.tw/record/#G0101921213
資料類型: thesis
Appears in Collections:學位論文

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