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https://ah.nccu.edu.tw/handle/140.119/71992
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Title: | 非營利組織典範移轉之行銷策略個案研究-以財團法人喜憨兒文教基金會為例 |
Other Titles: | Marketing Strategies for Nonprofit Organizations: A Case Study of "Children Are Us Foundation |
Authors: | 黃慶源;朱斌妤;高明瑞 |
Contributors: | 公行系 |
Keywords: | 非營利組織;典範轉移;行銷策略;個案研究;喜憨兒文教基金會 Non-profit organization;NPO;Paradidm shift;Marketing strategies;Case study;Children Are Us Foundation |
Date: | 2001 |
Issue Date: | 2014-12-12 11:01:33 (UTC+8) |
Relation: | 樹德科技大學學報, 3(2), 45-60 |
Data Type: | article |
Appears in Collections: | [公共行政學系] 期刊論文 |
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