Decision making model on strategic technology investment using game theory

Abstract

The paper is describing the real options is a better way of thinking about valuation and strategic decision making on technology investment by replacing those traditional methods. The method is to transfer the strategic technology investment toward onto one kind of real options which combined many projects to the part of investment plan as one of target-linked for investors. This research integrated game theory and real options method which also executed the investment benefit from real options to payoff which pondered over the rivals` possible investment strategy by the equilibrium concept, and acquired the optimal investment strategy for enterprises. Finally it is to simulate decision making model on the MIS investment case for two car companies to demonstrate how to make the strategic technology investment strategy and its efficiency. ©2009 IEEE.