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Title: Identifying subtasks of m-commerce website through scenario-based design
Authors: Huang, Eugenia Y.;Huang, T.K.;Lin, Yu-Ju
Contributors: 資管系
Keywords: Human computer interaction;Information systems;Mobile commerce;Mobile devices;Websites;Focus groups;Human computer interfaces;M-commerce;Scenario-based design;System usability;Design
Date: 2014-09
Issue Date: 2015-06-16 15:30:03 (UTC+8)
Abstract: Due to the tremendous penetration speed of pocket-size mobile devices, surfing the internet on the go is rapidly becoming a preferred life style for people nowadays. Smooth transition from e-commerce to mcommerce requires that businesses recognize a major paradigm shift in web interface design. While many studies have focused on obtaining functionalities requirements and have identified many critical design factors, most of them have ignored the importance of non-functional requirements, which only can be elicited by a task-oriented methodology. Three rounds of focus groups were held in order to collect ideas and opinions from eleven participants, and several scenarios for m-commerce website were generated. This study intended not only to identify tasks and subtasks by following the concepts of the scenariobased design, but also to propose design guidelines for developing subtasks in activity layer, information layer, and interaction layer with an in-depth description of tasks proposed by the study.
Relation: 20th Americas Conference on Information Systems, AMCIS 2014, 2014, 20th Americas Conference on Information Systems, AMCIS 2014; Savannah, GA; United States; 7 August 2014 到 9 August 2014; 代碼 106999
Data Type: conference
Appears in Collections:[資訊管理學系] 會議論文

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