Please use this identifier to cite or link to this item: https://ah.lib.nccu.edu.tw/handle/140.119/83153
DC FieldValueLanguage
dc.contributor.advisor湯宗益zh_TW
dc.contributor.advisorMichael Tangen_US
dc.contributor.author木原直子zh_TW
dc.contributor.authorNaoko Kiharaen_US
dc.creator木原直子zh_TW
dc.creatorKihara, Naokoen_US
dc.date2000en_US
dc.date.accessioned2016-03-31T05:26:26Z-
dc.date.available2016-03-31T05:26:26Z-
dc.date.issued2016-03-31T05:26:26Z-
dc.identifierA2002002002en_US
dc.identifier.urihttp://nccur.lib.nccu.edu.tw/handle/140.119/83153-
dc.description碩士zh_TW
dc.description國立政治大學zh_TW
dc.description企業管理學系zh_TW
dc.description86355070zh_TW
dc.description.abstract數位革命對我們的生活型態有很大的影響。網際網路是影響我們生活型態的一個典型的例子。它改變了人們做生意,蒐集資訊,以及溝通的方法。zh_TW
dc.description.abstractThe digital revolution influences our lifestyle and way of processing information in various fields. The Internet is a typical example of how it changes our lifestyle, the way people do business, the way people collect information, and the way people communicate. Map, concept of location, would be one of the most distinct areas, where people would more likely change the way of accomplishing some tasks. Digital maps would solve the major problems of traditional maps. Now, some web sites provide digital map services using GIS technology. This kind of digital map service is gradually spreading to ordinary people.en_US
dc.description.tableofcontents封面頁\n證明書\n致謝詞\n論文摘要\n目錄\n表目錄\n圖目錄\nCHAPTER 1 INTRODUCTION\nRESEARCH BACKGROUND\nRESEARCH MOTIVATION AND PURPOSE\nRESEARCH COVERAGE\nRESEARCH PROBLEMS\nRESEARCH PROCESS AND THESIS STRUCTURE\nCHAPTER 2 CURRENT SITUATION OF MAP AND NETWORK TECHNOLOGY\nNETWORK REVOLUTION\nMAP\nCHAPTER 3 AVAILABLE MAJOR MAP SERVICES IN JAPAN\nSOFTWARE\nTHE INTERNET\nCELLULAR PHONE\nPDA OR PALM PC (W/ OR W/O GPS)\nCAR NAVIGATION SYSTEM\nCHAPTER 4 AVAILABLE MAJOR MAP SERVICES IN TAIWAN\nSOFTWARE\nTHE INTERNET\nCELLULAR PHONE\nPDA (W/ OR W/O GPS) OR PALM PC\nCAR NAVIGATION SYSTEM\nCHAPTER 5 RESEARCH METHOD\nCASE STUDY\nRESEARCH METHOD OF THIS QUESTIONNAIRE SURVEY\nCHAPTER 6 DESCRIPTION AND ANALYSIS OF CASE STUDY (INTERVIEW)\nINTERVIEW WITH VP AND AVP OF A CELLULAR PHONE CARRIER\nINTERVIEW WITH A WEBMASTER OF AN INTERNET MAP SITE\nINTERVIEW WITH FORD SALES PERSONS ABOUT CAR NAVIGATION SYSTEMS\nINTERVIEW WITH AN EXPERIENCED INSURANCE SALES PERSON REPRESENTING THOSE SPENDING MOST OF THEIR WORK TIME OUTSIDE OF OFFICE\nCHAPTER 7 RESULT AND ANALYSIS OF QUESTIONNAIRE SURVEY\nRESULT\nANALYSIS\nSUGGESTION\nCHAPTER 8 CONCLUSION AND SUGGESTION\nCONCLUSION\nRECOMMENDED FURTHER STUDY\nAPPENDIX\nAPPENDIX 1 ORIGINAL QUESTIONNAIRE SHEET (IN CHINESE)\nAPPENDIX 2 SURVEY RESULT OF WIRELESS INTERNET IN JAPAN\nAPPENDIX 3 HISTORY OF INTERNET\nAPPENDIX 4 DATA OF HOW PEOPLE WILL ACCESS TO INTERNET IN JAPAN\nAPPENDIX 5 BASIC DATA OF TAIWAN AND JAPAN\nREFERENCESzh_TW
dc.source.urihttp://thesis.lib.nccu.edu.tw/record/#A2002002002en_US
dc.subject數位地圖zh_TW
dc.subject電子地圖zh_TW
dc.subject地理資訊系統zh_TW
dc.subject行銷觀點zh_TW
dc.subjectDigital Mapsen_US
dc.subjectElectronic Mapsen_US
dc.subjectGISen_US
dc.subjectMarketing Perspectiveen_US
dc.titleImportant Factors for Designing Digital Maps from a Marketing Perspectiveen_US
dc.typethesisen_US
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item.cerifentitytypePublications-
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