| dc.contributor.advisor | 尚孝純 | zh_TW |
| dc.contributor.advisor | Shang, Shari | en_US |
| dc.contributor.author (作者) | 林昱辰 | zh_TW |
| dc.contributor.author (作者) | Lin, Andy | en_US |
| dc.creator (作者) | 林昱辰 | zh_TW |
| dc.creator (作者) | Lin, Andy | en_US |
| dc.date (日期) | 2017 | en_US |
| dc.date.accessioned | 10-八月-2017 09:53:16 (UTC+8) | - |
| dc.date.available | 10-八月-2017 09:53:16 (UTC+8) | - |
| dc.date.issued (上傳時間) | 10-八月-2017 09:53:16 (UTC+8) | - |
| dc.identifier (其他 識別碼) | G0104933007 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/111766 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
| dc.description (描述) | 104933007 | zh_TW |
| dc.description.abstract (摘要) | The shipping industry is in a hunker-down period and all experts predict that the recovery will come till 2020. As for now, it is the good timing for the whole industry to think what all industry can do more to survive in this cold market and wait for the recovery of the shipping market. The Wisdom Marine Group observed the trend of automation of other industries such as automobile cars and unmanned flying vehicles. There even are automated ports and docks which are working now at Europe. It seems that mankind always wanted a more easy way to do things so that the activities are safer or more efficient. Since no shipping company in Asia has developed the technique and launched autonomous vessels, Wisdom Marine Group think it’s time for us to cooperate with Rolls-Ryce, a pioneer of the development of remote controlled and autonomous ships, and Imabari Shipyard, the best shipyard with high quality and capacity, to build autonomous vessels in order to cater to the trend and be the first mover in the market. The project is called Smart Wisdom and Wisdom Marine Group will cooperate with party mentioned above to build intelligent vessel. The main goal of the project is to change the world of shipping industry with brand new autonomous vessels.There are some main features as bellow: The vessel will receive and collect daily data of weather, sea condition and bunker quantity onboard so that it will be able to plan most efficient sailing route and revise the route immediately once the vessel observe any change or risk of surrounding sea condition. When carrying out cargo operation, the vessel computer will calculate cargo quantity loaded in each hold to avoid cargo loss. | en_US |
| dc.description.tableofcontents | 1. Chapter One: Business Objectives 11.1. Introduction 11.2. Motivation 21.3. Business objectives 41.4. Business model 52. Chapter 2: Market Opportunity 82.1. Recovering Shipping Market 82.2. Cost Leadership Industry 92.2.1. Cost of Crewing 92.2.2. Cost of Bunker 102.3. Risk of Sea Accident 112.4. High Risk and Beneficial Business 112.5. Trend of Autonomous Vehicles 123. Chapter 3: Product Description 183.1. Vessel Characteristic 183.1.1. AAWA System 183.1.2. Satellite System 193.1.3. Smart Bridge 203.1.4. Practical Application 213.2. Vessel Design 233.3. Vessel Operation 244. Chapter 4: Business Operation 304.1. Demography 304.2. Operation Process 304.3. Business Ecosystem 315. Chapter 5: SWOT Analysis 345.1. Strength 355.2. Weakness 365.3. Opportunities 375.4. Threat 376. Chapter 6: Marketing 396.1. Target Segment 396.2. Pricing 396.3. Promotion 407. Chapter 7: Key Partners 417.1. Wisdom Marine Group 417.2. Imabari Shipyard 417.3. Rolls-Ryce 418. Chapter 8: Future Roadmap 439. Chapter 9: Financials 449.1. Source of revenue 449.2. Fixed Cost 459.3. Variable Cost 469.4. Income Statement 4710. Chapter 10: Risk Analysis 4810.1. Concerns of Risks 4810.2. Risk Factors Analysis 4811. Chapter 11: Conclusion 5012. Chapter 12: Reference 52 | zh_TW |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0104933007 | en_US |
| dc.subject (關鍵詞) | 海運 | zh_TW |
| dc.subject (關鍵詞) | 自動化 | zh_TW |
| dc.subject (關鍵詞) | 商業企劃書 | zh_TW |
| dc.subject (關鍵詞) | Shipping | en_US |
| dc.subject (關鍵詞) | Innovation | en_US |
| dc.subject (關鍵詞) | Business plan | en_US |
| dc.title (題名) | 海運自動化之商業企劃書 | zh_TW |
| dc.title (題名) | Business plan for smart wisdom : innovation of shipping industry | en_US |
| dc.type (資料類型) | thesis | en_US |
| dc.relation.reference (參考文獻) | 1. (2015~ 2020). Shipping Industry Prediction: http://www.reportlinker.com/market-report/Logistics-And-Freight/10878/Shipping?utm_source=adwords1&utm_medium=cpc&utm_campaign=Transportation&utm_adgroup=Shipping_Industry_Reports&gclid=CNvv_bbft9QCFQ8GKgody8oCcQ2. Technology for Autonomous Vessels: file:///C:/Users/AWNER/Desktop/rr-ship-intel-aawa-8pg.pdf3. Regulations regarding Autonomous Vessels: file:///C:/Users/AWNER/Desktop/rr-ship-intel-aawa-8pg.pdf4. Numbers of Sea Incident: https://www.bimco.org/5. Advantage of Autonomous Vessels: http://spectrum.ieee.org/transportation/marine/forget-autonomous-cars-autonomous-ships-are-almost-here6. Blueprint of X-Bridge and Autonomous Vessels: http://www.rolls-royce.com/~/media/Files/R/Rolls-Royce/documents/customers/marine/ship-intel/rr-ship-intel-aawa-8pg.pdf | zh_TW |
