| dc.contributor | 資訊管理學系 | zh_TW |
| dc.creator (作者) | 梁定澎 | zh_TW |
| dc.creator (作者) | Turban, Efraim;King, David;Lee, Jae Kyu;Liang, Ting-Peng;Turban, Deborrah C. | en_US |
| dc.creator (作者) | Turban, Efraim | en_US |
| dc.creator (作者) | King, David | en_US |
| dc.creator (作者) | Lee, Jae Kyu | en_US |
| dc.creator (作者) | Liang, Ting-Peng | en_US |
| dc.creator (作者) | Turban, Deborrah C. | en_US |
| dc.date (日期) | 2015 | |
| dc.date.accessioned | 7-九月-2017 17:45:16 (UTC+8) | - |
| dc.date.available | 7-九月-2017 17:45:16 (UTC+8) | - |
| dc.date.issued (上傳時間) | 7-九月-2017 17:45:16 (UTC+8) | - |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/112576 | - |
| dc.description.abstract (摘要) | There are many e-commerce startup success stories such as Facebook (the closing case) and Alibaba (Case 16.2), among others. However, failure can constitute a large part of entrepreneurship. According to di Stefano (2010), over 70 % of online businesses fail within 10 years. I Am Hungry is not a success story and the company is not in operation any longer. Nevertheless, there are lessons to be learned from the creative Web 2.0 project. | en_US |
| dc.format.extent | 778829 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.relation (關聯) | Electronic Commerce, pp 731-765 Part of the Springer Texts in Business and Economics book series (STBE) | en_US |
| dc.title (題名) | Launching a Successful Online Business and EC Projects | en_US |
| dc.type (資料類型) | book/chapter | |
| dc.identifier.doi (DOI) | 10.1007/978-3-319-10091-3_16 | |
| dc.doi.uri (DOI) | https://doi.org/10.1007/978-3-319-10091-3_16 | |
