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題名 台灣B型企業如何吸引、雇用以及留住人才
How do b corps taiwan attract, retain and engage talent
作者 王諾拉
Vasseur, Enora
貢獻者 張大為
Chang, David
王諾拉
Vasseur, Enora
關鍵詞 企業社會責任
B型企業
員工
CSR
B corporation
Employees
日期 2018
上傳時間 3-七月-2018 17:29:09 (UTC+8)
摘要 In today’s word, employees are increasingly looking for a work with a purpose. Previous literature has been proving that companies using business as a force for good respond to this need. Such businesses are socially responsible businesses, engaged in CSR or Social Enterprises for instance. They care about their employees, community, society and the environment. This research tries to understand how B Corporations in Taiwan attract, engage and retain talent. B Corporations are a community of companies that hold themselves to the highest standards of social responsibility. They have received a certification for this. We also try to understand what is the advantage of this certification in attracting retaining and engaging talent. The main results of the study show that B Corps Taiwan attract, engaged and retain talent by focusing on their work environment and by building a culture of team spirit. Regarding the advantage of the certification the results show that the B Corp certification can be a communication tool to attract talent.
參考文獻 Asemah, E., Okpanachi, R., Edegoh, L. (2013). Business Advantages of Corporate Social Responsibility Practice: A Critical Review. Journal of New Media and Mass Communication, Vol.18, p.45-54
Becker, W. S. (2011). Are you leading a socially responsible and sustainable human resource function? People & Strategy, 34, 1, 18-23
Botha, A., Bussin, M., & De Swardt, L. (2011). An employer brand predictive model for talent attraction and retention. SA Journal of Human Resource Management Art. #388, 12 pages.
Chun, R (September 12 2016). What Aristotle Can Teach Firms About CSR. Harvard Business Review. Retrieved from: https://hbr.org/2016/09/what-aristotle-can-teach-firms-about-csr
Clarkson, M. (1995). A stakeholder framework for analyzing and evaluating Corporate social performance. Academy of Management Review, 20(1), 92-117
Elkington, J. (1997). Cannibals with Forks: the Triple Bottom Line of 21st Century Business. Capstone.
Etilé, F.; Teyssier, S. (July 2016). Signaling Corporate Social Responsibility: Third‐Party Certification Versus Brands. The Scandinavian Journal of Economics, Vol. 118, Issue 3, pp. 397-432.
Finch, N. (2005). The motivations for adopting sustainability disclosure. MGSM Management working paper in Management, pp.1-19.
Freeman, R., E., McVea, J. (1984, reedition 2001). A Stakeholder Approach to Strategic Management (2001). Darden Business School Working Paper No. 01-02.
Friedman, M. (September 1970). The Social Responsibility of Business is to Increase its Profits. Retrieved from http://umich.edu/~thecore/doc/Friedman.pdf
Galaskiewicz, J. and Barringer, S. (2012). Social enterprises and social categories. In: B. Gidron and Y. Hasenfeld, ed., 1st ed. London: Palgrave, pp.47-68.
Harriman, A. (April 2015) The Making of a Movement: the Rise of the B Corp on the Global Stage:. A historical look at the expansion of the B Corp movement throughout South America, Australia and Europe. Retrieved from B Lad Asia Database, pp 1-96
Johnston, A. (2012). ISO 26000: Guiding Companies to Sustainability through Social Responsibility?.European Company Law 9, no. 2: 110–117. 2012 Kluwer Law International BV, The Netherlands
Kim, S.; Karlesky, J., M.; Myers, G., C. and Schifeling, T. (June,17 2016 ). Why Companies Are Becoming B Corporations. Harvard Business Review, retrieved from : https://hbr.org/2016/06/why-companies-are-becoming-b-corporations
Loosemore, M. (2015). Building a new third construction sector through social enterprise. Construction Management and Economics, 33(9), pp.724-739.
Manimala, J., M.; Abhishek, B. (December 30, 2011). Talent Acquisition and Retention in Social Enterprises: Innovations in HR Strategies. IIM Bangalore Research Paper No. 328.
Meier, S.; Cassar, L. (January 2018). Stop Talking About How CSR Helps Your Bottom Line. Harvard Business Review, retrieved from https://hbr.org/2018/01/stop-talking-about-how-csr-helps-your-bottom-line
Nielson, 2015, The sustainability Imperative,. Retrieved from: http://www.nielsen.com/content/dam/nielsenglobal/co/docs/Reports/2015/global-sustainability-report.pdf
Patten D.M., (1991). Exposure legitimacy and social disclosure. Journal of Accounting and Public Policy, vol. 10, p. 297-308.
Silva Niño, A., C. (June 2015). 2 Social Entrepreneurship and Corporate Social Responsibility: Differences and Points in Common. Journal of Business & Economic Policy Vol. 2, No.
Wells, H. (2002). The Cycles of Corporate Social Responsibility: An Historical Retrospective for the Twenty-First Century. U. Kan. L. Rev., Vol. 51, p. 77-140.
Yunus, M., Moingeon, B. and Lehmann-Ortega, L. (2010). Building Social Business Models: Lessons from the Grameen Experience. Long Range Planning, 43 (2-3), pp.308-325.
B Corps & Benefit Corporations Understanding the implications for companies and investors, KKS advisors, 2017. Retrieved from B Lab Asia Database.
B Corporation Website:
https://www.bcorporation.net
https://www.bcorporation.net/community/find-a-b-corp
https://www.bcorporation.net/what-are-b-corps
https://bthechange.com/
Go Green Plus Website:
http://gogreenplus.org/nuts-and-bolts-guide/planet-nuts-and-bolts-guide/sustainable-purchasing/product-sustainability-certifications/
http://gogreenplus.org/sustainable-busines-certification/
SA8000 Website :
http://www.sa-intl.org/index.cfm?fuseaction=Page.ViewPage&PageID=1689
Information on companies:
6 http://www.winklerpartners.com/
7 https://www.bcorporation.net/community/daai-technology
8 https://www.bcorporation.net/community/hex & http://www.hexsave.com/en/
9 https://www.bcorporation.net/community/good-food
10 https://www.bcorporation.net/community/ming-yung-enterprise-coltd
11 http://en.domiearth.com/about-us/
12 https://www.bcorporation.net/community/greenvines
描述 碩士
國立政治大學
國際經營管理英語碩士學位學程(IMBA)
106933058
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0106933058
資料類型 thesis
dc.contributor.advisor 張大為zh_TW
dc.contributor.advisor Chang, Daviden_US
dc.contributor.author (作者) 王諾拉zh_TW
dc.contributor.author (作者) Vasseur, Enoraen_US
dc.creator (作者) 王諾拉zh_TW
dc.creator (作者) Vasseur, Enoraen_US
dc.date (日期) 2018en_US
dc.date.accessioned 3-七月-2018 17:29:09 (UTC+8)-
dc.date.available 3-七月-2018 17:29:09 (UTC+8)-
dc.date.issued (上傳時間) 3-七月-2018 17:29:09 (UTC+8)-
dc.identifier (其他 識別碼) G0106933058en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/118260-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 國際經營管理英語碩士學位學程(IMBA)zh_TW
dc.description (描述) 106933058zh_TW
dc.description.abstract (摘要) In today’s word, employees are increasingly looking for a work with a purpose. Previous literature has been proving that companies using business as a force for good respond to this need. Such businesses are socially responsible businesses, engaged in CSR or Social Enterprises for instance. They care about their employees, community, society and the environment. This research tries to understand how B Corporations in Taiwan attract, engage and retain talent. B Corporations are a community of companies that hold themselves to the highest standards of social responsibility. They have received a certification for this. We also try to understand what is the advantage of this certification in attracting retaining and engaging talent. The main results of the study show that B Corps Taiwan attract, engaged and retain talent by focusing on their work environment and by building a culture of team spirit. Regarding the advantage of the certification the results show that the B Corp certification can be a communication tool to attract talent.en_US
dc.description.tableofcontents 1. Introduction 1
2. Literature Review 3
2.1. An Overview of Using Business as a Force for Good 3
2.1.1. Corporate Social Responsibility 3
2.1.2. Social Enterprise 7
2.1.3. Common Points and Differences. 9
2.2. The Need for Certification 11
2.2.1. Why do we need certification? 11
2.2.2. What are “business for good” certifications 14
2.2.3. Are certifications really working? 16
2.3. The B Corporation Certification 17
2.3.1. What are B Corps? 17
2.3.2. Why Choose B Corps 19
2.3.3. The Rise of B Corps 21
2.4. Impact of “business for good” on employees 23
3. Methodology 26
3.1. The Choice of Interviewees 26
3.1.1. Sampling type and size. 26
3.1.2. Choice of companies to interview. 27
3.2. The Interviews and the Interview Guide 32
3.2.1. General information about conducting the interviews 32
3.2.2. More in Depth: Choice of question 33
3.3. Data analysis 38
3.3.1. Coding 39
3.3.2. Categorizing 40
4. Analysis of Interviews Process 42
4.1. Independent analysis of interviews 42
4.1.1. Winkler Partners: 42
4.1.2. Jia-Wei CPAs 46
4.1.3. DA.AI Technology 50
4.1.4. Hex Safety 54
4.1.5. Good food and Ming Yung 57
4.1.6. DOMI 62
4.1.7. Greenvines 65
4.2. Cross analysis of interviews 69
4.2.1. Questions overview 69
4.2.2. NVIVO global results 71
5. Discussion 77
5.1. Engage talent 77
5.2. Retain talent 78
5.3. Attract talent 78
6. Conclusion 79
Reference 81
Appendix 85
6.1. Appendix 1 Interview guide 85
6.2. Appendix 2 Questionnaire sent before 90
6.3. Appendix 3: Greenvines samples 95
6.4. Appendix 4: Summary tables of answers for each section 96
zh_TW
dc.format.extent 3952376 bytes-
dc.format.mimetype application/pdf-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0106933058en_US
dc.subject (關鍵詞) 企業社會責任zh_TW
dc.subject (關鍵詞) B型企業zh_TW
dc.subject (關鍵詞) 員工zh_TW
dc.subject (關鍵詞) CSRen_US
dc.subject (關鍵詞) B corporationen_US
dc.subject (關鍵詞) Employeesen_US
dc.title (題名) 台灣B型企業如何吸引、雇用以及留住人才zh_TW
dc.title (題名) How do b corps taiwan attract, retain and engage talenten_US
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) Asemah, E., Okpanachi, R., Edegoh, L. (2013). Business Advantages of Corporate Social Responsibility Practice: A Critical Review. Journal of New Media and Mass Communication, Vol.18, p.45-54
Becker, W. S. (2011). Are you leading a socially responsible and sustainable human resource function? People & Strategy, 34, 1, 18-23
Botha, A., Bussin, M., & De Swardt, L. (2011). An employer brand predictive model for talent attraction and retention. SA Journal of Human Resource Management Art. #388, 12 pages.
Chun, R (September 12 2016). What Aristotle Can Teach Firms About CSR. Harvard Business Review. Retrieved from: https://hbr.org/2016/09/what-aristotle-can-teach-firms-about-csr
Clarkson, M. (1995). A stakeholder framework for analyzing and evaluating Corporate social performance. Academy of Management Review, 20(1), 92-117
Elkington, J. (1997). Cannibals with Forks: the Triple Bottom Line of 21st Century Business. Capstone.
Etilé, F.; Teyssier, S. (July 2016). Signaling Corporate Social Responsibility: Third‐Party Certification Versus Brands. The Scandinavian Journal of Economics, Vol. 118, Issue 3, pp. 397-432.
Finch, N. (2005). The motivations for adopting sustainability disclosure. MGSM Management working paper in Management, pp.1-19.
Freeman, R., E., McVea, J. (1984, reedition 2001). A Stakeholder Approach to Strategic Management (2001). Darden Business School Working Paper No. 01-02.
Friedman, M. (September 1970). The Social Responsibility of Business is to Increase its Profits. Retrieved from http://umich.edu/~thecore/doc/Friedman.pdf
Galaskiewicz, J. and Barringer, S. (2012). Social enterprises and social categories. In: B. Gidron and Y. Hasenfeld, ed., 1st ed. London: Palgrave, pp.47-68.
Harriman, A. (April 2015) The Making of a Movement: the Rise of the B Corp on the Global Stage:. A historical look at the expansion of the B Corp movement throughout South America, Australia and Europe. Retrieved from B Lad Asia Database, pp 1-96
Johnston, A. (2012). ISO 26000: Guiding Companies to Sustainability through Social Responsibility?.European Company Law 9, no. 2: 110–117. 2012 Kluwer Law International BV, The Netherlands
Kim, S.; Karlesky, J., M.; Myers, G., C. and Schifeling, T. (June,17 2016 ). Why Companies Are Becoming B Corporations. Harvard Business Review, retrieved from : https://hbr.org/2016/06/why-companies-are-becoming-b-corporations
Loosemore, M. (2015). Building a new third construction sector through social enterprise. Construction Management and Economics, 33(9), pp.724-739.
Manimala, J., M.; Abhishek, B. (December 30, 2011). Talent Acquisition and Retention in Social Enterprises: Innovations in HR Strategies. IIM Bangalore Research Paper No. 328.
Meier, S.; Cassar, L. (January 2018). Stop Talking About How CSR Helps Your Bottom Line. Harvard Business Review, retrieved from https://hbr.org/2018/01/stop-talking-about-how-csr-helps-your-bottom-line
Nielson, 2015, The sustainability Imperative,. Retrieved from: http://www.nielsen.com/content/dam/nielsenglobal/co/docs/Reports/2015/global-sustainability-report.pdf
Patten D.M., (1991). Exposure legitimacy and social disclosure. Journal of Accounting and Public Policy, vol. 10, p. 297-308.
Silva Niño, A., C. (June 2015). 2 Social Entrepreneurship and Corporate Social Responsibility: Differences and Points in Common. Journal of Business & Economic Policy Vol. 2, No.
Wells, H. (2002). The Cycles of Corporate Social Responsibility: An Historical Retrospective for the Twenty-First Century. U. Kan. L. Rev., Vol. 51, p. 77-140.
Yunus, M., Moingeon, B. and Lehmann-Ortega, L. (2010). Building Social Business Models: Lessons from the Grameen Experience. Long Range Planning, 43 (2-3), pp.308-325.
B Corps & Benefit Corporations Understanding the implications for companies and investors, KKS advisors, 2017. Retrieved from B Lab Asia Database.
B Corporation Website:
https://www.bcorporation.net
https://www.bcorporation.net/community/find-a-b-corp
https://www.bcorporation.net/what-are-b-corps
https://bthechange.com/
Go Green Plus Website:
http://gogreenplus.org/nuts-and-bolts-guide/planet-nuts-and-bolts-guide/sustainable-purchasing/product-sustainability-certifications/
http://gogreenplus.org/sustainable-busines-certification/
SA8000 Website :
http://www.sa-intl.org/index.cfm?fuseaction=Page.ViewPage&PageID=1689
Information on companies:
6 http://www.winklerpartners.com/
7 https://www.bcorporation.net/community/daai-technology
8 https://www.bcorporation.net/community/hex & http://www.hexsave.com/en/
9 https://www.bcorporation.net/community/good-food
10 https://www.bcorporation.net/community/ming-yung-enterprise-coltd
11 http://en.domiearth.com/about-us/
12 https://www.bcorporation.net/community/greenvines
zh_TW
dc.identifier.doi (DOI) 10.6814/THE.NCCU.IMBA.001.2018.F08-