學術產出-學位論文
文章檢視/開啟
書目匯出
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題名 馬來西亞電動機車的市場潛力
Market Potential of Electric Motorcycle in Malaysia作者 蔡明原
Yuen, Isaac Chua Min貢獻者 張大為
Chang, David
蔡明原
Isaac Chua Min Yuen關鍵詞 電動機車
科技
政治議題
環境議題
排放
空氣污染
水污染
挑戰
Electric Motorcycle
Technology
Political Issues
Environment Issues
Emission
Air Pollution
Water Pollution
Challenge日期 2021 上傳時間 4-八月-2021 15:05:48 (UTC+8) 摘要 In 2017, vehicles registration in Malaysia hit 28.2 million units. (Jonathan Lee, 2017). Other than 0.6% are Public Service Vehicles (PSV), the rest are private vehicles. The percentage of Motorcycles is 45% in overall which is the second popular transportation option in Malaysia. However, many people are not realized the average motorcycle is 10 times more polluting per mile than a passenger car, light truck or SUV. Motorcycles and scooters are on average about twice as fuel efficient as cars. Compact and lightweight, their internal combustion engines do a better job of converting fuel into energy that makes the vehicle move. But extracting more energy from the fuel has a downside. Indeed, it produces lesser carbon dioxide (CO2), but at the same time, it produces greater amounts of a smog-forming emission named as oxides of nitrogen. (Throttle Jockey, 2008)Years ago, Malaysia used to be a leader of EV development in ASEAN. The previous Pakatan Harapan administration has announced a 10-year plan of EV development. (Jonathan Lee, 2020). The plan including seven roadmaps and blueprints, plus 17 targets; the Electric Mobility is also aimed at getting 125,000 charging station up and ready by 2030. However, due to political issues and the lack of clear milestones, it seems Malaysia has dragged its feet in stimulating the public adoption of electric vehicles.This research is to analyze the market potential of the development of electric motorcycle in Malaysia. We will go through by using PEST analysis (especially the environment problem), the overview of Malaysia motorcycle market, challenge, and implementation of public adoption of electric motorcycle and also who should they collaborate with to explore the advance technology of electric motorcycle. 參考文獻 References1. Dato’ Sri Dr. Mohd Uzir Mahidin (2020). Current Population Estimates. www.dosm.gov.my. 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國立政治大學
國際經營管理英語碩士學位學程(IMBA)
108933035資料來源 http://thesis.lib.nccu.edu.tw/record/#G0108933035 資料類型 thesis dc.contributor.advisor 張大為 zh_TW dc.contributor.advisor Chang, David en_US dc.contributor.author (作者) 蔡明原 zh_TW dc.contributor.author (作者) Isaac Chua Min Yuen en_US dc.creator (作者) 蔡明原 zh_TW dc.creator (作者) Yuen, Isaac Chua Min en_US dc.date (日期) 2021 en_US dc.date.accessioned 4-八月-2021 15:05:48 (UTC+8) - dc.date.available 4-八月-2021 15:05:48 (UTC+8) - dc.date.issued (上傳時間) 4-八月-2021 15:05:48 (UTC+8) - dc.identifier (其他 識別碼) G0108933035 en_US dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/136431 - dc.description (描述) 碩士 zh_TW dc.description (描述) 國立政治大學 zh_TW dc.description (描述) 國際經營管理英語碩士學位學程(IMBA) zh_TW dc.description (描述) 108933035 zh_TW dc.description.abstract (摘要) In 2017, vehicles registration in Malaysia hit 28.2 million units. (Jonathan Lee, 2017). Other than 0.6% are Public Service Vehicles (PSV), the rest are private vehicles. The percentage of Motorcycles is 45% in overall which is the second popular transportation option in Malaysia. However, many people are not realized the average motorcycle is 10 times more polluting per mile than a passenger car, light truck or SUV. Motorcycles and scooters are on average about twice as fuel efficient as cars. Compact and lightweight, their internal combustion engines do a better job of converting fuel into energy that makes the vehicle move. But extracting more energy from the fuel has a downside. Indeed, it produces lesser carbon dioxide (CO2), but at the same time, it produces greater amounts of a smog-forming emission named as oxides of nitrogen. (Throttle Jockey, 2008)Years ago, Malaysia used to be a leader of EV development in ASEAN. The previous Pakatan Harapan administration has announced a 10-year plan of EV development. (Jonathan Lee, 2020). The plan including seven roadmaps and blueprints, plus 17 targets; the Electric Mobility is also aimed at getting 125,000 charging station up and ready by 2030. However, due to political issues and the lack of clear milestones, it seems Malaysia has dragged its feet in stimulating the public adoption of electric vehicles.This research is to analyze the market potential of the development of electric motorcycle in Malaysia. We will go through by using PEST analysis (especially the environment problem), the overview of Malaysia motorcycle market, challenge, and implementation of public adoption of electric motorcycle and also who should they collaborate with to explore the advance technology of electric motorcycle. en_US dc.description.tableofcontents Table of Contents1. Introduction of Malaysia 11.1. Population and Ethnicity 11.2. Economy of Malaysia: 81.2.1. Malaysia’s External Trade 111.2.2. FTA Markets 151.2.3. Emerging Export Markets 152. Problem statement 163. Public Transportation of Malaysian 194. Motorcycle Industry in Malaysia Overview 214.1. Types of Motorcycle in Malaysia 254.2. Motorcycle manufacturing 314.3. PEST Analysis 334.3.1. Political Analysis of Malaysia 334.3.2. Environmental Analysis of Malaysia: 434.3.2.1. Impact of Motorcycle to the Environment: 464.3.3. Social Analysis of Malaysia 554.3.4. Technology Analysis of Malaysia: 615. Motorcycle Industry Player in Malaysia (Competitor Analysis) 656. Exploring New Technologies-Electric Scooter 706.1. Gogoro (Taiwan) 706.2. Wemo (Taiwan) 747. Challenges & Implementations 797.1. Challenge 1: Unclear Goals for Implementation 797.2. Challenge 2: Focusing Too Much on Building Petrol-Powered Cars 807.3. Challenge 3: No Subsidies for Consumer to Purchase EVs 817.4. Challenge 4: We Stuck in Parts Manufacturing, Not the Cars 827.5. Challenge 5: The Immature of the Infrastructure Network 838. Development of Electric Motorcycle in Malaysia 859. Conclusion 8810. References 96 zh_TW dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0108933035 en_US dc.subject (關鍵詞) 電動機車 zh_TW dc.subject (關鍵詞) 科技 zh_TW dc.subject (關鍵詞) 政治議題 zh_TW dc.subject (關鍵詞) 環境議題 zh_TW dc.subject (關鍵詞) 排放 zh_TW dc.subject (關鍵詞) 空氣污染 zh_TW dc.subject (關鍵詞) 水污染 zh_TW dc.subject (關鍵詞) 挑戰 zh_TW dc.subject (關鍵詞) Electric Motorcycle en_US dc.subject (關鍵詞) Technology en_US dc.subject (關鍵詞) Political Issues en_US dc.subject (關鍵詞) Environment Issues en_US dc.subject (關鍵詞) Emission en_US dc.subject (關鍵詞) Air Pollution en_US dc.subject (關鍵詞) Water Pollution en_US dc.subject (關鍵詞) Challenge en_US dc.title (題名) 馬來西亞電動機車的市場潛力 zh_TW dc.title (題名) Market Potential of Electric Motorcycle in Malaysia en_US dc.type (資料類型) thesis en_US dc.relation.reference (參考文獻) References1. Dato’ Sri Dr. Mohd Uzir Mahidin (2020). Current Population Estimates. www.dosm.gov.my. 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