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題名 心理師經營社群網站之自我揭露經驗探討
Counselors` experience of self-disclosure on the usage of social networking sites作者 鄭芷昀
Cheng, Chih-Yun貢獻者 陳婉真
Chen, Wan-Chen
鄭芷昀
Cheng, Chih-Yun關鍵詞 心理師
社群網站
自我揭露
諮商關係
Counselors
Social networking sites
Self-disclosure
Counseling relationship日期 2021 上傳時間 4-八月-2021 16:30:13 (UTC+8) 摘要 隨心理師的職業型態演變,許多從業心理師選擇經營自費諮商,心理諮商專業逐漸進入自由競爭的市場,心理師自身遂成為行銷的「品牌」。跟上網路的發達以及社群網站的普及,愈來愈多心理師以專業身分經營公開的社群網站。 本研究旨在探討心理師經營社群網站的動機、文章自我揭露的決策與考量、社群網站與諮商工作的形象異同,以及經營社群網站對諮商關係造成的影響。本研究採質性方法,共招募四位經營社群網站之執業心理師為研究對象,進行個別研究訪談,透過主題分析法,對心理師經營社群網站的現場經驗形成歸納結論。研究結果如下:一、心理師經營社群網站之動機:(一)社群網站行銷個人品牌,可提升知名度。(二)心理師適度公開資訊可增加諮商關係信任度與適配性。二、社群網站自我揭露之考量與決策:(一)維護諮商當事人隱私,避免撰寫真實案例、明示保密原則。(二)撰寫文章須避免引發投射、對關係引發負面效應的內容。(三)維護心理師個人及親友之隱私。三、經營社群網站與專業工作之形象:(一)期待呈現兩者一致且專業的形象。(二)兩者呈現的形象仍有差異:(1)兩者表達與互動方式不同導致形象差異、(2)社群網站特性與心理師專業特質有差異、(3)社群網站以心理師為主體,諮商則以當事人為主體。四、社群網站影響諮商關係互動:(一)文章影響當事人對諮商關係的信任。(二)當事人透過文章理想化心理師與諮商效能。(三)文章促發當事人追問心理師的個人私事。 最後,根據研究結果,針對心理師經營社群網站與未來研究提出建議。
Following the evolution of the professional occupation type of counselors, many employed counselors have turned to operate self-pay counseling services. As counselors gradually enter free market, they themselves have become the "brands" in marketing. Keeping up with the development of the Internet and the popularity of social networking sites, more and more counselors are operating social networking sites as professional practitioners. This study aims to explore the counselors’ motivations for managing social networking sites; the decisions and considerations of self-disclosure in the articles; the similarities and differences in personal images between social networking sites and counseling work, and the impact of operating social networking sites on counseling relationships. This study applied qualitative research, a total of four counselors who operate social networking sites were recruited as research participants to conduct individual research interviews. Thematic analysis is adopted to analyze and compile the counselors’ on-site experiences of operating the social networking sites. The results of the study are as follows:1. Motivation of counselors’ management of social networking sites: (1) Utilizing social networking site to promote personal brand and enhance the reputation. (2) Moderate disclosure of information of counselors increases the trust and suitability in counseling relationships.2. Considerations and decisions pertain to self-disclosure on social networking sites: (1) Avoid citing real cases and inform the principle of confidentiality to protect clients’ privacy. (2) Avoid content that triggers projection and negative effects on counselor-relationships. (3) Preserve the privacy of counselors per se and their relatives and friends.3. Counselors’ image in social networking site and counseling work: (1) Expectations of presenting a consistent and professional image in both. (2) Differences still exist in the image presented respectively: (I) The distinctive styles of expressions and interactions lead to different impressions of the image, (II) The characteristics of the social network are different from that of the counselors’ in their profession, (III) Social networking site is counselor-centered whereas counseling is client-centered.4. Social networking sites affect the counseling relationships and interactions: (1) Counselors’ articles affect the clients’ trust in the counseling relationships. (2) The clients idealize the counselors and counseling efficiency. 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國立政治大學
輔導與諮商碩士學位學程
105172002資料來源 http://thesis.lib.nccu.edu.tw/record/#G0105172002 資料類型 thesis dc.contributor.advisor 陳婉真 zh_TW dc.contributor.advisor Chen, Wan-Chen en_US dc.contributor.author (作者) 鄭芷昀 zh_TW dc.contributor.author (作者) Cheng, Chih-Yun en_US dc.creator (作者) 鄭芷昀 zh_TW dc.creator (作者) Cheng, Chih-Yun en_US dc.date (日期) 2021 en_US dc.date.accessioned 4-八月-2021 16:30:13 (UTC+8) - dc.date.available 4-八月-2021 16:30:13 (UTC+8) - dc.date.issued (上傳時間) 4-八月-2021 16:30:13 (UTC+8) - dc.identifier (其他 識別碼) G0105172002 en_US dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/136701 - dc.description (描述) 碩士 zh_TW dc.description (描述) 國立政治大學 zh_TW dc.description (描述) 輔導與諮商碩士學位學程 zh_TW dc.description (描述) 105172002 zh_TW dc.description.abstract (摘要) 隨心理師的職業型態演變,許多從業心理師選擇經營自費諮商,心理諮商專業逐漸進入自由競爭的市場,心理師自身遂成為行銷的「品牌」。跟上網路的發達以及社群網站的普及,愈來愈多心理師以專業身分經營公開的社群網站。 本研究旨在探討心理師經營社群網站的動機、文章自我揭露的決策與考量、社群網站與諮商工作的形象異同,以及經營社群網站對諮商關係造成的影響。本研究採質性方法,共招募四位經營社群網站之執業心理師為研究對象,進行個別研究訪談,透過主題分析法,對心理師經營社群網站的現場經驗形成歸納結論。研究結果如下:一、心理師經營社群網站之動機:(一)社群網站行銷個人品牌,可提升知名度。(二)心理師適度公開資訊可增加諮商關係信任度與適配性。二、社群網站自我揭露之考量與決策:(一)維護諮商當事人隱私,避免撰寫真實案例、明示保密原則。(二)撰寫文章須避免引發投射、對關係引發負面效應的內容。(三)維護心理師個人及親友之隱私。三、經營社群網站與專業工作之形象:(一)期待呈現兩者一致且專業的形象。(二)兩者呈現的形象仍有差異:(1)兩者表達與互動方式不同導致形象差異、(2)社群網站特性與心理師專業特質有差異、(3)社群網站以心理師為主體,諮商則以當事人為主體。四、社群網站影響諮商關係互動:(一)文章影響當事人對諮商關係的信任。(二)當事人透過文章理想化心理師與諮商效能。(三)文章促發當事人追問心理師的個人私事。 最後,根據研究結果,針對心理師經營社群網站與未來研究提出建議。 zh_TW dc.description.abstract (摘要) Following the evolution of the professional occupation type of counselors, many employed counselors have turned to operate self-pay counseling services. As counselors gradually enter free market, they themselves have become the "brands" in marketing. Keeping up with the development of the Internet and the popularity of social networking sites, more and more counselors are operating social networking sites as professional practitioners. This study aims to explore the counselors’ motivations for managing social networking sites; the decisions and considerations of self-disclosure in the articles; the similarities and differences in personal images between social networking sites and counseling work, and the impact of operating social networking sites on counseling relationships. This study applied qualitative research, a total of four counselors who operate social networking sites were recruited as research participants to conduct individual research interviews. Thematic analysis is adopted to analyze and compile the counselors’ on-site experiences of operating the social networking sites. The results of the study are as follows:1. Motivation of counselors’ management of social networking sites: (1) Utilizing social networking site to promote personal brand and enhance the reputation. (2) Moderate disclosure of information of counselors increases the trust and suitability in counseling relationships.2. Considerations and decisions pertain to self-disclosure on social networking sites: (1) Avoid citing real cases and inform the principle of confidentiality to protect clients’ privacy. (2) Avoid content that triggers projection and negative effects on counselor-relationships. (3) Preserve the privacy of counselors per se and their relatives and friends.3. Counselors’ image in social networking site and counseling work: (1) Expectations of presenting a consistent and professional image in both. (2) Differences still exist in the image presented respectively: (I) The distinctive styles of expressions and interactions lead to different impressions of the image, (II) The characteristics of the social network are different from that of the counselors’ in their profession, (III) Social networking site is counselor-centered whereas counseling is client-centered.4. Social networking sites affect the counseling relationships and interactions: (1) Counselors’ articles affect the clients’ trust in the counseling relationships. (2) The clients idealize the counselors and counseling efficiency. (3) Counselors’ articles urge the clients to inquire about the matters of counselors` privacy. en_US dc.description.tableofcontents 第一章 緒論 1第一節 研究動機 1第二節 研究目的 6第三節 名詞解釋 6第二章 文獻探討 7第一節 社群網站發展現況與簡介 7第二節 心理師的專業角色 15第三節 心理師的自我揭露 22第三章 研究方法 43第一節 研究取向 43第二節 研究參與者 44第三節 研究工具 45第四節 研究程序 48第五節 資料蒐集與分析 50第六節 研究信效度 53第七節 研究倫理 55第四章 研究結果 57第一節 經營社群網站之動機 57第二節 社群網站自我揭露之考量與決策 61第三節 經營社群網站與專業工作之形象 67第四節 社群網站影響諮商關係互動 72第五章 研究討論 77第六章 研究結論、建議與反思 84第一節 研究結論 84第二節 研究建議 86第三節 研究反思 89參考文獻 92附錄 107附錄一 訪談大綱 107附錄二 研究參與邀請函 108附錄三 研究參與同意書 109附錄四 研究參與者檢核回饋表 110 zh_TW dc.format.extent 3142544 bytes - dc.format.mimetype application/pdf - dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0105172002 en_US dc.subject (關鍵詞) 心理師 zh_TW dc.subject (關鍵詞) 社群網站 zh_TW dc.subject (關鍵詞) 自我揭露 zh_TW dc.subject (關鍵詞) 諮商關係 zh_TW dc.subject (關鍵詞) Counselors en_US dc.subject (關鍵詞) Social networking sites en_US dc.subject (關鍵詞) Self-disclosure en_US dc.subject (關鍵詞) Counseling relationship en_US dc.title (題名) 心理師經營社群網站之自我揭露經驗探討 zh_TW dc.title (題名) Counselors` experience of self-disclosure on the usage of social networking sites en_US dc.type (資料類型) thesis en_US dc.relation.reference (參考文獻) Dreamers Corp.(2009年3月17日)。甚麼是Web 2.0?【部落格文字資料】。http://dreamerscorp.com/blog/%E4%BB%80%E9%BA%BC%E6%98%AFweb-20/中華民國諮商心理師公會全國聯合會(2012)。諮商心理師專業倫理守則。http://gc.ncue.edu.tw/history_report_file/1386160714_2.pdf王文科、王智弘(2010)。質的研究的信度和效度。彰化師大教育學報,17,29-50。王秀芬(2011年6月29日)。網路社群媒體發展分析【部落格文字資料】。https://mic.iii.org.tw/AISP/FreeS.aspx?id=2965王金石、朱翠瑾(2003)。執業心理師專業培養與心理診所專業經營之模式研討。諮商與輔導,215,16-20。王智弘(2004)。後心理師法時代社區諮商輔導機構發展的重要議題-服務 轉型、倫理建立與媒體運用。九十三年全國生命線年會大會手冊,58- 64。王智弘(2007)。助人專業如何運用媒體以進行專業行銷。台灣心理諮商通訊,204。http://www.heart.net.tw/204-1.html王麗容(1980)。我國社會工作員專業認同與專業滿足之研究(未出版之碩士論文)。國立臺灣大學,臺北市。吳禺廷、何英奇(2017)。諮商心理師的行銷之道。諮商與輔導,374,21-26。吳禺廷、何慧儀(2017)。從社會學行銷觀點談心理諮商的推廣。諮商與輔導, 383,24-29。吳慎慎(2003)。教師專業認同與終身學習:生命史敘說研究(未出版之博士論文)。國立臺灣師範大學,臺北市。李玆穎(2012)。「你今天fb了嗎」─ 心理諮商人員使用社群網站之經驗與決策探討(未出版之碩士論文)。國立臺北教育大學,臺北市。李華璋(2001)。諮商人員專業認同歷程分析研究(未出版之碩士論文)。國立彰化師範大學,彰化縣。周佑芯、蔡忠霖、林婕妤、顏莉穎、陳玉容、吳芝儀(2021)。斜槓心理師專業認同與生涯承諾之探討。諮商與輔導,423,15-18。林天祐(2002)。認識研究倫理。載於臺北市立師範學院輔導中心,研究論文與報告撰寫手冊 (96-134)。臺北市:臺北市立師範學院輔導中心。林本炫(2007)不同質性方法的資料分析比較。周平、楊弘任(主編),質性研究方法的眾聲喧嘩。嘉義縣:南華教社所。林思瑀(2019)。教養專家社群網站內容行銷之研究(未出版之碩士論文)。國立政治大學,臺北市。林美珠,田秀蘭(譯)(2006)。助人技巧 : 探索、洞察與行動的催化(原作者:Clara E. 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