dc.creator (作者) | 張郁敏 | zh_TW |
dc.creator (作者) | Chang, Yuhmiin | - |
dc.date (日期) | 2005.12 | en_US |
dc.date.accessioned | 17-Dec-2008 14:16:26 (UTC+8) | - |
dc.date.available | 17-Dec-2008 14:16:26 (UTC+8) | - |
dc.date.issued (上傳時間) | 17-Dec-2008 14:16:26 (UTC+8) | - |
dc.identifier.uri (URI) | https://nccur.lib.nccu.edu.tw/handle/140.119/16313 | - |
dc.format | application/ | en_US |
dc.language | zh-TW | en_US |
dc.language | en-US | en_US |
dc.language.iso | en_US | - |
dc.relation (關聯) | Journal of Advertising, 34(4), 55-67 | en_US |
dc.title (題名) | An empirical investigation of the interaction between publicity, advertising, and previous brand attitude and knowledge | en_US |
dc.type (資料類型) | article | en |