dc.contributor.advisor | 吳文傑 | zh_TW |
dc.contributor.advisor | Wu, Jack | en_US |
dc.contributor.author (作者) | 王宜茹 | zh_TW |
dc.contributor.author (作者) | Wang, Yi-Ju | en_US |
dc.creator (作者) | 王宜茹 | zh_TW |
dc.creator (作者) | Wang, Yi-Ju | en_US |
dc.date (日期) | 2024 | en_US |
dc.date.accessioned | 4-九月-2024 13:47:15 (UTC+8) | - |
dc.date.available | 4-九月-2024 13:47:15 (UTC+8) | - |
dc.date.issued (上傳時間) | 4-九月-2024 13:47:15 (UTC+8) | - |
dc.identifier (其他 識別碼) | G0110933027 | en_US |
dc.identifier.uri (URI) | https://nccur.lib.nccu.edu.tw/handle/140.119/153086 | - |
dc.description (描述) | 碩士 | zh_TW |
dc.description (描述) | 國立政治大學 | zh_TW |
dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
dc.description (描述) | 110933027 | zh_TW |
dc.description.abstract (摘要) | HaveNsday 是一個專門為在台外籍群體服務的租賃業務。我們的使命是通過為國際學生、外派人士以及尋求國際連結的台灣人提供共居住房和雙語租賃平台,來解決外籍住戶面臨的租賃挑戰,如透明度不足、行政手續複雜及語言障礙等。我們在利基市場中脫穎而出,提供高品質、舒適的生活體驗,確保一個安全便捷的住宿平台,同時為房東提供一個簡化、省心的租賃流程。
我們的收入模式基於共居住房穩定的租金收入以及來自房東的物業管理服務佣金費用。我們預計在五年內達成 18,432,888 新台幣的收入。為了實現我們的目標,我們正在尋求 8,604,814 新台幣的初期資本投資,以覆蓋家電設備、翻修、訂金和網站開發的成本。
憑藉對未來的明確願景,HaveNsday 旨在成為外籍租賃利基市場的領導者,推動創新,並為我們的客戶提供卓越的價值。 | zh_TW |
dc.description.abstract (摘要) | HaveNsday is a rental business dedicated to serving foreign groups in Taiwan. Our mission is to resolve rental challenges such as lack of transparency, administrative complexities, and language barriers faced by foreign residents by offering co-living housing and a bilingual rental platform for international students, expatriates, and Taiwanese individuals seeking international connections. We distinguish ourselves in the niche market by providing a premium living experience characterized by quality and comfort, ensuring a safe and convenient accommodation platform, and offering landlords a streamlined, hassle-free rental process.
Our revenue model is based on steady rental income from co-living housing and commission fees from property management services for landlords. We project revenues of 18,432,888 NTD within five years. To achieve our objectives, we are seeking an initial capital investment of 8,604,814 NTD to cover costs for home appliances, renovations, down payments, and website development.
With a clear vision for the future, HaveNsday aims to become a leader in the niche market for foreign rentals, driving innovation and delivering exceptional value to our customers. | en_US |
dc.description.tableofcontents | 1. Executive Summary 1
2. Company Overview 2
3. PEST Analysis of Taiwan’ s Foreign Rental Market 12
4. Products 21
5. Market Analysis 27
6. Operational Plan 39
7. Financial Plans 49
8. Reference 58 | zh_TW |
dc.format.extent | 2689890 bytes | - |
dc.format.mimetype | application/pdf | - |
dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0110933027 | en_US |
dc.subject (關鍵詞) | 租賃業務 | zh_TW |
dc.subject (關鍵詞) | 共居住房 | zh_TW |
dc.subject (關鍵詞) | 國際學生 | zh_TW |
dc.subject (關鍵詞) | 外籍人士 | zh_TW |
dc.subject (關鍵詞) | 物業管理 | zh_TW |
dc.subject (關鍵詞) | Rental Business | en_US |
dc.subject (關鍵詞) | Co-living Housing | en_US |
dc.subject (關鍵詞) | International Students | en_US |
dc.subject (關鍵詞) | Expatriates | en_US |
dc.subject (關鍵詞) | Property Management | en_US |
dc.title (題名) | 樂家:為台灣國際學生與外籍人士提供創新住宿服務 | zh_TW |
dc.title (題名) | HaveNsday: An Innovative Approach to Accommodation Services for International Students and Expatriates in Taiwan | en_US |
dc.type (資料類型) | thesis | en_US |
dc.relation.reference (參考文獻) | 2020留學臺灣境外生趨勢調查報告. 財團法人高等教育國際合作基金會. (2020). https://www.fichet.org.tw/news/1/1048
Boosting recruitment and retention of International Talent. Executive Yuan, R.O.C. (Taiwan). (2023). https://english.ey.gov.tw/News3/9E5540D592A5FECD/440b0844-c16b-4d7f-98c6-f112cf0d493f
Cost of Living City Ranking 2023. Mercer. (2023). https://www.mercer.com/insights/total-rewards/talent-mobility-insights/cost-of-living/
The five competitive forces that shape strategy. The Five Competitive Forces That Shape Strategy - Article - Faculty & Research - Harvard Business School. (2008). https://www.hbs.edu/faculty/Pages/item.aspx?num=34522
Global talent 2021. Oxford Economics. (2012). http://www.oas.org/en/sedi/docs/GlobalTalent2021.pdf
Home sweet home share house 甜家共生公寓 (荷馬國際有限公司) - latest job openings: Cakeresume jobs. CakeResume. (n.d.). https://www.cakeresume.com/companies/hshsharehouse
Housing Technology Guide to CRM & omni-channel 2021. Housing Technology. (2021, November 2). https://www.housing-technology.com/report/housing-technology-guide-to-crm-omni-channel-2021/
Lam, T. Y. M., & Chen, C. (2021). An investigation into the investment potential of purpose-built student accommodation in Sydney. International Journal of Housing Markets and Analysis, 15(4), 852–874. https://doi.org/10.1108/ijhma-05-2021-0054
My room abroad 出國租股份有限公司 - latest job openings: Cakeresume jobs. CakeResume. (2024a). https://www.cakeresume.com/companies/my-room-abroad
National Development Council-industry’s talent shortages. National Development Council. (2019a). https://www.ndc.gov.tw/en/Content_List.aspx?n=0229104B3512BB61
National Development Council-key talent cultivation and recruitment program (2021-2024). Human Resources Development. (2024). https://www.ndc.gov.tw/en/Content_List.aspx?n=330FEAC25FEBEA3D
New Economic Immigration Policy. Executive Yuan, R.O.C. (Taiwan). (2024). https://english.ey.gov.tw/News3/9E5540D592A5FECD/693dad1b-b897-4f52-af33-a8ec3cf2da49
Population projections for The R.O.C. (Taiwan). National Development Council. (2022). https://pop-proj.ndc.gov.tw/main_en/
Real estate in the Digital age. RealEstateNews.com. (2022, September 1). https://www.realestatenews.com/research/real-estate-in-the-digital-age
Trends in the Global Student Accommodations Market. (2019). In International educator (Washington, D.C.) (Vol. 28, Issue 1, pp. 7–7). NAFSA : ASSOCIATION OF INTERNATIONAL EDUCATORS.
勞動部. 勞動統計查詢網. (2024). https://statfy.mol.gov.tw/map02.aspx?cid=64&xFunc=137&xKey=1
工業技術研究院. 工研院中文版. (2021). https://www.itri.org.tw/ListStyle.aspx?DisplayStyle=18_content&SiteID=1&MmmID=1036452026061075714&MGID=1003031456043444702
我國邁向超高齡社會之人口與家戶結構變遷趨勢及其政策意涵。國土及公共治理季刊. National Development Council. (2019b). https://www.pension.org.tw/index.php/2018-10-03-15-11-09/2019-02-12-23-55-41
租寓平台股份有限公司 - 2024 latest job openings: Cakeresume Job Search Platform. CakeResume. (2024b). https://www.cakeresume.com/companies/zuyou/jobs
資訊查詢-學生類. 大專校院校務資訊公開平台. (2024). https://udb.moe.edu.tw/udata/DetailReportList/%E5%AD%B8%E7%94%9F%E9%A1%9E | zh_TW |