| dc.creator (作者) | 張卿卿 | zh_TW |
| dc.date (日期) | 2004 | en_US |
| dc.date.accessioned | 18-十二月-2008 11:56:23 (UTC+8) | - |
| dc.date.available | 18-十二月-2008 11:56:23 (UTC+8) | - |
| dc.date.issued (上傳時間) | 18-十二月-2008 11:56:23 (UTC+8) | - |
| dc.identifier.uri (URI) | https://ah.lib.nccu.edu.tw/item?item_id=18115 | - |
| dc.format | application/ | en_US |
| dc.language | en | en_US |
| dc.language | en-US | en_US |
| dc.language.iso | en_US | - |
| dc.relation (關聯) | Association of Consumer Research 2004 Asia-Pacific Conference | en_US |
| dc.title (題名) | Gender Differences in Processing Comparative Advertising in a Competitive Context--Evidence for Differential Strategies | en_US |
| dc.type (資料類型) | conference | en |
