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題名 具可靠度及穩健考量的新產品全球運籌模式之探討
A Reliable and Robust Model for Global Logistic Systems in New Product Development
作者 林尚達
Lin, Shang Da
貢獻者 林我聰
Lin, Woo Tsong
林尚達
Lin, Shang Da
關鍵詞 新產品
全球運籌
混合整數線性規劃
穩健規劃
可靠度
New Product
Global Logistics
Mixed Integer Linear Program
Robust Optimization
Reliability
日期 2006
上傳時間 18-九月-2009 14:32:15 (UTC+8)
摘要 在全球化的環境下推出新產品，企業除了面臨隨著產品生命週期改變的顧客需求以及成本上的不確定因素外，同時還必須考量全球營運帶來的種種挑戰。
許多供應鏈管理數量模式相關文獻針對全球運籌、新產品供應鏈等議題多有所探討，利用數量模式的計算以反應真實世界中的種種不確定性，讓管理者在供應鏈策略規劃時有所依據，但卻少有同時探討全球運籌以及新產品供應鏈的相關文獻。學者Butler, Ammons, and Sokol認為過去新產品供應鏈模式忽略了新產品將有可能無法存活下來的情形，因此發展一套新產品供應鏈模式，使新產品供應鏈能夠順利從上市成長到成熟階段，並利用此模式決定新設施、新機器購入的時機。
本研究延伸Butler等人之新產品供應鏈模式，考量更完整之全球運籌相關議題，透過混合整數線性規劃描述新產品發展時全球運籌配置問題，並利用情境為基礎的穩健最佳化以取得低風險的供應鏈配置，此外加入可靠度的影響，以彌補供應鏈規劃與實際操作的差距，並加入缺貨之懲罰成本，最後以範例資料進行計算與分析此數量模式，經由模式計算結果發現本研究規劃之結果，相較於原Butler等人之模式有較低的缺貨的發生可能性，且所求得之配置整體可靠度皆有所提升。
本研究所提出之規劃與分析方法可提供決策者在進行新產品全球佈局規劃時，能當作其新產品運籌配置之決策參考。
When putting out new products under the environment of globalization, enterprise not only faces the uncertain factors in the demand of the customers and the costs that change with product life cycles, but considers all sorts of challenges which come with global operation.
Many researches into supply chain quantitative model that probe into global logistics and the new product supply chain employ the quantitative model to reflect all sorts of uncertainty in the real world. They provide managers with the basis for the supply chain strategy and management. But few researches discuss about the global logistics and the new product supply chain simultaneously. Bulter, Ammons, and Sokol argue that the model of new product supply chain of the past neglects the condition which new products may not survive. Thus they developed a new product supply chain model to enable new products to launch the market and grow to maturity as well as decide when to purchase new supply chain facilities and equipments.
This research which extends the new product supply chain model of Bulter et al. considers issues on global logistics from a more integrated view. First of all, it solves the global logistic settings problem in new product development by means of mixed-integer linear programming. Secondly, it uses the scenario-based robust optimization to lower the risk in the supply chain design. Then it adds the reliability calculation to make up for the gap between the plan and the real operation. At last it calculates and analyzes the quantitative model on the basis of the case data. This research establishes a methodology for decision makers to apply to plan and analyzing their new product supply chain when they make the global arrangement of new products.
參考文獻 中文部分:
1.吳釜蒼，2002，『在不確定性情況下具有可靠度考量之全球運籌管理模式之探討』，政大資管所論文。
2.巫宗融譯, R.G. Cooper著，2000，新產品完全開發手册:如何在新產品戰爭中勝出，遠流出版社。
3.李亞暉，2003，『具可靠度考量之全球運籌管理完整模式之探討』，政大資管所論文。
4.張心馨、詹進勝，2000，『企業國際化在全球運籌與供應鏈管理之整合發展研究』，中華管理評論－國際網路期刊 (Web of Journal Chinese Mgt. Review), 3(4)，第93-110頁。
5.梁定澎，1997，『資訊管理研究方法總論』，中華民國資訊管理學報，資訊管理實證研究方法研討會特刊，第四卷.第一期：1~7頁。
6.陳信宏，1999，『全球運籌管理對台灣資訊電子業的影響』，經濟情勢暨評論季刊。
7.曾祥鋒、肖漢斌，2002，『供應鏈核心企業庫存成本控制』，機電工程技術，維普資訊。
8.黃貝玲，2002，『全球運籌管理之概念解析與發展趨勢』，eBusiness Executive Report，2002-6月，第8~19頁。
9.劉啟川，2006，『DFSS 應用在新產品開發模式之研究與探討』，中原大學工業工程所論文。
10.蔡宏明，2000，『全球化、數位化與快速化時代的全球運籌管理策略』，經濟情勢暨評論季刊—第六卷第一期。
11.黎漢林，2001，供應鏈管理與決策，台北：儒林圖書公司。
12.黎漢林，2004，供應鏈管理與決策，台北：儒林圖書公司。
13.戴久永，1990，可靠度導論，三民書局。
英文部分:
1.A. Afuah, “Innovation Management: Strategies, Implementation, and Profits,” NY:Oxford University Press, 1998.
2.A.M. Geoffrion and G.W. Graves, “Multicommodity distribution system design by Benders decomposition,” Management Science, Vol. 20, No. 5, 1974, pp: 822-844.
3.A.M. Geoffrion and R.F. Powers, “Twenty years of strategic distribution system design: an evolutionary perspective”, Interfaces, Vol. 25, No. 5, Sept.-Oct., 1995, pp: 105-128.
4.B.C. Arntzen, G.G. Brown, T.P. Harrison, and L.L. Trafton, “Global Supply Chain Management at Digital Equipment Corporation,” Interface, 25(1), January-February 1995, pp: 69-93.
5.B.M. Beamon, “Supply chain design and analysis: Models and methods,” International Journal of production economics 55, 1998, pp: 281-294.
6.Booz, Allen and Hamilton, “New Product Management for 1980s,” 1982, New York.
7.C.J. Vidal and M. Goetschalckx, “A global supply chain model with transfer pricing and transportation cost analysis allocation,” European Journal of Operations Research 129, 2001, pp: 134-158.
8.C.J. Vidal and M. Goetschalckx, “Modeling the effect of uncertainties on global logistics systems,” Journal of Business Logistics 21/1, 2000, pp: 95-120.
9.C.J. Vidal and M. Goetschalckx, “Strategic Production-Distribution Models: A Critical Review with Emphasis on Global Supply Chain Models,” European Journal of Operational Research, 1997 March, pp: 1-18.
10.C.M. Crawford, "New product failure rates: a reprise", Research Management, No.July-August, 1987, pp: 20-24.
11.D. Bai, T. Carpenter and J. Mulvey, “Making a case for robust optimization models,” Management Science 43/7, 1997, pp: 895-907.
12.D.L. Crook, “Evolution Of VLSI Reliability Engineering,” Proceedings 28th I.E.E.E. International Reliability Symposium, 1990, pp: 2.
13.H.L. Lee and C. Billington, “Material management in decentralized supply chains,” Operations Research 41/5, 1993, pp: 835-847.
14.J.D. Andrews and T.R. Moss, “Reliability and Risk Assessment,” ASME Press. New York, 2002.
15.K. Dogan and M. Goetschalckx, “A primal decomposition method for the integrated design of multi-period production-distribution systems,” IIE Transactions 31, 1999, pp: 1027-1036.
16.M. Goetschalckx, C. Vidal, and K. Dogan, “Modeling and design of global logistics systems: a review of integrated strategic and tactical models and design algorithms,” European Journal of Operations Research, 143/1, 2002, pp: 1-18.
17.M.A. Cohen and H.L. Lee, “Resource deployment analysis of global manufacturing and distribution networks,” Journal of Manufacturing and Operations Management 2, 1989, pp: 81-104.
18.R.G. Cooper and E.J. Kleinschmidt, “Success Factor in Product Innovation.” Industrial Marketing Management, Vol.16, 1987, pp: 215-223.
19.R.G. Cooper, “Doing it Right- Winning with New Products,” Product Development Institute Inc, 2001.
20.R.J. Butler, “Supply Chain Design for New Products,” Georgia Institute of Technology, 2003.
21.R.J. Butler, J.C. Ammons, and J. Sokol, “A Robust Optimization Model for Strategic Production and Distribution Planning for a New Product,” University of Central Florida, Orlando, 2003.
22.T. Davis, “Effective Global Logistic Management,” Slone Management Review, 1993, pp: 35-46.
23.T. Santoso, M. Goetschalckx, S. Ahmed, and A. Shapiro, “Strategic Design of Robust Global Supply Chains: Two Case Studies from the Paper Industry,” TAPPI 2004 Conference Atlanta, 2004.
24.U. Rao, A. Scheller-Wolf and S. Tayur, “Development of a rapid-response supply chain at Caterpillar,” Operations Research 48, 2000, pp: 189-204.
25.V. Jayaraman and H. Pirkul, “Planning and coordination of production and distribution facilities for multiple commodities,” European Journal of Operations Research 133, 2001, pp: 394-408.
26.W. Kuo and M.J. Zuo, “Optimal Reliability Modeling: Principles and Applications,” John Wiley & Sons, Hoboken, 2003.
27.W. Wilhelm and G. Schmidt, “Strategic, tactical and operational decisions in multi-national logistics networks: a review and discussion of modeling issues,” International Journal of Production Research, 38/7, 2000, pp: 1501-1523.
28.W.E. Souder, “Management Relations between R&D and Marketing in New Product Development Project,” Journal of Product Innovation Management, No.5, 1988, pp: 6-19.
描述 碩士
國立政治大學
資訊管理研究所
94356026
95
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0094356026
資料類型 thesis
dc.contributor.advisor 林我聰zh_TW
dc.contributor.advisor Lin, Woo Tsongen_US
dc.contributor.author (作者) 林尚達zh_TW
dc.contributor.author (作者) Lin, Shang Daen_US
dc.creator (作者) 林尚達zh_TW
dc.creator (作者) Lin, Shang Daen_US
dc.date (日期) 2006en_US
dc.date.accessioned 18-九月-2009 14:32:15 (UTC+8)-
dc.date.available 18-九月-2009 14:32:15 (UTC+8)-
dc.date.issued (上傳時間) 18-九月-2009 14:32:15 (UTC+8)-
dc.identifier (其他 識別碼) G0094356026en_US
dc.identifier.uri (URI) https://nccur.lib.nccu.edu.tw/handle/140.119/35245-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 資訊管理研究所zh_TW
dc.description (描述) 94356026zh_TW
dc.description (描述) 95zh_TW
dc.description.abstract (摘要) 在全球化的環境下推出新產品，企業除了面臨隨著產品生命週期改變的顧客需求以及成本上的不確定因素外，同時還必須考量全球營運帶來的種種挑戰。
許多供應鏈管理數量模式相關文獻針對全球運籌、新產品供應鏈等議題多有所探討，利用數量模式的計算以反應真實世界中的種種不確定性，讓管理者在供應鏈策略規劃時有所依據，但卻少有同時探討全球運籌以及新產品供應鏈的相關文獻。學者Butler, Ammons, and Sokol認為過去新產品供應鏈模式忽略了新產品將有可能無法存活下來的情形，因此發展一套新產品供應鏈模式，使新產品供應鏈能夠順利從上市成長到成熟階段，並利用此模式決定新設施、新機器購入的時機。
本研究延伸Butler等人之新產品供應鏈模式，考量更完整之全球運籌相關議題，透過混合整數線性規劃描述新產品發展時全球運籌配置問題，並利用情境為基礎的穩健最佳化以取得低風險的供應鏈配置，此外加入可靠度的影響，以彌補供應鏈規劃與實際操作的差距，並加入缺貨之懲罰成本，最後以範例資料進行計算與分析此數量模式，經由模式計算結果發現本研究規劃之結果，相較於原Butler等人之模式有較低的缺貨的發生可能性，且所求得之配置整體可靠度皆有所提升。
本研究所提出之規劃與分析方法可提供決策者在進行新產品全球佈局規劃時，能當作其新產品運籌配置之決策參考。		zh_TW
dc.description.abstract (摘要) When putting out new products under the environment of globalization, enterprise not only faces the uncertain factors in the demand of the customers and the costs that change with product life cycles, but considers all sorts of challenges which come with global operation.
Many researches into supply chain quantitative model that probe into global logistics and the new product supply chain employ the quantitative model to reflect all sorts of uncertainty in the real world. They provide managers with the basis for the supply chain strategy and management. But few researches discuss about the global logistics and the new product supply chain simultaneously. Bulter, Ammons, and Sokol argue that the model of new product supply chain of the past neglects the condition which new products may not survive. Thus they developed a new product supply chain model to enable new products to launch the market and grow to maturity as well as decide when to purchase new supply chain facilities and equipments.
This research which extends the new product supply chain model of Bulter et al. considers issues on global logistics from a more integrated view. First of all, it solves the global logistic settings problem in new product development by means of mixed-integer linear programming. Secondly, it uses the scenario-based robust optimization to lower the risk in the supply chain design. Then it adds the reliability calculation to make up for the gap between the plan and the real operation. At last it calculates and analyzes the quantitative model on the basis of the case data. This research establishes a methodology for decision makers to apply to plan and analyzing their new product supply chain when they make the global arrangement of new products.		en_US
dc.description.tableofcontents 第一章 緒論......................................................1
1.1 研究背景.............................................1
1.2 研究動機.............................................2
1.3 研究目的.............................................4
1.4 研究範圍與研究方法....................................5
1.5 論文架構.............................................7
第二章 文獻探討...........................................9
2.1 全球運籌管理..........................................9
2.1.1 全球運籌管理的定義與運作.............................9
2.1.2 全球運籌管理面對的問題與挑戰.........................13
2.2 新產品開發...........................................15
2.2.1 新產品的定義與特性..................................15
2.2.2 新產品開發流程.....................................15
2.3 供應鏈管理數量模式探討................................19
2.3.1 供應鏈管理數量模式介紹..............................19
2.3.2 全球運籌數量模式....................................20
2.3.3 新產品供應鏈數量模式................................23
2.3.4可靠度.............................................24
2.3.5 穩健最佳化.........................................25
2.3.6 小結..............................................26
第三章 研究步驟與建置數量模式..............................30
3.1 研究步驟與流程.......................................30
3.2模式架構與內容........................................33
3.3基本假設..............................................37
3.4 模式符號說明.........................................39
3.4.1 代數與集合.........................................39
3.4.2 成本參數...........................................40
3.4.3 限制參數...........................................41
3.4.4 決策變數...........................................41
3.4.5 穩健最佳化模式所增加的符號...........................42
3.5 最佳解模式...........................................43
3.6 多情境穩健最佳化模式..................................50
第四章 模式計算與分析.....................................54
4.1 模式計算.............................................55
4.2 模式計算結果.........................................62
4.3 模式計算結果比較與分析.................................68
第五章 結論與建議......................................................72
5.1 研究結論.............................................72
5.2 研究貢獻.............................................72
5.3 研究限制.............................................73
5.4 未來研究方向..........................................73
參考文獻.................................................75		zh_TW
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dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0094356026en_US
dc.subject (關鍵詞) 新產品zh_TW
dc.subject (關鍵詞) 全球運籌zh_TW
dc.subject (關鍵詞) 混合整數線性規劃zh_TW
dc.subject (關鍵詞) 穩健規劃zh_TW
dc.subject (關鍵詞) 可靠度zh_TW
dc.subject (關鍵詞) New Producten_US
dc.subject (關鍵詞) Global Logisticsen_US
dc.subject (關鍵詞) Mixed Integer Linear Programen_US
dc.subject (關鍵詞) Robust Optimizationen_US
dc.subject (關鍵詞) Reliabilityen_US
dc.title (題名) 具可靠度及穩健考量的新產品全球運籌模式之探討zh_TW
dc.title (題名) A Reliable and Robust Model for Global Logistic Systems in New Product Developmenten_US
dc.type (資料類型) thesisen
dc.relation.reference (參考文獻) 中文部分:zh_TW
dc.relation.reference (參考文獻) 1.吳釜蒼，2002，『在不確定性情況下具有可靠度考量之全球運籌管理模式之探討』，政大資管所論文。zh_TW
dc.relation.reference (參考文獻) 2.巫宗融譯, R.G. Cooper著，2000，新產品完全開發手册:如何在新產品戰爭中勝出，遠流出版社。zh_TW
dc.relation.reference (參考文獻) 3.李亞暉，2003，『具可靠度考量之全球運籌管理完整模式之探討』，政大資管所論文。zh_TW
dc.relation.reference (參考文獻) 4.張心馨、詹進勝，2000，『企業國際化在全球運籌與供應鏈管理之整合發展研究』，中華管理評論－國際網路期刊 (Web of Journal Chinese Mgt. Review), 3(4)，第93-110頁。zh_TW
dc.relation.reference (參考文獻) 5.梁定澎，1997，『資訊管理研究方法總論』，中華民國資訊管理學報，資訊管理實證研究方法研討會特刊，第四卷.第一期：1~7頁。zh_TW
dc.relation.reference (參考文獻) 6.陳信宏，1999，『全球運籌管理對台灣資訊電子業的影響』，經濟情勢暨評論季刊。zh_TW
dc.relation.reference (參考文獻) 7.曾祥鋒、肖漢斌，2002，『供應鏈核心企業庫存成本控制』，機電工程技術，維普資訊。zh_TW
dc.relation.reference (參考文獻) 8.黃貝玲，2002，『全球運籌管理之概念解析與發展趨勢』，eBusiness Executive Report，2002-6月，第8~19頁。zh_TW
dc.relation.reference (參考文獻) 9.劉啟川，2006，『DFSS 應用在新產品開發模式之研究與探討』，中原大學工業工程所論文。zh_TW
dc.relation.reference (參考文獻) 10.蔡宏明，2000，『全球化、數位化與快速化時代的全球運籌管理策略』，經濟情勢暨評論季刊—第六卷第一期。zh_TW
dc.relation.reference (參考文獻) 11.黎漢林，2001，供應鏈管理與決策，台北：儒林圖書公司。zh_TW
dc.relation.reference (參考文獻) 12.黎漢林，2004，供應鏈管理與決策，台北：儒林圖書公司。zh_TW
dc.relation.reference (參考文獻) 13.戴久永，1990，可靠度導論，三民書局。zh_TW
dc.relation.reference (參考文獻) 英文部分:zh_TW
dc.relation.reference (參考文獻) 1.A. Afuah, “Innovation Management: Strategies, Implementation, and Profits,” NY:Oxford University Press, 1998.zh_TW
dc.relation.reference (參考文獻) 2.A.M. Geoffrion and G.W. Graves, “Multicommodity distribution system design by Benders decomposition,” Management Science, Vol. 20, No. 5, 1974, pp: 822-844.zh_TW
dc.relation.reference (參考文獻) 3.A.M. Geoffrion and R.F. Powers, “Twenty years of strategic distribution system design: an evolutionary perspective”, Interfaces, Vol. 25, No. 5, Sept.-Oct., 1995, pp: 105-128.zh_TW
dc.relation.reference (參考文獻) 4.B.C. Arntzen, G.G. Brown, T.P. Harrison, and L.L. Trafton, “Global Supply Chain Management at Digital Equipment Corporation,” Interface, 25(1), January-February 1995, pp: 69-93.zh_TW
dc.relation.reference (參考文獻) 5.B.M. Beamon, “Supply chain design and analysis: Models and methods,” International Journal of production economics 55, 1998, pp: 281-294.zh_TW
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