| dc.contributor.advisor | 方念萱 | zh_TW |
| dc.contributor.advisor | Fang, Leticia | en_US |
| dc.contributor.author (作者) | 王銳言 | zh_TW |
| dc.contributor.author (作者) | Whalen, Ryan | en_US |
| dc.creator (作者) | 王銳言 | zh_TW |
| dc.creator (作者) | Whalen, Ryan | en_US |
| dc.date (日期) | 2009 | en_US |
| dc.date.accessioned | 9-四月-2010 14:21:24 (UTC+8) | - |
| dc.date.available | 9-四月-2010 14:21:24 (UTC+8) | - |
| dc.date.issued (上傳時間) | 9-四月-2010 14:21:24 (UTC+8) | - |
| dc.identifier (其他 識別碼) | G0097461016 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/38334 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際傳播英語碩士學程(IMICS) | zh_TW |
| dc.description (描述) | 97461016 | zh_TW |
| dc.description (描述) | 98 | zh_TW |
| dc.description.abstract (摘要) | 無 | zh_TW |
| dc.description.abstract (摘要) | Following an exploration of the CBC’s history and role in Canadian society, this study offers an empirical examination of user generated content (UGC) at cbc.ca measuring the comment type, interactive exchange level, address features and national identity relevance of user comments. The entire comment threads of eleven stories from early 2010 are sampled and content analyzed. Results demonstrate that the vast majority of UGC at cbc.ca is not one-way as opposed to two-wayin nature and that – contrary to the CBC’s historic role – the national discussion is divisive as opposed to unifying. Finally, a discussion of how the CBC could improve its interactive functionalityis presented. Suggestions include recommending that the CBC clearly state the intention for interactive functionality, that the government re-formulate the CBC’s mandate and budget, and, most importantly, that the CBC consider a re-design of its interactive functionality. | en_US |
| dc.description.tableofcontents | 1 Chapter One: Background……………………………………………………........... 11.1 History of the CBC……………………………………………………………. 11.2 The Historic Role of the CBC…………………………………………………. 31.3 The Role of the CBC in the Current Media Environment…………………….. 41.4 Interactivity at the CBC Website……………………………………………… 61.5 A New Role for the CBC? ……………………………………………………. 91.51 New Media Potential……………………………………………………… 111.52 Prescriptions for Public Broadcasters…………………………………….. 111.6 Conclusion…………………………………………………………………….. 132 Chapter Two: Interactivity at cbc.ca………………………………………………... 152.1 Previous Studies of Interaction at News Websites…………………………….. 152.2 Interactivity……………………………………………………………………. 162.21 Interpersonality…………………………………………………………… 202.3 Why Study the Interpersonal/Expressive Split at cbc.ca……………………… 222.31 Goals……………………………………………………………………… 232.32 History…………………………………………………………………….. 232.33 Mandate…………………………………………………………………… 242.34 Digital Commons…………………………………………………………. 263 Chapter Three: Method……………………………………………………………... 283.1 Research Questions……………………………………………………………. 313.2 Method………………………………………………………………………… 323.21 Research Question 1a……………………………………………………... 343.22 Research Question 1b……………………………………………………... 353.23 Research Question 2………………………………………………………. 353.24 Research Question 3………………………………………………………. 364 Chapter Four: Findings……………………………………………………………... 374.1 The Stories…………………………………………………………………….. 394.2 Descriptives……………………………………………………………………. 414.3 Research Question 1a………………………………………………………….. 434.4 Research Question 1b………………………………………………………….. 484.5 Research Question 2…………………………………………………………… 504.6 Research Question 3…………………………………………………………… 525 Chapter Five: Discussion…………………………………………………………… 61 5.1 The CBC’s Claims…………………………………………………………….. 615.2 History and Mandate…………………………………………………………... 615.3 The Digital Commons…………………………………………………………. 645.4 Explanations for Observed Phenomena……………………………………….. 65 5.5 New Media versus Old Media………………………………………………… 695.6 Limitations…………………………………………………………………….. 715.7 Future Research………………………………………………………………... 725.8 Conclusion…………………………………………………………………….. 736 Works Cited………………………………………………………………………… 757 Appendices …………………………………………………………………………. 81 | zh_TW |
| dc.format.extent | 1140224 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0097461016 | en_US |
| dc.subject (關鍵詞) | 網上互動 | zh_TW |
| dc.subject (關鍵詞) | 綫上期刊 | zh_TW |
| dc.subject (關鍵詞) | 加拿大廣播電視 | zh_TW |
| dc.subject (關鍵詞) | Interactivity | en_US |
| dc.subject (關鍵詞) | Web 2.0 | en_US |
| dc.subject (關鍵詞) | Content Analysis | en_US |
| dc.subject (關鍵詞) | User Generated Content | en_US |
| dc.subject (關鍵詞) | Public Broadcasting | en_US |
| dc.title (題名) | 加拿大廣播電視公司與網上互動 | zh_TW |
| dc.title (題名) | The Canadian Broadcasting Corporation and Online Interactivity: An Empirical Investigation of User Generated Content at CBC.CA | en_US |
| dc.type (資料類型) | thesis | en |
| dc.relation.reference (參考文獻) | Anderson, B. R. (1983). Imagined Communities : Reflections on the Origin and Spread of Nationalism. London: Verso. | zh_TW |
| dc.relation.reference (參考文獻) | Avery, R. K., & Ellis, D. G. (1979). Talk Radio as an Interpersonal Phenomenon. In G. Gumpert & R. Cathcart (Eds.), Inter/Media. Oxford: Oxford University Press. | zh_TW |
| dc.relation.reference (參考文獻) | Bardoel, J., & d`Haenens, L. (2008). Public Service Broadcasting in Converging Media Modalities: Practices and Reflections from the Netherlands. Convergence, 14(3), 10. | zh_TW |
| dc.relation.reference (參考文獻) | Barmak, S. (2009, March 15). Time to re-think CBC funding? The Toronto Star. Retrieved from http://www.thestar.com/news/insight/article/602565 | zh_TW |
| dc.relation.reference (參考文獻) | Beatty, P. (1998). New Media, New CBC. Retrieved March 22, 2009, from http://www.cbc.radio-canada.ca/speeches/19981124.shtml | zh_TW |
| dc.relation.reference (參考文獻) | Beatty, P. (1999a). Our Commitment to Canadians: A New CBC in a New Environment. Retrieved Oct. 07, 2009, from http://www.cbc.radio-canada.ca/speeches/19990203.shtml | zh_TW |
| dc.relation.reference (參考文獻) | Beatty, P. (1999b). Our Commitment to Canadians: The CBC`s Strategic Plan. Retrieved Oct. 07, 2009, from http://www.cbc.radio-canada.ca/speeches/19990331.shtml | zh_TW |
| dc.relation.reference (參考文獻) | Benkler, Y., & Nissenbaum, H. (2006). Commons-based Peer Production and Virtue. Journal of Political Philosophy, 14(4), 394-419. | zh_TW |
| dc.relation.reference (參考文獻) | Beuchot, A., & Bullen, M. (2005). Interaction and interpersonality in online discussion forums. [Article]. Distance Education, 26(1), 67-87. | zh_TW |
| dc.relation.reference (參考文獻) | Billig, M. (1995). Banal Nationalism. London ; Thousand Oaks, CA.: Sage. | zh_TW |
| dc.relation.reference (參考文獻) | Blumler, J. G., & Gurevitch, M. (2001). The New Media and our Political Communication Discontents: Democratizing Cyberspace. Information, Communication & Society, 4(1), 1-13. | zh_TW |
| dc.relation.reference (參考文獻) | Bohman, J. (2004). Expanding Dialogue: The Internet, the Public Sphere and Prospects for Transnational Democracy. In N. Crossley & M. J. Roberts (Eds.), After Habermas: New Perspectives on the Public Sphere. Oxford: Blackwell. | zh_TW |
| dc.relation.reference (參考文獻) | Bracken, M., & Balfour, A. (2004). Public Service Interactivity and the BBC. In D. Tambini & J. Cowling (Eds.), From Public Service Broadcasting to Public Service Communications. London: Institute for Public Policy Research. | zh_TW |
| dc.relation.reference (參考文獻) | Buber, M. (1985). Between Man and Man. New York: Collier Books. | zh_TW |
| dc.relation.reference (參考文獻) | Bucy, E. P. (2004). Interactivity in Society: Locating an Elusive Concept. The Information Society, 20, 11. | zh_TW |
| dc.relation.reference (參考文獻) | Canada. (1951). Royal Commission on National Development in the Arts, Letters, and Sciences. Retrieved Sept. 26, 2009, from http://www.collectionscanada.gc.ca/massey/h5-400-e.html | zh_TW |
| dc.relation.reference (參考文獻) | Canada. (1957). Royal Commission on Broadcasting, Report. | zh_TW |
| dc.relation.reference (參考文獻) | Canada. (1991). Broadcasting Act.Unpublished manuscript, Canada. | zh_TW |
| dc.relation.reference (參考文獻) | Canada. (2009). CRTC Role in Regulating Broadcasting and Telecommunications Systems. Retrieved Sept. 26, 2009, from http://www.crtc.gc.ca/eng/backgrnd/brochures/b29903.htm | zh_TW |
| dc.relation.reference (參考文獻) | Castells, M. (1996). The Rise of the Network Society. Malden, Mass.: Blackwell Publishers. | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2008). Canadian Broadcasting Corporation Annual Report 2007-2008: CBC. | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2009a). 2008-2009 Annual Report. Retrieved Dec. 20, 2009, from http://www.cbc.radio-canada.ca/annualreports/2008-2009/index.shtml | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2009b). CBC.ca - Submissions. Retrieved Oct. 2, 2009, from http://www.cbc.ca/aboutcbc/discover/submissions.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2009c). Your Comments II: News from the Moderators. Retrieved March 17, 2009, from http://www.cbc.ca/aboutcbc/discover/submissions.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010a). 2 Canadians jailed for trying to help Tamil Tigers. Retrieved Jan. 31, 2010, from http://www.cbc.ca/canada/toronto/story/2010/01/23/tor-tamils-jail-arms.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010b). Canada bans Baffin Bay polar bear exports. Retrieved Jan. 31, 2010, from http://www.cbc.ca/technology/story/2010/01/22/cda-baffin-pbears.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010c). Canada wants lead in Haiti reconstruction. Retrieved Jan. 31, 2010, from http://www.cbc.ca/politics/story/2010/01/21/canada-haiti-reconstruction021.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010d). Canadian pleads not guilty to Mumbai massacre. Retrieved Jan. 31, 2010, from http://www.cbc.ca/world/story/2010/01/25/chicago-mumbai-terror-100125.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010e). Charest may face asbestos protests in India. Retrieved Jan. 31, 2010, from http://www.cbc.ca/health/story/2010/01/29/qc-charest-protests-india-asbestos.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010f). Family weeps as soldier`s body returns to Canada. Retrieved Jan. 31, 2010, from http://www.cbc.ca/canada/story/2010/01/19/canada-repatriation-100119.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010g). Haitian adoptees arrive in Canada. Retrieved Jan. 31, 2010, from http://www.cbc.ca/canada/story/2010/01/24/haiti-orphans.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010h). Hughes named Canada`s Olympic flag-bearer. Retrieved Feb. 4, 2010, from http://www.cbc.ca/olympics/story/2010/01/29/spo-hughes-flagbearer.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010i). Target considers Canadian expansion. Retrieved Jan. 31, 2010, from http://www.cbc.ca/money/story/2010/01/22/consumer-target.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010j). U.S. printer to swallow former Quebecor World Retrieved Jan. 31, 2010, from http://www.cbc.ca/money/story/2010/01/26/quebecor-world-quad-graphics-takeover.html | zh_TW |
| dc.relation.reference (參考文獻) | CBC. (2010k). UFC champ takes punch at Canadian health care. Retrieved Jan. 31, 2010, from http://www.cbc.ca/health/story/2010/01/21/mb-lesnar-health-care-criticism-manitoba.html | zh_TW |
| dc.relation.reference (參考文獻) | Chung, D. S. (2007). Profits and Perils: Online News Producers` Perceptions of Interactivity and Uses of Interactive Features. Convergence, 13(1), 43-61. | zh_TW |
| dc.relation.reference (參考文獻) | Coleman, S. (2004). From Service to Commons: Re-inventing a Space for Public Communication. In D. Tambini & J. Cowling (Eds.), From Public Service Broadcasting to Public Service Communications. London: Institute for Public Policy Research. | zh_TW |
| dc.relation.reference (參考文獻) | Dahlberg, L. (2001). The Internet and Democratic Discourse: Exploring the Prospects of Online Deliberative Forums Extending the Public Sphere. Information, Communication & Society, 4, 615-633. | zh_TW |
| dc.relation.reference (參考文獻) | de Cilla, R., Reisigl, M., & Wodak, R. (1999). The Discursive Construction of National Identities. Discourse Society, 10(2), 149-173. | zh_TW |
| dc.relation.reference (參考文獻) | Deuze, M. (2006). Ethnic media, community media and participatory culture. Journalism, 7(3), 262-280. | zh_TW |
| dc.relation.reference (參考文獻) | Domingo, D., Quandt, T., Heinonen, A., Paulussen, S., Singer, J. B., & Vujnovic, M. (2008). Participatory Journalism Practices in the Media and Beyond. Journalism Practice, 2(3), 18. | zh_TW |
| dc.relation.reference (參考文獻) | Eriksen, T. H. (2007). Nationalism and the Internet. Nations and Nationalism, 13, 1-17. | zh_TW |
| dc.relation.reference (參考文獻) | Ferguson, S. (2007). Locking Out the Mother Corp: Nationalism and Popular Imaginings of Public Service Broadcasting in the Print News Media. [Article]. Canadian Journal of Communication, 32, 181-200. | zh_TW |
| dc.relation.reference (參考文獻) | Giddens, A. (1990). The consequences of modernity. Cambridge: Polity Press. | zh_TW |
| dc.relation.reference (參考文獻) | Ha, L., & James, E. L. (1998). Interactivity reexamined: A baseline analysis of early business Web sites. Journal of Broadcasting & Electronic Media, 42(4), 456. | zh_TW |
| dc.relation.reference (參考文獻) | Hartley, P. (1999). Interpersonal Communication (2nd ed.). New York: Routledge. | zh_TW |
| dc.relation.reference (參考文獻) | Havick, J. (2000). The impact of the Internet on a television-based society. [doi: DOI: 10.1016/S0160-791X(00)00008-7]. Technology in Society, 22(2), 273-287. | zh_TW |
| dc.relation.reference (參考文獻) | Hermida, A., & Thurman, N. (2007). Comments please: How the British news media are struggling with user-generated content. Retrieved April 3, 2009, from http://online.journalism.utexas.edu/2007/papers/Hermida.pdf | zh_TW |
| dc.relation.reference (參考文獻) | Hermida, A., & Thurman, N. (2008). A Clash of Cultures. Journalism Practice, 2(3), 14. | zh_TW |
| dc.relation.reference (參考文獻) | Kiousis, S. (2002). Interactivity: a concept explication. New Media Society, 4(3), 355-383. | zh_TW |
| dc.relation.reference (參考文獻) | Lanier, J. (2006). Digital Maoism: The Hazards of New Online Collectivism. Edge Retrieved Sept. 22, 2009, from http://www.edge.org/3rd_culture/lanier06/lanier06_index.html | zh_TW |
| dc.relation.reference (參考文獻) | Lombard, M., Snyder-Duch, J., & Campanella Bracken, C. (2002). Content analysis in mass communication: Assessment and reporting of intercoder reliability. Human Communication Research, 28(4), 18. | zh_TW |
| dc.relation.reference (參考文獻) | Lowrey, W., & Anderson, W. (2005). The Journalist Behind the Curtain: Participatory Functions on the Internet and their Impact on Perceptions of the Work of Journalism. Journal of Computer-Mediated Communication, 10(3), 00-00. | zh_TW |
| dc.relation.reference (參考文獻) | Massey, B. L., & Levy, M. L. (1999). Interactivity, Online Journalism, and English-Language Web Newspapers in Asia. Journalism & Mass Communication Quarterly, 76(1), 138-151. | zh_TW |
| dc.relation.reference (參考文獻) | McLeod, J. M., Scheufele, D. A., & Moy, P. (1999). Community, Communication, and Participation: The Role of Mass Media and Interpersonal Discussion in Local Political Participation. Political Communication, 16, 22. | zh_TW |
| dc.relation.reference (參考文獻) | McMillan, S. J. (2002). Exploring Models of Interactivity from Multiple Research Traditions: Users, Documents, and Systems. In L. Lievrouw & S. M. Livingstone (Eds.), Handbook of New Media: Social Shaping and Consequences of ICTs. Thousand Oaks, CA: Sage. | zh_TW |
| dc.relation.reference (參考文獻) | Moe, H. (2008). Public Service Media Online? Regulating Public Broadcasters` Internet Services: A Comparative Analysis. Television and New Media, 9(3), 19. | zh_TW |
| dc.relation.reference (參考文獻) | Murdock, G. (2004). Building the Digital Commons: Public Broadcasting in the Age of the Internet. Montreal: University of Montreal. | zh_TW |
| dc.relation.reference (參考文獻) | Newhagen, J. E., Cordes, J. W., & Levy, M. R. (1995). Nightly@nbc.com: Audience Scope and the Perception of Interactivity in Viewer Mail on the Internet. The Journal of Communication, 45(3), 164-175. | zh_TW |
| dc.relation.reference (參考文獻) | Nielsen. (2009). Nielsen Net Ratings. Retrieved Sept. 26, 2009, from http://en-us.nielsen.com/tab/product_families/nielsen_netratings | zh_TW |
| dc.relation.reference (參考文獻) | Nissen, C. S. (2006). Public Service Media in the Information Society. Strasbourg: Media Division, Directorate General of Human Rights, Council of Europe. | zh_TW |
| dc.relation.reference (參考文獻) | O`Keefe, A. (2002). Exploring Indices of National Identity in a Corpus of Radio Phone-in Data from Irish Radio. In A. S. Macarro (Ed.), Windows on the World: Media Discourses in English. Valencia: Universitat de València. | zh_TW |
| dc.relation.reference (參考文獻) | O`Neill, B. (2006). CBC.ca: Broadcast Sovereignty in a Digital Environment. Convergence, 12(2), 179-197. | zh_TW |
| dc.relation.reference (參考文獻) | Paulussen, S., Heinonen, A., Domingo, D., & Quandt, T. (2007). Doing It Together: Citizen Participation In The Professional News Making Process. Observatorio, 1(3). | zh_TW |
| dc.relation.reference (參考文獻) | Paulussen, S., & Ugille, P. (2008). User Generated Content in the Newsroom: Professional and Organizational Constraints on Participatory Journalism. Westminster Papers in Communication and Culture, 5(2), 24-41. | zh_TW |
| dc.relation.reference (參考文獻) | Pavlick, J. V. (1998). New Media Technology: Cultural and Commercial Perspectives. London: Kogan Page Limited. | zh_TW |
| dc.relation.reference (參考文獻) | Raboy, M. (1990). Missed Opportunities: The Story of Canada`s Broadcasting Policy. Montreal: McGill-Queen`s University Press. | zh_TW |
| dc.relation.reference (參考文獻) | Raboy, M. (1995). Influencing public policy on Canadian broadcasting. Canadian Public Administration, 38(3), 411-432. | zh_TW |
| dc.relation.reference (參考文獻) | Rafaeli, S. (1998). Interactivity: From New Media to Communication. In R. P. Hawkins, J. M. Wiemann & S. Pingress (Eds.), Advancing Communication Science: Merging Mass and Interpersonal Processes. Newbury Park, CA: Sage. | zh_TW |
| dc.relation.reference (參考文獻) | Savage, P. (2006). The Audience Massage: Audience Research and Canadian Public Broadcasting. Amsterdam: RIPE@2006. | zh_TW |
| dc.relation.reference (參考文獻) | Senate. (2006). Final Report on the Canadian News Media. Retrieved Dec. 20, 2009, from http://www.parl.gc.ca/39/1/parlbus/commbus/senate/Com-e/tran-e/rep-e/repfinjun06vol2-e.htm#_Toc138068461 | zh_TW |
| dc.relation.reference (參考文獻) | Simpson, J. (2009, March 13). A beleagured CBC should ask itself: Who cares? The Globe and Mail. Retrieved from http://www.theglobeandmail.com/servlet/story/RTGAM.20090313.wcosimp14/BNStory/specialComment/home | zh_TW |
| dc.relation.reference (參考文獻) | Thurman, N. (2008). Forums for Citizen Journalists? Adoption of User Generated Content Initiatives by Online News Media. New Media & Society, 10(1). | zh_TW |
| dc.relation.reference (參考文獻) | Trenholm, S., & Jensen, A. (2000). Interpersonal Communication. Oxford: Oxford University Press. | zh_TW |
| dc.relation.reference (參考文獻) | Turow, J. (1974). Talk Show Radio as Interpersonal Communication. Journal of Broadcasting & Electronic Media, 18(2), 20. | zh_TW |
