dc.contributor.advisor | 吳文傑 | zh_TW |
dc.contributor.advisor | Wu, Jack | en_US |
dc.contributor.author (作者) | 那狄楷 | zh_TW |
dc.contributor.author (作者) | Nath, Debendra | en_US |
dc.creator (作者) | 那狄楷 | zh_TW |
dc.creator (作者) | Nath, Debendra | en_US |
dc.date (日期) | 2010 | en_US |
dc.date.accessioned | 5-十月-2011 14:34:33 (UTC+8) | - |
dc.date.available | 5-十月-2011 14:34:33 (UTC+8) | - |
dc.date.issued (上傳時間) | 5-十月-2011 14:34:33 (UTC+8) | - |
dc.identifier (其他 識別碼) | G0097933054 | en_US |
dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/51244 | - |
dc.description (描述) | 碩士 | zh_TW |
dc.description (描述) | 國立政治大學 | zh_TW |
dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
dc.description (描述) | 97933054 | zh_TW |
dc.description (描述) | 99 | zh_TW |
dc.description.abstract (摘要) | This paper begins with an introduction to the concept of microfinance, lending models in India and key strengths of Indian MFIs. The term microfinance refers to small-scale financial services both credit and savings- that are extended to the poor in rural, semi-urban and urban areas. The poor need microfinance to undertake economic activity, smoothen consumption, mitigate vulnerability to income shocks (in times of illness and natural disasters), increase saving and support self-empowerment.This paper discuss about Nokia initiative to further increase mobile penetration in India via microfinance root. Nokia found most of the people living in village and they don’t have money to buy mobile phone by cash. Nokia had tied up with microfinance institutions SKS microfinance to sell mobile phone which will help poor peoples. Microfinance sector has been growing at upwards of 50 % per annum – even higher than the mobile phone industry.The trend towards marketing in small, relatively poor communities on the part of multinational corporations (MNCs) is picking up as microfinance increases purchasing power amongst rural consumers. This paper will discuss particularly Nokia’s success in microfinance and how it helps Nokia to consider as number one (#1) most trusted brand in India.This paper also analyzes the conceptual framework of micro financing in India and impact of microfinance on rural poor. The role of Self Help Group (SGH) , lending institutions , central bank and Government. The success and controversy faced by microfinance institutions. Many finance experts are discussing and commenting microfinance is India’s subprime. The paper offers some suggestions on what it would take to reform these institutions with an eye to improving access for the poor and entrepreneur skill. | en_US |
dc.description.tableofcontents | CHARTS 5TABLE 5CHAPTER 1: AN INTRODUCTION TO MICROFINANCE 61.1 What’s microfinance? 61.2 Need for microfinance in India 71.2.1 Why the Bank Network has failed to deliver? 71.3 Microfinance market and its participants in India 81.4 Differentiating factors of MFIs 91.5 Lending model 91.6 Legal structure 10CHAPTER 2: KEY STRENGTHS AND WEAKNESSES OF INDIAN MFIS 122.1 Strong business growth, improving geographic diversity 122.2 Healthy asset quality 142.3 Key weaknesses found amongst many MFIs in India 162.4 Matter of concern 172.4.1 Mission Drift 172.4.2 Use of Loans 172.4.3 Multiple-borrowing 182.4.4 Quality Issues 18CHAPTER 3: NOKIA AND MICROFINANCE 193.1 Why Nokia initiate microfinance root to sell mobile phone in India? 193.2 Roots of SKS Microfinance 193.3 Bringing mobile closer to the next billion 203.4 Nokia bring new Mobile Phone Features for Rural Poor 213.5 Success and challenge for Nokia microfinance 233.6 New Frontiers 253.7 Getting Crowded 263.8 Most Trusted Brand 28CHAPTER 4 : CURRENT CONTROVERSY ON MICROFINANCE 304.1 Micro Credit Bubble 304.2 Microfinance industry draws scrutiny 314.3 Microfinance in India is like subprime lending 324.4 Looking at microfinance, dispassionately 33CHAPTER 5: CONCLUSIONS 365.1 Double bottom line 365. 2 Microfinance institutions need succour 375.3 Conclusions 38REFERENCES 40APPENDIXES 42A. CRISIL List of Top 50 Microfinance Institutions in India by Loan Amount Outstanding for 2009 42B. SKS Chart after IPO 43C. Glossary 43D. Top 50 Most Trusted Brands in India 44 | zh_TW |
dc.language.iso | en_US | - |
dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0097933054 | en_US |
dc.subject (關鍵詞) | 諾基亞及小額信貸 | zh_TW |
dc.subject (關鍵詞) | Nokia and microfinance | en_US |
dc.title (題名) | 諾基亞及小額信貸對印度之影響 | zh_TW |
dc.title (題名) | Nokia and microfinance in India | en_US |
dc.type (資料類型) | thesis | en |
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