| dc.contributor.advisor | 吳文傑 | zh_TW |
| dc.contributor.advisor | Jack Wu | en_US |
| dc.contributor.author (作者) | 陳健立 | zh_TW |
| dc.contributor.author (作者) | Jerry Chen | en_US |
| dc.creator (作者) | 陳健立 | zh_TW |
| dc.creator (作者) | Jerry Chen | en_US |
| dc.date (日期) | 2011 | en_US |
| dc.date.accessioned | 17-四月-2012 09:13:19 (UTC+8) | - |
| dc.date.available | 17-四月-2012 09:13:19 (UTC+8) | - |
| dc.date.issued (上傳時間) | 17-四月-2012 09:13:19 (UTC+8) | - |
| dc.identifier (其他 識別碼) | G0095933025 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/52754 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
| dc.description (描述) | 95933025 | zh_TW |
| dc.description (描述) | 100 | zh_TW |
| dc.description.tableofcontents | 1. Katipul Tribal Tourism 12. Katipul Tribe – Culture and Society 42.1 The Tribes 42.2 Ancient Education and Male Club System 52.3 Governance and Families 62.4 Life Style and Arts 72.5 Major Ceremonies of Katipul Tribe 83. Tribal Tourism 103.1 Three Major Tourism Types 103.2 Tribal Tourism 104. Successful Tribal Tourism Samples 124.1 The Bulaubulau Aboriginal Village 124.2 The Dessert Safari in UAE 155. Katipul Tribal Tourism – Current Situation 185.1 Organization 185.2 Tour courses 205.3 Tourists 215.4 Marketing strategy 235.5 Financial status 245.6 Competition 266. Improvement Plan 296.1 Cost structure 296.2 Tour courses re-design 306.3 Marketing Strategy 356.4 Financial result estimation 377. Conclusion 428. Appendix and Reference List 44 | zh_TW |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0095933025 | en_US |
| dc.subject (關鍵詞) | 部落 | zh_TW |
| dc.subject (關鍵詞) | 旅遊 | zh_TW |
| dc.subject (關鍵詞) | Tribal | en_US |
| dc.subject (關鍵詞) | Tourism | en_US |
| dc.title (題名) | 部落旅遊案例研究─卡地布部落 | zh_TW |
| dc.title (題名) | Tribal tourism study – Katipul tribe case | en_US |
| dc.type (資料類型) | thesis | en |
| dc.relation.reference (參考文獻) | 1. “2007 Survey of Travel by R.O.C. Citizens”, Research report from Tourism Bureau, R.O.C. | zh_TW |
| dc.relation.reference (參考文獻) | 2. Marketing Management. Rajiv Lal et al. | zh_TW |
| dc.relation.reference (參考文獻) | ISBN 007-124218-X | zh_TW |
| dc.relation.reference (參考文獻) | 3. Inlrangan za temuwanmuwan. 曾建次主教著 | zh_TW |
| dc.relation.reference (參考文獻) | ISBN 978-986-85333-2-5 | zh_TW |
| dc.relation.reference (參考文獻) | 4. 卑南族史 宋龍生著 | zh_TW |
| dc.relation.reference (參考文獻) | ISBN 957-02-3143-2 | zh_TW |
| dc.relation.reference (參考文獻) | 5. Tribal Tourism Hand Book ANKA online resource | zh_TW |
| dc.relation.reference (參考文獻) | 6. Business Plan for Running Hunter School Ray Huang | zh_TW |
| dc.relation.reference (參考文獻) | IMBA Master Thesis | zh_TW |
| dc.relation.reference (參考文獻) | 7. KCDA “Ayawan” Mr. Chen, Cheng-Jung interview records. | zh_TW |
