dc.contributor.advisor | 何小台 | zh_TW |
dc.contributor.advisor | Ho, Chester | en_US |
dc.contributor.author (作者) | 阮荷西 | zh_TW |
dc.contributor.author (作者) | Jose Gabriel Ramos | en_US |
dc.creator (作者) | 阮荷西 | zh_TW |
dc.creator (作者) | Jose Gabriel Ramos | en_US |
dc.date (日期) | 2011 | en_US |
dc.date.accessioned | 30-十月-2012 10:16:52 (UTC+8) | - |
dc.date.available | 30-十月-2012 10:16:52 (UTC+8) | - |
dc.date.issued (上傳時間) | 30-十月-2012 10:16:52 (UTC+8) | - |
dc.identifier (其他 識別碼) | G0099933059 | en_US |
dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/54215 | - |
dc.description (描述) | 碩士 | zh_TW |
dc.description (描述) | 國立政治大學 | zh_TW |
dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
dc.description (描述) | 99933059 | zh_TW |
dc.description (描述) | 100 | zh_TW |
dc.description.abstract (摘要) | Pet’s Heaven Funeral Services will be a local, dedicated to help through the process of saying goodbye to every family’s beloved pet. Offering the same grace and dignity of a human funeral home, our full-time licensed funeral directors give your pet the final arrangements that they deserve and the peace you need in knowing they are respectfully and lovingly cared for at the end of their life. Pet’s Heaven Funeral Services will be located in a Plaza Mall in an Urban area in Panama City, targeting people with a medium to high level income. Target market is around 25% of total population.The different services offered will be: pet’s pick up, cremation, burial and exhumation and ashes cremation. Prices will depend on the pet’s weight and size.The initial investment to start the business will be $US 45,000, which will be funded from owner’s capital and a bank loan.Pet’s Funeral Services has a positive Net Present Value (NPV) of 29,007.09 and the IRR of 21%, which indicate that the project is possible and can be profitable. | en_US |
dc.description.tableofcontents | 1. Executive Summary 11.1 Introduction 11.2 Market 21.3 Vision and Mission 21.3.1 Mission 21.3.2 Vision 31.4 The proposal 31.5 Long-term goals 32. Company overview 42.1 The company 42.2 Company ownership 42.3 Legal consideration 52.4 Objectives 52.5 Key factors to success 53. Product / Service 63.1 Product Offering 63.2 Services 73.2.1 Our Standard Services Include: 83.2.2 Other Benefits We Offer: 93.2.3 Planning Ahead Services 103.2.4 Benefits of Advanced Planning 104. Market Overview 114.1 Overall Market 114.2 Market opportunities 124.3 Consumer Profile 134.4 Competitive Analysis 134.5 Swot Analysis 155. Marketing Plan 165.1 Target Market 165.2 Pricing 165.3 Promotion strategy 186. Financial Plan 186.1 Source of funds - First Month Startup expense 186.2 Revenue Forecast 206.3 Revenue vs Expenses 226.4 Projected Cash Flow 236.5 Income Statement 246.6 Breakeven Analysis 256.7 Legal consideration 267. Risk 267.1 Market Risk 267.2 Financing Risks 277.3 Managerial Risks 278. CONCLUSION 28REFERENCES 29 | zh_TW |
dc.language.iso | en_US | - |
dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0099933059 | en_US |
dc.subject (關鍵詞) | 寵物殯葬 | zh_TW |
dc.subject (關鍵詞) | Pet’s Funeral | en_US |
dc.title (題名) | 寵物殯葬服務 | zh_TW |
dc.title (題名) | Business Plan: Pet’s Funeral Services | en_US |
dc.type (資料類型) | thesis | en |
dc.relation.reference (參考文獻) | 1. Pets Panama (Mascotas Panama) Available at: http://www.mascotas-panama.com/content/funeraria-de-mascotas 5 January 2012.2. Pets Cookies Market Case Available at: http://es.scribd.com/doc/53903676/Estudio-de-Mercado-de-Galletas-Para-Perros 5 January 20123. Deceased Pet Care Available at: http://www.deceasedpetcare.com/ 11 January 2012 4. Panama Guide Available at: http://www.panama-guide.com/index.php?topic=animals January 11 20125. Moderno Magazine Available at: http://www.moderndogmagazine.com/ January 12 20126. Cremapet Available at: http://www.cremapet.com/ April 14 20127. Hornos Felix Available at: http://www.hornosfelix.com/ April 14 20128. Funeravet Available at: http://www.funeravet.com.co/funeraria-mascotas.php April 15 20129. Pet ownership Available at: http://www.examiner.com/animal-rights-in-national/pet-ownership-a-responsibility-equal-to-good-parenting#ixzz1SLeu2hbz April 16 2012Personal InterviewsDr. Manuel Jaén – Sao Paulo Veterinary Clinic, January 13 2012Dr. Rosa Alvarez – Pet are Us Veterinary Clinic January 13 2012 | zh_TW |