| dc.contributor | 新聞系 | en_US |
| dc.creator (作者) | 鄭心怡;孫式文 | zh_TW |
| dc.creator (作者) | Cheng, Hsin Yi;Sun, Se-Wen | en_US |
| dc.date (日期) | 2013-04 | en_US |
| dc.date.accessioned | 9-十二月-2014 11:37:31 (UTC+8) | - |
| dc.date.available | 9-十二月-2014 11:37:31 (UTC+8) | - |
| dc.date.issued (上傳時間) | 9-十二月-2014 11:37:31 (UTC+8) | - |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/71898 | - |
| dc.format.extent | 754868 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.language.iso | en_US | - |
| dc.relation (關聯) | Journal of Entrepreneurship Research,8(1), 103-130 | en_US |
| dc.subject (關鍵詞) | 人物誌;集體人物誌;品牌人物誌;原型 | en_US |
| dc.subject (關鍵詞) | Persona;Collective Persona;Archetypes | en_US |
| dc.title (題名) | 人物誌、集體人物誌、以及原型的功能 | zh_TW |
| dc.title.alternative (其他題名) | The Functions of Persona, Collective Persona, and Archetypes | en_US |
| dc.type (資料類型) | article | en |
