| dc.contributor.advisor | 吳文傑 | zh_TW |
| dc.contributor.advisor | Wu, Jack | en_US |
| dc.contributor.author (作者) | 鄭惠方 | zh_TW |
| dc.contributor.author (作者) | Cheng, Claire Hui fang | en_US |
| dc.creator (作者) | 鄭惠方 | zh_TW |
| dc.creator (作者) | Cheng, Claire Hui fang | en_US |
| dc.date (日期) | 2016 | en_US |
| dc.date.accessioned | 1-三月-2016 10:36:08 (UTC+8) | - |
| dc.date.available | 1-三月-2016 10:36:08 (UTC+8) | - |
| dc.date.issued (上傳時間) | 1-三月-2016 10:36:08 (UTC+8) | - |
| dc.identifier (其他 識別碼) | G0099933020 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/81507 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
| dc.description (描述) | 99933020 | zh_TW |
| dc.description.abstract (摘要) | Each year, only around 10% of the produced films will go to theatrical release, and 90% of the produced films might be the missing jewels lost in time. In Taiwan, movie distributors will act as this filter role to find out those 10% films. In this case, we will introduce the basic knowledge of the industry and discuss the evaluation process of the distributors and at the end reaching our conclusions and suggestions. | en_US |
| dc.description.abstract (摘要) | 1. Introduction 5 1.1. Research Background 5 1.2. Research Motives and Purposes 5 1.3. Research mothod and framework 6 1.4. Research Limitation 7 2. Literature Reviews 9 2.1 Introduction of the Industry 9 2.2 Value Chain System 13 2.3 Timeline of revenue stream and product life cycle 15 2.4 Literature Reviews Summarize 17 3. Movie Distribution License 17 3.1 License Structure 17 3.2 Technology Effects 19 4. Evaluation 20 4.1 The Process of Evaluation 20 4.2 Step Up Case Evaluation 21 4.3 Analysis of the Evaluation 26 5. Conclusions and Suggestions 26 5.1 Conclusions 26 5.2 Suggestions 27 Appendix 30 Reference 31 | - |
| dc.description.tableofcontents | 1. Introduction 5 1.1. Research Background 5 1.2. Research Motives and Purposes 5 1.3. Research mothod and framework 6 1.4. Research Limitation 7 2. Literature Reviews 9 2.1 Introduction of the Industry 9 2.2 Value Chain System 13 2.3 Timeline of revenue stream and product life cycle 15 2.4 Literature Reviews Summarize 17 3. Movie Distribution License 17 3.1 License Structure 17 3.2 Technology Effects 19 4. Evaluation 20 4.1 The Process of Evaluation 20 4.2 Step Up Case Evaluation 21 4.3 Analysis of the Evaluation 26 5. Conclusions and Suggestions 26 5.1 Conclusions 26 5.2 Suggestions 27 Appendix 30 Reference 31 | zh_TW |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0099933020 | en_US |
| dc.subject (關鍵詞) | 電影 | zh_TW |
| dc.subject (關鍵詞) | 電影產業 | zh_TW |
| dc.subject (關鍵詞) | 票房 | zh_TW |
| dc.subject (關鍵詞) | 電影產業價值鏈 | zh_TW |
| dc.subject (關鍵詞) | Movie | en_US |
| dc.subject (關鍵詞) | Motion picture industry | en_US |
| dc.subject (關鍵詞) | Box office | en_US |
| dc.subject (關鍵詞) | Movie industry value chain | en_US |
| dc.title (題名) | 電影採購決策-舞力全開系列電影分析 | zh_TW |
| dc.title (題名) | Movie Purchasing decision-A case study of Step Up Series | en_US |
| dc.type (資料類型) | thesis | en_US |
| dc.relation.reference (參考文獻) | List of Figures and Tables Figure 1: US market Motion-picture receipts 11 Figure 2: The season and holidays effect 13 Figure 3: The Oscar brand effects 14 Figure 4: The value chain system of the film industry 14 Figure 5: The distribution window 15 Figure 6: The evaluation process before price offering 20 Table 1: Taiwan movie industry summarize 9 Table 2: The annual US box office record from 1982 to 2015 10 Table 3: Summary data for Step up 21 Table 4: Preliminary Budget for Step up 2 22 Table 5: Preliminary Budget for Step up 3D 23 Table 6: Preliminary Budget for Step up Revolution 24 Table 7: Preliminary Budget for Step up All In 25 Table 8: Analysis of the profit of the five movies 26 | zh_TW |
