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題名 報社記者對網路訊息採納態度之初探
作者 彭慧明
貢獻者 吳筱玫
彭慧明
關鍵詞 網路資源
網路訊息
可信度
網路使用行為
on-line resources
on-line information
credibility
Internet usage
日期 2001
上傳時間 15-四月-2016 16:01:29 (UTC+8)
摘要 各種形式的資訊透過網路傳布並迅速被獲取，線上資源(on-line resources)的形式多元化，線上資訊(on-line information)的數量龐大。網路讓記者收集資料的方式及管道都起了變化，而網路媒體的興起更使得記者加強使用網路、並採納網路新聞的內容作為新聞寫作的參考。由於網路的強力傳播，原本僅僅是傳言和流言的網路訊息，一躍成為傳統大型平面媒體、電視台報導的訊息，許多不台理的傳言，在口耳相傳及轉寄傳閱後，反而成了值得去追查的新聞線索和生活話題。尤其最近幾年，網路搜尋引擎、網路資料庫，變成新聞從業人員收集資訊的最佳工具，但網路的傳播能力和似真非真的訊息大量出現，對新聞從業人員來說，在巨量的資料中找出真正的資訊、進一步作為值得報導的新聞，正在考驗傳統媒體新聞從業人員的專業能力。
參考文獻 一、中文部份
     （一）網站文章及調查報告
     蕃薯藤網際網路大調查（http://survey.yam.com.tw ），1995-2000。
     （二）書籍、期刊及研討會論文
     天下出版，《前進未來空間—台灣網際網路使用調查報告》，1999年版。
     翁秀琪（1993），《大眾傳播理論》。台北：三民書局。
     羅文輝（1995），《新聞從業人員專業價值觀之研究》。國科會專題研究報告。
     張郁蔚（1997），〈電子報發展使用之探討〉。國立台灣大學：大學圖書館，第一卷第四期。
     陳百齡、陳世敏（1999），〈走向網路媒體：台灣媒體網站的理想與現實〉，第三屆資訊科技與社會轉型研討會論文集，中央研究院。
     陳世敏、陳百齡（1998）《NII對於傳播媒體的衝擊與影響》，財團法人資訊工業策進會委託專題研究，編號（80）資企約字第0171號。
     湯淑君（2001年2月22日），〈線上新聞業沒有明天？美專家：上網流量不等於營收 應視個案而定〉。經濟日報（專用華盛頓郵報21日電）。
     錢玉芬（1998），〈新聞專業性概念結構與觀察指標之研究〉。國立政治大學新聞系博士學位論文。
     聯合報，〈美國股市網路假消息 股價 15分鐘跌 6成Emulex重挫 拖累高科技股 疑有心人放空 聯邦調查局要查〉。2000年8月27日，21版。
     二、英文部份
     （一）網站文章及調查報告
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描述 碩士
國立政治大學
新聞學系
87451020
資料來源 http://thesis.lib.nccu.edu.tw/record/#A2002001098
資料類型 thesis
dc.contributor.advisor 吳筱玫zh_TW
dc.contributor.author (作者) 彭慧明zh_TW
dc.creator (作者) 彭慧明zh_TW
dc.date (日期) 2001en_US
dc.date.accessioned 15-四月-2016 16:01:29 (UTC+8)-
dc.date.available 15-四月-2016 16:01:29 (UTC+8)-
dc.date.issued (上傳時間) 15-四月-2016 16:01:29 (UTC+8)-
dc.identifier (其他 識別碼) A2002001098en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/84910-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 新聞學系zh_TW
dc.description (描述) 87451020zh_TW
dc.description.abstract (摘要) 各種形式的資訊透過網路傳布並迅速被獲取，線上資源(on-line resources)的形式多元化，線上資訊(on-line information)的數量龐大。網路讓記者收集資料的方式及管道都起了變化，而網路媒體的興起更使得記者加強使用網路、並採納網路新聞的內容作為新聞寫作的參考。由於網路的強力傳播，原本僅僅是傳言和流言的網路訊息，一躍成為傳統大型平面媒體、電視台報導的訊息，許多不台理的傳言，在口耳相傳及轉寄傳閱後，反而成了值得去追查的新聞線索和生活話題。尤其最近幾年，網路搜尋引擎、網路資料庫，變成新聞從業人員收集資訊的最佳工具，但網路的傳播能力和似真非真的訊息大量出現，對新聞從業人員來說，在巨量的資料中找出真正的資訊、進一步作為值得報導的新聞，正在考驗傳統媒體新聞從業人員的專業能力。zh_TW
dc.description.tableofcontents 封面頁
     證明書
     致謝詞
     論文摘要
     目錄
     表目錄
     第一章 緒論
     一、 前言
     二、 網路的負面效應
     （一） 網路訊息的缺點
     （二） 國內外網路媒體的發展及問題
     三、 橘越淮為枳？
     第二章 文獻回顧
     一、 網路科技在新聞事業中的應用
     （一） 新聞事業電腦化及電子報的發展
     （二） 記者採用新科技的相關研究
     二、 可信度研究
     （一） 傳統媒體vs.網路媒體
     （二） 影響網路新聞可信度的因素
     （三） 測量可信度的指標
     三、 網路訊息對新聞專業性的影響
     （一） 傳統新聞專業性的沿革
     （二） 記者應用網路對專業的「兩面刀」效應
     四、 研究問題
     （一）研究問題一：記者使用網路和電腦的現狀如何？
     （二）研究問題二：記者採納、使用網路訊息的態度為何？
     （三）研究問題三：對於不同網路媒體發佈的訊息，記者採納的態度為何？
     第三章 研究方法
     一、 抽樣
     二、 問卷設計
     （一）記者採納及使用網路訊息的態度
     （二）記者採納網路媒體訊息的態度
     （三）記者使用電腦與網路經驗
     三、研究變項
     （一）獨立變項
     （二）依變項
     四、前測及正式施測
     第四章 研究結果與發現
     一、 研究問題檢驗
     （一） 研究問題一：記者使用網路和電腦的現狀如何？
     （二） 研究問題二：記者採納、使用網路訊息的態度為何？
     （三） 研究問題三：對於不同網路媒體發佈的訊息，記者採納的態度為何？
     第五章 研究發現與建議
     一、 主要研究發現
     （一） 研究發現一︰傳統報業媒體記者使用網路現象極為普遍，電子郵件的重要性逐漸增加
     （二） 研究發現二︰對網路訊息信任評斷方式仍以傳統標準為主，隨著網路重要性提升，記者傾向未來將網路訊息視為重要新聞線索來源之一
     （三） 研究發現三：記者傾向信任傳統新聞媒體設立的網站，網路業者設立的新聞網站閱讀率高但信任程度不高
     （四） 研究發現四：傳統媒體記者仍認定網路新聞媒體報導的獨家有值得追查之處，對記者的專業性形成挑戰。
     （五） 研究發現五：記者路線性質不同，會影響記者對不同網路媒體內容的信任程度
     二、 研究限制
     （一） 問卷問題的設計
     （二） 抽樣的限制
     （三） 問卷主題的限制
     （四） 問卷指標的選定
     三、 未來的研究建議
     （一） 記者較不信任網路媒體的理由值得討論
     （二） 影響記者使用網路習慣的因素
     （三） 新科技對記者工作權及傳播教育的衝擊
     （四） 新媒體、舊價值：新媒體從業人員專業價值觀研究
     （五） 長期的電腦輔助報導相關研究
     （六） 網路訊息、網路媒體的可信度指標
     四、 結語
     參考書目
     一、 中文部份
     （一） 網站文章及調查報告
     （二） 書籍、期刊及研討會論文
     二、 英文部份
     （一） 網站文章及調查報告
     （二） 書籍、期刊及研討會論文
     附錄
     一、記者使用及評估網路訊息、網路媒體品質及可信度問卷		zh_TW
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#A2002001098en_US
dc.subject (關鍵詞) 網路資源zh_TW
dc.subject (關鍵詞) 網路訊息zh_TW
dc.subject (關鍵詞) 可信度zh_TW
dc.subject (關鍵詞) 網路使用行為zh_TW
dc.subject (關鍵詞) on-line resourcesen_US
dc.subject (關鍵詞) on-line informationen_US
dc.subject (關鍵詞) credibilityen_US
dc.subject (關鍵詞) Internet usageen_US
dc.title (題名) 報社記者對網路訊息採納態度之初探zh_TW
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) 一、中文部份
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