| 1986 |
大學生之生活型態與國劇觀賞行為之研究 |
thesis |
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| 1986 |
大學生之生活型態與國劇觀賞行為之研究 |
thesis |
web page(697) |
| 1992 |
The Relationship Between Firm Size and Export Marketing Success |
conference |
|
| 1993 |
台灣消費者對企業行銷實務，消費者保護運動及政府法規認知之探討 |
report |
web page(1595) |
| 1993-02 |
The Influence of Marketing Strategy on Export Performance: An Empirical Study of Taiwanese Computer Firms |
conference |
|
| 1993-03 |
Cultural and Economic Antecedents to Evolving Consumer Concerns in Taiwan |
article |
pdf(1338) |
| 1993-05 |
The Role of Chinese Culture in International Marketing |
conference |
|
| 1993-05 |
Chinese Culture and Its Influence on Export Marketing Strategy |
conference |
|
| 1993-07 |
The Impact of economic Factors on Export Marketing Performance: An Empirical Analysis |
conference |
|
| 1993-07 |
The Influence of Economic Factors on Export Marketing Performance: An Empirical Analysis |
conference |
|
| 1994-08 |
Personal Relationship and Its Influence on Export Behavior: An Empirical Study |
conference |
|
| 1994-10 |
臺灣三陽製藥廠股份有限公司 |
conference |
|
| 1995-03 |
從消費者之觀點看壽險業之行銷策略--外商與臺灣壽險公司之比較 |
conference |
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| 1995-06 |
Consumers` Attitudes Towards Marketing Practices Consumerism and Government Regulations: A Comparison Between Taiwan and India |
conference |
|
| 1996 |
台灣消費者抱怨行為之探討 |
report |
web page(1551) |
| 1996-03 |
Motives of Corporate Philanthropy: A Case Study of Taiwan |
conference |
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| 1996-03 |
After Sale Services and Consumer Complaints: An Empirical Study Consumer Interests Annual |
conference |
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| 1996-03 |
Trust Social Networks and Buying Behavior: An Empirical Study |
conference |
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| 1996-06 |
Factors Influencing Corporate Philanthropy: A Case Study of Taiwan |
conference |
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| 1997 |
Complaint Behavior of Taiwanese Consumers: An Empirical Study |
conference |
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| 1997 |
The Role of Guanxi in Marketing Ethics |
conference |
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| 1997 |
台灣壽險業顧客抱怨行為之研究 |
conference |
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| 1997 |
台灣企業運用「關係行銷」之研究 |
report |
web page(1520) |
| 1997-02 |
資料庫行銷在壽險業的應用:行銷高手必備利器--保戶資料庫 |
article |
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| 1998-01 |
Relationship Marketing Strategies of the Export-Import Industry: A Case Study of Taiwan |
conference |
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