Profile
|
Name |
SHUN-CHING HORNG |
|
Title |
Retired Professor |
|
Department |
Department of Business Administation |
|
College |
College of Commerce |
|
Research Expertise |
Marketing management and strategy, marketing research, brand strategy, service marketing |
|
E-Mail
|
schorng@nccu.edu.tw |
|
Telephone |
|
| School | Department | Education Level |
| Northwestern University | Department of Marketing Management | Ph.D. |
| National Chengchi University | Department of Statistics | University |
| National Chengchi University | Department of Business Administration | Master |
| Year | Title | Unit |
| 107 | Senior instructor | 國立政治大學 |
| 098 | Distinguished Professor | 國立政治大學 |
| 097 | Senior instructor | 國立政治大學 |
| 089 | National Science Council Type A Research Award | 國立政治大學 |
| 088 | Medal for service | 國立政治大學 |
| 088 | National Science Council Type A Research Award | 國立政治大學 |
| 087 | National Science Council Type A Research Award | 國立政治大學 |
| 087 | Senior instructor | 國立政治大學 |
| 085 | National Science Council Type A Research Award | 國立政治大學 |
| 084 | National Science Council Type A Research Award | 國立政治大學 |
| 082 | National Science Council Type A Research Award | 國立政治大學 |
| Unit | Title | Department | During Tenure |
| 國立政治大學 | Chair | Department of Business Administration | 2001/08/01-2003/07/31 |