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Browsing by Author 郭貞


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Showing results 19 to 38 of 138 < previous   next >
DateTitleAuthor(s)
18-Sep-2009Laughter is the Best Pitch: A Research on the Presence of Humor in American and Filipino Advertisements文詩安; Mildred Ann Vicente
31-May-2010Media exposure and the learning of green consumer style and rational consumer orientations among the Taiwanese consumers: A causal structural model郭貞
31-May-2010A Niche Analysis of the Web Catalogs and Retail Stores: A Case in Taiwan郭貞
18-Dec-2008On Enhancing the Persuasiveness of Low Credibility Sources: The Use of a Partial Incongruity Strategy郭貞
18-Dec-2008Online Shopping in Taiwan郭貞
18-Dec-2008Race Difference in the Formation of Patriotism, Anti-Communism and Political Alienation郭貞; Kuo, Cheng
18-Dec-2008Race-Difference in the Formation of Patriotism Anti-Communism and Political Alienation郭貞
26-Feb-2013A Study of the Consumption of Chinese Online Fortune Telling ServicesKuo, Cheng; 郭貞
18-Oct-2016The Formation of Egalitarian Orientations Among The Working Class and\nNonworking Class: A Differential Socialization Process Approach郭貞; Kuo, Cheng
31-May-2010User’s evaluation of homepage as a function of two design factors: An online field experiment郭貞
20-Jul-2015Web 2.0 時代台灣消費者購物模式的轉變：檢驗AISAS 網路消費模式郭貞; Kuo, Cheng
18-Dec-2008世代分析在傳播行為研究中之應用郭貞
18-Dec-2008世代分析在社會科學中之應用郭貞
31-May-2010中國大陸都會區青少年消費行為初探郭貞
18-Dec-2008中國大陸都會區青少年消費行為初探郭貞
7-Aug-2019二手車自媒體意見領袖對消費者購買意願的影響--以《李老鼠說車》為例翁詩奇; Weng, Shi-Qi
7-Aug-2019人們眼中的創新事物：以Uber台灣為例宛家禾; Wan, Joy Chia-Ho
1-Oct-2021人格特質、購物傾向、知覺風險及顧客滿意度對於機上免稅商品購買意願之影響張詠淨; Chang, Yung-Ching
28-Aug-2017人格特質與女性化妝品消費動機關聯之研究林洋; Lin, Yang
18-Dec-2008以Erikson的理論架構探討國內青少年的媒體使用行為郭貞
Showing results 19 to 38 of 138 < previous   next >