Please use this identifier to cite or link to this item:
https://ah.lib.nccu.edu.tw/handle/140.119/124602
DC Field | Value | Language |
---|---|---|
dc.contributor | 企管系 | |
dc.creator | 陳冠儒 | |
dc.creator | Chen, Kuan-Ju | |
dc.creator | Phua, Joe | |
dc.creator | Pan, Po-Lin | |
dc.date | 2015 | |
dc.date.accessioned | 2019-08-03 | - |
dc.date.available | 2019-08-03 | - |
dc.date.issued | 2019-08-03 | - |
dc.identifier.uri | http://nccur.lib.nccu.edu.tw/handle/140.119/124602 | - |
dc.format.extent | 88 bytes | - |
dc.format.mimetype | text/html | - |
dc.relation | the American Academy of Advertising Conference, American Academy of Advertising | |
dc.title | Fan identification and brand preferences on social media sites: Effects of BIRGing and CORFing on sport fans` evaluations of endorsed brands | |
dc.type | 會議論文 | |
item.fulltext | With Fulltext | - |
item.grantfulltext | open | - |
item.openairetype | 會議論文 | - |
item.openairecristype | http://purl.org/coar/resource_type/c_18cf | - |
item.cerifentitytype | Publications | - |
Appears in Collections: | 會議論文 |
Files in This Item:
File | Description | Size | Format | |
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index.html | 88 B | HTML2 | View/Open |
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