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題名 社群媒體使用模式研究:從自尊與自我揭露出發探討社群媒體對使用者心理健康的影響
A Study of Social Media Usage Mode: the Influence of Social Media on Users` Mental Health in the aspect of Self-esteem and Self-disclosure作者 羅立鋒
Law, Lap-Fung貢獻者 陳憶寧
Chen, Yi-Ning
羅立鋒
Law, Lap-Fung關鍵詞 心理健康
自我揭露
自尊
社群媒體使用模式
mental health
self-disclosure
self-esteem
social media usage mode日期 2021 上傳時間 3-Jan-2022 16:18:20 (UTC+8) 摘要 本研究以使用者自尊與自我揭露作為使用動機,探討這兩個方面與使用社群媒體的關係,並探討使用社群媒體對心理健康的影響。本研究針對社群媒體Facebook使用者進行線上問卷調查,共蒐集到589個有效樣本。問卷資料採用 SPSS 25及 SmartPLS 3.0 統計軟體進行統計資料分析。研究結果發現自尊對網絡自我揭露的功能是有顯著的正向影響關係,而使用者自尊高低對於社群媒體使用是有顯著的負向影響關係。另外,除了「隱私」功能外,其他網絡自我揭露功能對社群媒體使用是沒有顯著影響。而社群媒體使用對使用者心理健康沒有顯著影響。社群媒體使用模式是本研究的另一個研究重點,本研究將台灣的Facebook使用者劃分為五種社群媒體使用模式,關係維持者、低使用者、思想抒發者、生活分享者和社交花蝴蝶。本研究發現不同的社群媒體使用模式會有各自的社群媒體使用策略,但所有類型的社群媒體使用者都會作出關係維護等低使用的行為,或多或少參與到社群媒體當中。而五種社群媒體使用類型中,思想抒發者的心理健康最為良好,生活分享者和社交花蝴蝶這發文頻率較高的使用類型心理健康相對較差,可見不同的發文內容和頻率是會影響到使用者心理健康。
This study explored the relationship between the two aspects: self-esteem and self-disclosure and the usage of social media, followed by investigating the impact of using social media on mental health. In this study, a sample consisted of 589 respondents, who were Facebook users, was obtained from an online survey in Taiwan. The Statistical Product and Service Solutions (SPSS 25) and the partial least squares (PLS 3.0) method were employed to test the conceptual model and hypotheses. The results showed that the self-esteem of social media users had a significant positive influence on the functions of online self-disclosure, and self-esteem also had a significant Negative influence on the usage of social media. Besides, it was found that except for "privacy" function, the other self-disclosure functions had no significant effect on the usage of social media. Moreover, the usage of social media had no significant influence on users’ mental health.The usage modes of social media was another focus of this study. With a sample from Taiwan Facebook users, five social media usage modes, maintainers, low frequency users, expressers, life sharers, and social butterflies. This study showed that although different social media usage modes had their corresponding using patterns, all of them would make low-use behaviors such as relationship maintenance. Among the five social media usage modes, the most positive mental health was found in expressers, whereas mental health was relatively worse in life sharers and social butterflies. 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國立政治大學
傳播學院傳播碩士學位學程
108464056資料來源 http://thesis.lib.nccu.edu.tw/record/#G0108464056 資料類型 thesis dc.contributor.advisor 陳憶寧 zh_TW dc.contributor.advisor Chen, Yi-Ning en_US dc.contributor.author (Authors) 羅立鋒 zh_TW dc.contributor.author (Authors) Law, Lap-Fung en_US dc.creator (作者) 羅立鋒 zh_TW dc.creator (作者) Law, Lap-Fung en_US dc.date (日期) 2021 en_US dc.date.accessioned 3-Jan-2022 16:18:20 (UTC+8) - dc.date.available 3-Jan-2022 16:18:20 (UTC+8) - dc.date.issued (上傳時間) 3-Jan-2022 16:18:20 (UTC+8) - dc.identifier (Other Identifiers) G0108464056 en_US dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/138402 - dc.description (描述) 碩士 zh_TW dc.description (描述) 國立政治大學 zh_TW dc.description (描述) 傳播學院傳播碩士學位學程 zh_TW dc.description (描述) 108464056 zh_TW dc.description.abstract (摘要) 本研究以使用者自尊與自我揭露作為使用動機,探討這兩個方面與使用社群媒體的關係,並探討使用社群媒體對心理健康的影響。本研究針對社群媒體Facebook使用者進行線上問卷調查,共蒐集到589個有效樣本。問卷資料採用 SPSS 25及 SmartPLS 3.0 統計軟體進行統計資料分析。研究結果發現自尊對網絡自我揭露的功能是有顯著的正向影響關係,而使用者自尊高低對於社群媒體使用是有顯著的負向影響關係。另外,除了「隱私」功能外,其他網絡自我揭露功能對社群媒體使用是沒有顯著影響。而社群媒體使用對使用者心理健康沒有顯著影響。社群媒體使用模式是本研究的另一個研究重點,本研究將台灣的Facebook使用者劃分為五種社群媒體使用模式,關係維持者、低使用者、思想抒發者、生活分享者和社交花蝴蝶。本研究發現不同的社群媒體使用模式會有各自的社群媒體使用策略,但所有類型的社群媒體使用者都會作出關係維護等低使用的行為,或多或少參與到社群媒體當中。而五種社群媒體使用類型中,思想抒發者的心理健康最為良好,生活分享者和社交花蝴蝶這發文頻率較高的使用類型心理健康相對較差,可見不同的發文內容和頻率是會影響到使用者心理健康。 zh_TW dc.description.abstract (摘要) This study explored the relationship between the two aspects: self-esteem and self-disclosure and the usage of social media, followed by investigating the impact of using social media on mental health. In this study, a sample consisted of 589 respondents, who were Facebook users, was obtained from an online survey in Taiwan. The Statistical Product and Service Solutions (SPSS 25) and the partial least squares (PLS 3.0) method were employed to test the conceptual model and hypotheses. The results showed that the self-esteem of social media users had a significant positive influence on the functions of online self-disclosure, and self-esteem also had a significant Negative influence on the usage of social media. Besides, it was found that except for "privacy" function, the other self-disclosure functions had no significant effect on the usage of social media. Moreover, the usage of social media had no significant influence on users’ mental health.The usage modes of social media was another focus of this study. With a sample from Taiwan Facebook users, five social media usage modes, maintainers, low frequency users, expressers, life sharers, and social butterflies. This study showed that although different social media usage modes had their corresponding using patterns, all of them would make low-use behaviors such as relationship maintenance. Among the five social media usage modes, the most positive mental health was found in expressers, whereas mental health was relatively worse in life sharers and social butterflies. Thus, it revealed that the content of posts would affect the mental health of users. en_US dc.description.tableofcontents 目 次第一章 緒論 1第一節 研究背景與動機 1第二節 研究目的與問題 8第三節 重要名詞釋義 9第二章 文獻探討 11第一節 自尊感 11壹 自尊的定義與概念 11貳 自我價值感 12參 自尊感與媒介 12第二節 自尊與自我揭露 15壹 社交關係中的自我揭露 15貳 自我揭露的定義與概念 16參 自尊感與自我揭露 19第三節 自尊與社群媒體使用 21壹 社群媒體的定義 21貳 從社交關係到社群媒體 21參 自我揭露與社群媒體的使用 22肆 自尊與社群媒體使用程度 24第四節 社群媒體使用與心理健康 26壹 心理健康定義與概念 26貳 社群媒體使用程度與心理健康 26第五節 社群媒體使用模式的相關研究 29壹 社群媒體互動模式定義與概念 29貳 自尊與社群媒體互動模式 31參 社群媒體使用模式與使用者心理健康 32第三章 研究方法 33第一節 研究架構 33第二節 問卷調查法 35第三節 研究設計 36第四節 資料分析方法 43第四章 資料分析 45第一節 研究樣本描述 45第二節 社群媒體使用模式的分類 51第三節 信度與效度判定 54第四節 假設驗證與路徑分析 59第五節 研究問題與變異數分析 63第五章 討論與結論 67第一節 研究結果與討論 67第二節 學術與實務貢獻 77第三節 研究限制與未來研究建議 83參考文獻 86正式問卷 99表 次表1- 1台灣各社群媒體使用率 3表2- 1自我效能的維度 10表2-2 自我價值的指標 11表2-3 衡量自我揭露的五種內涵 17表2-4 自我揭露的五種功能 18表2-5 社群媒體互動模式表 29表3-1社群媒體使用模式分類表 48表4- 1受訪者基本資料描述性統計摘要表 45表4-2自受訪者使用社群媒體使用習慣描述性統計摘要表 47表4-3受訪者使用社群媒體程度描述性統計摘要表 49表4-4自社群媒體使用模式之模型適配度比較 52表4-5估計條件類別機率 53表4-6信度檢測表 54表4-7 信度與效度分析 55表4-8 區別效度分析 58表4-9 路徑分析結果 61表4-10 社群媒體使用模式之變異數分析結果 64表5-1 本研究假設之驗證結果 68表5-2 社群媒體使用模式的平均值之敘述統計 76表5-3 社群媒體使用模式基本資料描述性統計摘要表 81圖 次圖1- 1 台灣上網率 1圖 1- 2 台灣社群媒體使用率 2圖 3- 1 研究架構 33圖 4-1 結構模式路徑圖 62 zh_TW dc.format.extent 2823525 bytes - dc.format.mimetype application/pdf - dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0108464056 en_US dc.subject (關鍵詞) 心理健康 zh_TW dc.subject (關鍵詞) 自我揭露 zh_TW dc.subject (關鍵詞) 自尊 zh_TW dc.subject (關鍵詞) 社群媒體使用模式 zh_TW dc.subject (關鍵詞) mental health en_US dc.subject (關鍵詞) self-disclosure en_US dc.subject (關鍵詞) self-esteem en_US dc.subject (關鍵詞) social media usage mode en_US dc.title (題名) 社群媒體使用模式研究:從自尊與自我揭露出發探討社群媒體對使用者心理健康的影響 zh_TW dc.title (題名) A Study of Social Media Usage Mode: the Influence of Social Media on Users` Mental Health in the aspect of Self-esteem and Self-disclosure en_US dc.type (資料類型) thesis en_US dc.relation.reference (參考文獻) 參考文獻中文部分王以仁、林淑玲、駱芳美(1997)。《心理衛生與適應》。臺北:心理出版社。王以仁、林淑玲、駱芳美(2006)。《心理衛生與適應》。台北:心理出版社。朱敬先(1992)。《健康心理學》。台北:五南。余淑吟(2019)。〈以PLS-SEM模式探討中高齡者在社群網路的使用強度與自我揭露對網路社會支持與自尊感的關係國立臺灣科技大學〉,《人文社會學報》。15(1):1-29吳元蓉(2006)。《大學生憂鬱、人際親密與自尊之相關研究》。國立彰化師範大學輔導與諮商學系所碩士論文,彰化。吳宇泓(2015)。《社群網站採用因素與自我揭露研究:從臉書到Instagram》。世新大學廣播電視電影學研究所,台北。吳怡欣、張景媛(2000)。〈青少年自我尊重模式之驗證〉。《教育心理學報》,31(2):105-127。吳武典(1996) 。〈國中偏差行為學生學校生活適應之探討〉,《教育心理學報》,29:25-50。吳姝倩(1996)。《電子仲介傳播人際情感親密關係之研究-探訪電子佈告欄(BBS)中的「虛擬人際關係」》。國立政治大學新聞研究所,台北。李秋英(2006)。《大學生的自我概念與人際關係之相關研究-以屏東教育大學為例》。國立屏東教育大學教育行政研究所,屏東。李英明(2000)。《網路社會學》。台北:揚智。李新民(2004)。《幼兒教師實用智能與工作表現之相關研究》。高雄市:復文書局。李銘薰、卜小蝶(2009)。〈電腦與數位3C專業虛擬社群知識分享之影響因素研究〉。《教育資料與圖書館學刊》,46(3) :377-401。林祐輿(2009)。影響部落客自我揭露意圖因素之研究—以台灣地區為例,朝陽科技大學資訊管理系研究,台中。俞菁、 邱海棠、曾馨瑩(2012)。《社群媒體中的自我揭露—以Facebook 為例》。中華傳播學會年會論文。洪念哲(2014)。探討憂鬱傾向及社會支持對大學生暴食症之影響。暨南大學輔導與諮商研究所,南投。胡文凱(2008)。《依附型態影響部落格自我揭露之研究》。國立中山大學資訊管理研究所碩士論文,高雄。張春興、林清山(1989)。《教育心理學》。臺北:東華。張雅婷(2008)。《網路交友動機與人格、孤獨、社交焦慮和自我揭露的關係》。國立台北大學資訊管理研究所,台北。張潔婷、焦璨、張敏強(2010)。〈潛在類別分析技術在心理學研究中的應用〉。《心理科學進展》,12:1991-1998.張錦華(2002)。《女為悅己者瘦?媒介效果與主體研究》。台北:正中。許韶玲、施香如(2014)。〈有問題的網路使用:是外在問題、也是自我/關係修復的嘗試〉,《輔導與諮商學報》,36(1):21-36。郭正瑩(2008)。《男女大學生網路自我揭露、網路社會支持與寂寞感之差異研究—以即時通訊為例》。中國文化大學心理輔導研究所,台北。郭明煌、廖鴻圖、蕭麗齡、王亭雅(2014),〈資訊隱私顧慮對社群網站使用者使用意圖影響之研究─以Facebook 為例〉,《中華民國資訊管理學報》。21(4):341-364。陳李綢、蔡順良(2006)。〈中學生情緒智慧、人際關係、個人特質、自我效能及生活適應測量與適應性指標研究成果報告〉。「邁向卓越教育研討會—教育指標與學習評鑑師資培育政策」。陳奕陵、洪培馨、盧貞伶、梁鳯琄、梁宗鎏、韓豐年(2011)。〈Facebook 社群網站的涉入程度與人際關係研究〉。《圖文傳播藝術學報》,97-103。陳姿伶、周燕麗(2005)。《韓劇愛情態度、愛情價值觀與符號─以台北、新竹觀眾為例》。中華傳播學會年會論文。陳嬿竹(2002)。《網路與真實人際關係、人格特質及幸福感之相關研究》。國立屏東師範學院教育心理與輔導研究所碩士論文,屏東。陳麗婉(1989)。《自我意識、自我坦露與寂寞感之關係研究》。國立政治大學教育研究所,臺北。陶蓓麗、廖則竣、葉有興、黃奕禎(2016)。〈社群網站使用強度及自我揭露對社會資本之研究〉。《Electronic Commerce Studies》,14(4): 527-557。陶慧娟(2004)。《網路交友互動分析:網路人際關係的虛幻與真實》。世新大學傳播研究所碩士論文,臺北。游森期(2001)。《大學生網路使用行為網路成癮及相關因素之研究》。彰化師範大學教育研究所,彰化。黃于真(2008)。《網路商店品牌忠誠度影響因素》,國立中山大學傳播管理研究所碩士論文。黃素菲(1991)。《組織中人際關係訓練》。遠流出版社,台北。黃囇莉(1999)。《人際和諧與衝突:本土化的理論與研究》。新北:桂冠。楊亨利、孫曉雅(2016)。〈影響社群網站自我揭露的社會需求因素〉。《中華民國資訊管理學報》,23(1):33-62。楊牧貞、黃光國 (1980)。〈自我揭露的模型模式及其相關變項〉。《中華心理學刊》,22(1): 51-70。廖鐿鈤(2001)。《虛擬社區凝聚力的初探》,資訊社會研究。劉守信(2000)。《青少年網路使用行為與輔導方案之研究-以新竹市為例》。元智大學資訊傳播研究所碩士論文,桃園。劉奕蘭(2002)《網路中社會支持的探討》。國立清華大學社會學研究所,新竹。劉家偉(2010)。《以自我揭露和社會交換探討影響虛擬團隊的績效與滿意度》。朝陽科技大學,臺中。蔡維哲、陳栩軍(2008)。〈國小學童網路交友問題及其輔導策略之探討〉。「數位科技與創新管理研討會」,資通安全組。鄭如安(2007)。〈從網路人際特性談敘說治療在網路諮商上的應用〉。《諮商與輔導諮商與輔導諮商與輔導諮商與輔導》,253: 14-23。鄭宇君、陳百齡(2012)。〈探索2012 台灣總統大選之社交媒體浮現社群:鉅量資料分析取徑〉。《新聞學研究》,120:121-165。鄭佩芬、王淑俐(2008)。《人際關係與溝通技巧》。台北:揚智。顏中海(2010)。《Facebook的網路遊戲動機及參與程度與網路人際的影響》。中華大學資訊管理所,新竹。顏伯霖(2010)。《Facebook對大學生人際關係相關性之研究》。國立屏東教育大學教育科技研究所,屏東。顏美如(2003)。《影響大學生網路人際吸引因素之研究》。成功大學教育研究所碩士論文。羅信生(2014)。《大學生學習表現、人際關係與課堂焦慮之研究》。國立暨南國際大學教育政策與行政學系,南投。蘇曉憶、戴嘉南(2008)。〈青少年完美主義、自尊與其憂鬱傾向之相關研究〉,《諮商輔導學報》,18:123-154英文部分Abellera, N. 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