| 1996 |
兩岸有線電視法規之比較研究 |
劉幼琍 |
conference |
|
| 1995 |
台灣民眾收看大陸衛星電視節目行為之研究 |
劉幼琍 |
conference |
|
| 1995 |
傳播科技衝擊下的廣電媒介管理機構 |
劉幼琍 |
conference |
|
| 1994 |
The Development of Cable TV in China & Taiwan |
劉幼琍 |
conference |
|
| 1994 |
傳播科技對兩岸新聞傳播之影響 |
劉幼琍 |
conference |
|
| 1994 |
好節目的認定與電視時段的分配研究 |
劉幼琍 |
conference |
|
| 1994 |
大陸有線電視法規之研究 |
劉幼琍 |
conference |
pdf(503) |
| 1996 |
CIES:A Knowledge-Based Approach to Monitoring Competitive Dymamic |
祝鳳岡 |
conference |
|
| 1996 |
「廣告理性訴求策略」之策略分析 |
祝鳳岡 |
conference |
|
| 1995 |
International Joint Ventures Management:A Critical Success Factors Approach |
祝鳳岡 |
conference |
|
| 1995 |
Office Productivity and Office Automation |
祝鳳岡 |
conference |
|
| 1994 |
「廣告感性訴求策略」之策略分析 |
祝鳳岡 |
conference |
|
| 1994 |
國際比較廣告規範之研究 |
祝鳳岡 |
conference |
|
| 1997 |
Empirical Study on Human Resources Management of International Joint Ventures |
祝鳳岡 |
conference |
|
| 1999 |
The Impacts of News Frames and Ad Types on Candidate Perception and Political Cynicism during the 1998 Taipei Mayoral Election in Taiwan |
張卿卿 |
conference |
|
| 1999 |
A cross-cultural comparison of political advertising in the 1996 president election campeign in Taiwan and the United State |
張卿卿 |
conference |
|
| 1999 |
The impact of negative political advertising: A review |
張卿卿 |
conference |
|
| 1998 |
政治競選廣告對選民議題設定與預示的效果研究 |
張卿卿 |
conference |
|
| 1998 |
女性候選人在選舉中的優劣勢--以八十六年台北縣縣長候選人周荃為例 |
張卿卿 |
conference |
|
| 1998 |
Intermedia agenda setting effects in the 1996 presidential election in Taiwan |
張卿卿 |
conference |
|
| 1998-11 |
Should a public relations code of ethics be enforced? |
黃懿慧 |
conference |
|
| 1998-08 |
Public relations strategies and organization-public relationships |
黃懿慧 |
conference |
|
| 1998-05 |
公共關係主要理論學派之探討 |
黃懿慧 |
conference |
|
| 1998-05 |
警界公關主管的媒體互動、公關執行之研究─兼談對陳進興峽持南非武官電子媒體報導之評價 |
黃懿慧、彭芸、黃懿慧 |
conference |
|
| 1996 |
選民的傳播型態對政治行為的影響：以1996年總統大選為例 |
孫秀蕙 |
conference |
|
