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張卿卿
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Showing results 73 to 92 of 236
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Date
Title
Author(s)
18-Dec-2008
Ideal self-image congruency as a motivator for smoking-The moderating effects of personality traits
張卿卿
21-Feb-2013
Imagery fluency and narrative advertising effects
Chang, Chingching; 張卿卿
22-Nov-2010
The impact of emotion elicited by political advertising on candidate evaluations
Chang, Chingching; 張卿卿
18-Dec-2008
The impact of negative political advertising: A review
張卿卿
18-Dec-2008
The impacts of emotion elicited by print political advertising on candidate evaluation
張卿卿
18-Dec-2008
The Impacts of News Frames and Ad Types on Candidate Perception and Political Cynicism during the 1998 Taipei Mayoral Election in Taiwan
張卿卿
5-Jan-2015
Inaccuracy in Health Research News: A Typology and Predictions of Scientists’ Perceptions of the Accuracy of Research News
張卿卿; Chang, Ching-Ching
31-May-2010
Increasing mental health literacy via narrative advertising
張卿卿
22-Nov-2010
Increasing mental health literacy via narrative advertising
Chang, Chingching; 張卿卿
6-Dec-2013
The Influence of Ambivalence toward a Communication Source: Media Context Priming and Persuasion Polarization
張卿卿; Chang, Chingching
6-Dec-2013
The Influence of Ambivalence toward a Communication Source: Media Context Priming and Persuasion Polarization
張卿卿; Chang, Chingching
25-Feb-2013
The Influence of Editorial Liking and Editorial-Induced Affect on Evaluations of Subsequent Ads: Individual Differences as Moderators
Chang, Chingching; 張卿卿
22-Nov-2010
The Influence of Masculinity and Femininity in Different Advertising Processing Contexts: An Accessibility Perspective
Chang, Chingching; 張卿卿
18-Dec-2008
Intermedia agenda setting effects in the 1996 presidential election in Taiwan
張卿卿
18-Dec-2008
The Interplay of Ad Exposure and Direct Experiences--The Moderating Role of Product Knowledge
張卿卿
18-Dec-2008
The interplay of candidate-initiated and journalist-initiated agendas in the 1996 and 2004 Taiwan presidential election
張卿卿
22-Nov-2010
The Interplay of Product Class Knowledge and Trial Experience in Attitude Formation
張卿卿; Chang, Chingching
31-May-2010
Is that website for me? An affect as informaiton model of congruency effects
張卿卿
22-Feb-2013
Is That Website for Me? Website-Self Congruency Effects Triggered by Visual Designs
Chang, Chingching; 張卿卿
31-May-2010
Knowledge about the Gulf War: A Theoretical Model of Learning from the News
張卿卿