Browsing by Author Academy of Marketing Science
Showing results 1 to 1 of 1
Date | Title | Author(s) |
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6-Oct-2010 | The Effectiveness of Different Advertising Message Appeals: An Analysis of Taiwanese TV Commercials | 邱志聖 |
Date | Title | Author(s) |
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6-Oct-2010 | The Effectiveness of Different Advertising Message Appeals: An Analysis of Taiwanese TV Commercials | 邱志聖 |