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DateTitleAuthor(s)
24-Apr-20171968-1978年臺灣《婦女雜誌》的女性論述建構孫秀蕙
20-Oct-20161982至1999台灣瘦身廣告研究--多面向的研究張錦華
24-Apr-20141995年三屆立法委員選舉三黨新聞發佈策略分析鄭自隆
5-Jun-20142002年北高市長與議員選舉競選文宣觀察鄭自隆
14-Feb-20222020年臺灣總統大選之議題數據分析陳憶寧; Chen, Y. N. Katherine
21-Nov-201395年度電視事業產業調查研究鄭自隆
21-Nov-201396年度電視事業產業調查研究鄭自隆
16-Jun-2016A comparative study of the relationship between mobile phone use and social capital among college students in Shanghai and Taipei陳憶寧; Chen, Katherine Yi-Ning;Lo, V. H.;Wei, R.;Xu, X. G.;Zhang, G. L.
26-Jun-2018A Meta-Cognitive Model of the Effects of Susceptibility to Persuasion Self-Beliefs on Advertising Effects張卿卿; Chang, Chingching
21-Jul-2015A Revisit of Symmetrical Communication From an International Perspective: Status, Effect, and Future Research DirectionsHuang, Yi-Hui; 黃懿慧
15-Feb-2019A role for the self: Media content as triggers for involuntary autobiographical memories林淑芳; McDonald, D. G.;Sarge, M. A.;Lin, S.-F.;Collier, J. G.;Potocki, B.; Lin, Shu-Fang
28-Oct-2020A study of privacy behavior of Taiwan Facebook users after the Cambridge Analytica scandal陳憶寧; Chen, Y.N. Katherine; 溫嘉禾
22-Jun-2015A study on effects of dramatized television news: From perspectives of agenda setting and motivations for TV news viewingChen, Yi-Ning Katherine; 陳憶寧
2-Oct-2015Advertising in TaiwanLiu, Jeanne; 劉美琪
6-Dec-2013Age matters: Short Message Service advertising reading behaviours張郁敏; Chang, Yuhmiin
25-Feb-2015Agency practitioners` perceptions of professional ethics in TaiwanChen, Amber Wenling;Liu, Jeanne Mei-Chyi; 陳文玲;劉美琪
2-Sep-2015Ambivalent Attitudes and PersuasionChang, Chingching; 張卿卿
28-Nov-2018Ambivalent Facebook Users: Anxious Attachment Style and Goal Cognition張卿卿; Chang, Chingching
5-Jan-2015Ambivalent Versus Univalent Voters: Perceived Media Influences and Third-Person Perceptions張卿卿;魏然;羅文輝; Chang, Ching-Ching;Ran, Wei;Lo, Ven-Hwei
14-Apr-2020An analysis of false claims in Taiwan’s newspaper nutritional products advertisements during the colonial period孫秀蕙