Please use this identifier to cite or link to this item:
https://ah.lib.nccu.edu.tw/handle/140.119/122344
DC Field | Value | Language |
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dc.contributor | 廣告系 | |
dc.creator | 林淑芳 | |
dc.creator | Dimmick, J.;Ramirez, Jr., A.;Wang, T.;Lin, S.-F. | |
dc.creator | Lin, Shu-Fang | |
dc.date | 2007-10 | |
dc.date.accessioned | 2019-02-15T03:58:33Z | - |
dc.date.available | 2019-02-15T03:58:33Z | - |
dc.date.issued | 2019-02-15T03:58:33Z | - |
dc.identifier.uri | http://nccur.lib.nccu.edu.tw/handle/140.119/122344 | - |
dc.description.abstract | This study examined the relationship among personal network characteristics, gratification-utilities and the frequency of use of three interactive communication technologies (landline telephone, email and instant messaging). A conceptual framework is presented, providing a rationale for three hypotheses predicting positive relationships between personal network characteristics (size, intimacy and physical proximity), gratification-utilities and frequency of use.The participants were 286 college students, whom research shows are primary users of interactive media. Hypotheses 1 and 2, proposing a link between network characteristics and gratification-utilities with frequency of use, were supported, while Hypothesis 3, predicting a link between the prior two variables, was only partially supported. Frequency of use was associated more strongly with network characteristics than with gratification-utilities across the three technologies. Of the network characteristics, network size was significantly associated with gratification-utilities. Directions for future research are discussed. | |
dc.format.extent | 109393 bytes | - |
dc.format.mimetype | application/pdf | - |
dc.relation | New Media & Society, Vol.9, pp.795-810 | |
dc.subject | email; gratifications; instant messaging; interactive communication technologies; personal networks; telephone | |
dc.title | Extending society: The role of personal networks and gratification-utilities in the use of interactive communication media. | |
dc.type | article | |
dc.identifier.doi | 10.1177/1461444807081225 | |
dc.doi.uri | https://doi.org/10.1177%2F1461444807081225 | |
item.fulltext | With Fulltext | - |
item.cerifentitytype | Publications | - |
item.openairetype | article | - |
item.openairecristype | http://purl.org/coar/resource_type/c_18cf | - |
item.grantfulltext | restricted | - |
Appears in Collections: | 期刊論文 |
Files in This Item:
File | Description | Size | Format | |
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1461444807081225.pdf | 106.83 kB | Adobe PDF2 | View/Open |
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