Please use this identifier to cite or link to this item:
https://ah.lib.nccu.edu.tw/handle/140.119/129732
題名: | Narrative Ads and Narrative Processing | 作者: | 張卿卿 Chang, Chingching |
貢獻者: | 廣告系 | 日期: | 五月-2019 | 上傳時間: | 25-五月-2020 | 關聯: | Advertising Theory 2nd Ed., Routledge, pp.275-292 | 資料類型: | 專書篇章 |
Appears in Collections: | 專書/專書篇章 |
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