Customer-Driven SMEs co-operation: A service dominant logic perspective

Please use this identifier to cite or link to this item: https://ah.lib.nccu.edu.tw/handle/140.119/76118

題名:	Customer-Driven SMEs co-operation: A service dominant logic perspective
作者:	Hsieh, Pei-Hung;Hsu, Shih Ming;Yuan, Soe-Tysr 謝沛宏;苑守慈
貢獻者:	資管系
關鍵詞:	This paper argues that service dominant logic (SDL) can help Small and Medium-sized Enterprises (SMEs) bridge the gap between co-operation performance and customer satisfaction. We propose a customer-driven SMEs co-operation conceptual model that identifies the relationships among SMEs, customers and co-operation performance according to SDL. We also propose a set of SMEs co-operation performance evaluation criteria within SDL. A case scenario is then used to demonstrate the contributions of the model. We believe that the model and the performance criteria can inspire further research on SMEs co-operation in order to achieve the maximized customer satisfaction in terms of appropriate design of service systems. © 2010 IEEE.
日期:	2010
上傳時間:	29-Jun-2015
關聯:	Proceedings - 2010 International Conference on Service Science, ICSS 2010, 2010, 論文編號 5494353, Pages 392-397, 2010 International Conference on Service Sciences, ICSS 2010; Hangzhou; China; 12 May 2010 到 14 May 2010; 類別編號P4017; 代碼 81201
資料類型:	conference
DOI:	http://dx.doi.org/10.1109/ICSS.2010.43
Appears in Collections:	會議論文

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