Please use this identifier to cite or link to this item:
https://ah.lib.nccu.edu.tw/handle/140.119/98287
DC Field | Value | Language |
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dc.creator | 鍾雪珍 | zh_TW |
dc.creator | Chung, Jenny | |
dc.date | 2011-05 | |
dc.date.accessioned | 2016-06-23T09:30:15Z | - |
dc.date.available | 2016-06-23T09:30:15Z | - |
dc.date.issued | 2016-06-23T09:30:15Z | - |
dc.identifier.uri | http://nccur.lib.nccu.edu.tw/handle/140.119/98287 | - |
dc.description.abstract | 本文採用文獻探討法,以國家圖書館發行的五種電子報為研究重點,並以圖書館法之規範為探討依據。研究目的包括:一、探討各報之發行背景、創立目標與國家圖書館設立宗旨之關係;二、檢視各報之發送對象及內容架構與國家圖書館服務對象之關係;三、探討理想的圖書館電子報之內容架構與編輯作業;四、評估發行電子報,是否能為圖書館找尋到新服務契機,且開拓新的互動平台;五、各報是否達到圖書館知識傳播之目標。研究結果與建議如下:一、國家圖書館的電子報確實達到以網路為傳送知識的行銷工具,且開啟服務新契機及互動平台;二、應建立統一專責的公關行銷及管理電子報中心;三、應積極運用其他異業媒體優勢及進行結盟合作。展望未來,各電子報應持續進行系統功能之擴充及知識資源之拓展。 | |
dc.description.abstract | In accordance with the Library Law, National Central Library as a leading library of ROC provides professional library services for different levels of domestic libraries. The purpose of this study is to explore 5 NCL e-newsletters and their contents. Research methods of literature review and case study are adopted to investigate backgrounds of publication, goals, readership, contents, and editing policies of the e-newsletters. This study suggests that an interactive platform be established to coordinate the management, marketing, and strategic alliances of NCL e-publications. | |
dc.format.extent | 807828 bytes | - |
dc.format.mimetype | application/pdf | - |
dc.relation | 圖書與資訊學刊, 77(3:2), 52-67 | |
dc.relation | Journal of Librarianship and Information Science | |
dc.subject | 國家圖書館; 電子報; 編目園地電子報; 漢學研究通訊電子報; 新書資訊電子報; 藝術暨視聽資料中心電子報; 國家圖書館電子報 | |
dc.subject | National Central Library; E-newsletter; Cataloging e-newsletter; Center of Chinese Studies e-newsletter; New publications e-newsletter; NCL Arts and Audiovisual Center e-newsletter; NCL e-newsletter | |
dc.title | 國家圖書館電子報研究 | zh_TW |
dc.title.alternative | The Study of National Central Library E-Newsletters | |
dc.type | article | |
dc.identifier.doi | 10.6575/JoLIS.2011.77.04 | |
dc.doi.uri | http://dx.doi.org/10.6575/JoLIS.2011.77.04 | |
item.grantfulltext | open | - |
item.cerifentitytype | Publications | - |
item.openairetype | article | - |
item.openairecristype | http://purl.org/coar/resource_type/c_18cf | - |
item.fulltext | With Fulltext | - |
Appears in Collections: | 期刊論文 |
Files in This Item:
File | Size | Format | |
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77-4(p.52-67).pdf | 788.89 kB | Adobe PDF2 | View/Open |
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